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Wuhan coronavirus: Trends and considerations for communicating during public health threats

Shift Communications

As the World Health Organization just declared the virus a Public Health Emergency of International Concern (PHEIC), the high-profile speculation and coverage of the virus’ evolution bring back memories of past major global health issues like the SARS outbreak in 2003 and H1N1 influenza pandemic of 2009. Complexity demands clarity.

Trends 127
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5WPR Recognized as one of the Game Changers in New York’s PR Industry by Clutch

5W PR

Founded in 2003, 5WPR has been providing incredible PR services in the market. Our team has managed to work with several companies from various industries, such as Fashion, Consumer Brands, Lifestyle & Entertainment, Food & Beverage, Health & Wellness, Technology, and more.

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Five Star Start for 2022: 5WPR Earns Stellar Client Reviews on Clutch

5W PR

It takes extensive research and analysis to have a grasp of how consumer behavior works. Since 2003, we’ve dabbled in different industries like entertainment, consumer brands, public affairs, and digital marketing. Stay up to date with emerging trends and insightful events with 5WPR. 5WPR’s track record is spotless.

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How Agencies and In-House Teams Bring Out the Best in Each Other

Cision

There’s a new trend in the creative world — more companies are building their own in-house teams for a range of creative work that used to be assigned to external agencies. Agencies also need to be educated on your internal data, technology platforms, and processes, which can be cumbersome and time-consuming. About Tim Carr.

Agency 189
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Email Newsletter Subscribers or Blog Subscribers: Which is Better?

Polaris

Consider the stats: Close to two-thirds of consumers have made a purchase online as a result of receiving an email marketing message ( Direct Marketing Association ). It’s a mix of PR, social media and content marketing news designed to help marketers stay up to date on trends and best practices. I’d rather have blog subscribers.”.

Blogging 183
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How to Boost PR Campaigns With Social Data

Beyond PR

And while companies have often focused on customer support or general engagement with consumers as the primary use case for the social channel, the PR professionals have been under-served in terms of knowing which journalists and influencers on social channels matter the most to their campaigns. .

Data 70
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Adapting Strategies for Effective Storytelling in the Social Media Era

PRSay

And, for the future trends of our industry, we should begin looking to analytics more in order to better determine what influences our media strategies, planning and implementation. Information overall is consumed differently because of social and the competition among stories today grows stronger each day.