Stephen Waddington

NOVEMBER 19, 2017

This is an article and deck about the outlook for public relations and social media in 2018. I shared a first draft of this article as a Google Document via Twitter; with MA PR students at Newcastle University; and with colleagues at Ketchum on an international webinar. She also gets a mention in the article. #1

Publicity 164

Publicity Ethics Data Community 164

ZudePR

MARCH 22, 2018

*By a first-time (self-publishing) author. Have you always aspired to write a book? Are you looking for advice on how to get going, without an agent, without a publisher. I sincerely hope my story inspires you to do the same. 1 The Seed is Planted You never know you’ve had a Sliding Doors moment until later.

Writing 83

Writing Google Blogging Exercises 83

ZudePR

MAY 31, 2015

You should read this article if: You’re interested in hearing the exclusive thoughts of 36 of the world’s leading communications experts. You work in public relations, SEO, content marketing or social media marketing. You own a business and want to increase sales. And we were questioning why.

Communications 81

Communications How To Blogging Content Marketing 81

Sword and the Script

NOVEMBER 1, 2016

She has never published a blog post, or an article for a leading association of business communicators , or given a formal presentation. You don’t have to be a parent to recognize the very real influence kids have on purchasing behavior. My ideas are often syndicated in a variety of news and blog outlets.

Marketing 60

Marketing Study Survey Content Marketing 60

PR 20/20

JUNE 7, 2018

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. Which makes it more important than ever to ask the question. But these advancements mean we need to move beyond hype and start asking tough questions. You probably use AI daily whether you know it or not.

Marketing 41

Marketing System Technology Google 41

Waxing UnLyrical

DECEMBER 21, 2010

My friend (and client, but he’s a friend first) Shashi Bellamkonda is, I think, genetically-wired to try and talk about new things – no doubt why he’s Network Solutions’ “social media swami,&# and he mentioned it. Image: Matthew Smith via Flickr, Creative Commons Can you say “love at first byte&# ?

Facebook 108

Facebook Twitter Blogging Social Media 108

Waxing UnLyrical

DECEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Become A Public Relations Star December 14th, 2010 Tweet Guest post by Mike Doman I recently had the pleasure of sitting on the admissions panel for a PR course. It was eye opening to say the least.

Publicity 90

Publicity How To Course Facebook 90

Waxing UnLyrical

JANUARY 27, 2011

Last week I posted 6 ways to ruin your chances of getting free publicity over at BNET. If you haven’t read it yet, the background is that I used HARO to source a query for BNET. I can’t tell you how many pitches I received that were so bloviated, they would have made Alec Baldwin jealous. So what’s new about you ?

Pitching 111

Pitching Facebook Interviews Twitter 111

Contently - Strategy

APRIL 24, 2019

Brands are creating more content than ever before. In 2018, Forrester reported that “most in-house creative teams are small; 54% of those teams have between one and 10 people. So being able to scale content with limited resources is key.”. They’re balancing quality and quantity, and you can too by following these steps.

Content Marketing 88

Content Marketing Infographics Insurance Insurance 88

Waxing UnLyrical

SEPTEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Problem With PR September 14th, 2010 Tweet You know what the problem with PR is? If you have a media relations background, you’ve already recognized I used the media advisory format just now.

Facebook 106

Facebook Twitter Education Industry 106