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5W PR
JUNE 11, 2024
Sci-fi stories and media reports on biases and privacy issues have raised concerns about AI. Countering negative stereotypes The trepidation surrounding AI is significantly fueled by science fiction narratives, from the domineering HAL 9000 in 2001: A Space Odyssey to the dreaded robots of Terminator.
Sword and the Script
JANUARY 5, 2021
The If my exchange conversion math is right, the company raised about $400 million and had a market capitalization of roughly $1.4 As I write this piece, it’s currently trading at about $6.50 Going public gives us access to its historical financials, which I’ve long wondered about. The press release says Propel has raised $1.2
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Sword and the Script
APRIL 16, 2019
Press releases are the PR industry’s favorite punching bag. Communications professions placed press releases near the bottom of a long list of priorities for the next 12 months, according to the 2019 JOTW Communications Survey , a collaborative effort between Ned’s Job-of-the-Week and Sword and the Script Media. Click To Tweet.
Sword and the Script
MARCH 19, 2018
Ned is a retired senior naval officer who launched the “ Job of the Week ” (JOTW) email newsletter in 2001 as a free resource for PR pros looking for work. Those were press releases (34%), white papers (35%) and award programs (39%). Top reasons to hire or fire a PR agency. Click To Tweet. Media relations is getting harder.
Sword and the Script
MARCH 10, 2019
It’s a trend that mirrors similar patterns seen broadly in the marketing for the last several years, where CMOs have slashed agencies in favor of in-house teams. Ned launched “ Job of the Week ” (JOTW) email newsletter in 2001 as a free resource for PR and communications professionals looking for work. 5) planning and strategy (37%).
Communications Conversations
AUGUST 11, 2017
And that’s exactly what I want to talk about today. On one hand, I see a lot of people still working in an environment similar to 2001. But make no mistake about it, these are two separate realities. But, it’s actually rooted in a number of facts. You see, it seems to me we’re at a bit of a crossroads.
Waxing UnLyrical
MAY 15, 2018
If they’re not currently engaged with an agency, most communicators have either had an agency relationship in their past or can look forward to having one in the future. When it comes to hiring an outside agency, 54% said they brought an agency on board when they needed an extra set of hands. The Latest & Greatest.
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