article thumbnail

Survey: Most PR Pros Say that Media Relations is Getting Harder – Here’s What You Can Do About It

Deirdre Breakenridge

The Intersection of Bias, Ethics and PR Stunts in Media Relations. Yet the voice of reason isn’t just ethical, it’s an inspirational way to communicate. Ned launched “ Job of the Week ” (JOTW) email newsletter in 2001 as a free resource for PR and communications professionals looking for work. Say whatever you want?

Survey 377
article thumbnail

How the APR Changed My Future

PRSay

I needed the framework of a third-party endorsement from a known commodity — with infinite reach, a solid reputation and a well-articulated Code of Ethics. She earned her credential in 2001. To get people to trust me with their stories, I needed the confidence booster the APR could provide.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

In-Housing Trend: What PR Agencies and Marketing Firms can Learn from Law Firms

Sword and the Script

It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By So, what does this in-housing trend mean for PR agencies? I’d like to believe, PR agencies that specialized in crisis communications can identify here.

Agency 92
article thumbnail

Whose Ideas are Whose? Protecting IP

PRSay

Ethical Considerations: Protection of Intellectual Property in Client & Agency/Consultant Relationships. The professional relationship between clients and agencies/consultants often begins with the development of a request for proposals (RFP). One idea is to have an agency or consultant help you develop a strong RFP for bid.

Ethics 60
article thumbnail

The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Types of Mass Communication History of Mass Communication Mass Communication Theories Ethical Issues for Mass Communications What Does the Future of Mass Communications Look Like? On September 11 th , 2001, a British MP said "this is a good day to bury bad news" as the world focused on the 9/11 attacks. What is Mass Communication?

Ethics 52
article thumbnail

Paying for the destruction of public relations

PR Conversations

In 2001, a British installation artist, Michael Landy, won a commission for his work, Break Down, that involved the destruction of all his possessions as a reaction to the consumerist society. And let’s not think about ethics – or social justice – or worry about feminism, when clearly all women are bothered about is bread.

article thumbnail

The art of smart thinking in public relations

PR Conversations

yes, you guessed it…… AVEs in countries where the large agencies think nobody will notice. I have a copy of a research and evaluation toolkit produced by PRCA, IPR (as was) and PR Week from 1999 (and updated versions from 2001 and 2003). I was at the AMEC summit in Barcelona recently* and there were some good examples of evaluation.