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Building a perfect pitch? The story is in the data

Onclusive

Savvy communicators know that there is more to a perfect pitch than simply good writing, and media relations is not just about distributing these stories to the media. One way to do that is to use smart technology to help you out. Also, make sure that it’s compliant with privacy laws such as GDPR.

Pitching 370
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The rise of FemTech

PR in High Definition

As I write this, my Word Document doesn’t even recognise the word, giving it a firm underscore in red. But, like every different flavour of technology, it did not just spawn out of thin air and its roots go back a long way. But today, we’re in the midst of a revolution – albeit a quiet one – of technology catered solely to women.

Privacy 62
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'But you already have a CRM!'

Presspage

Technology developments Presspage has been around for 15 years already. 15 Years of continuously innovating on PR and IR technology and improving the workflows for PR and IR teams means that we have a robust, feature-rich and very mature product. Is that a problem? And that was our issue with the old CRM.

System 78
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Understanding the impact of AI on public relations

Wadds Inc.

It has the potential to impact the relationships and reputation that gives your organisation and its customers the licence or permission to operate It will disrupt how you work within the next five years. This includes bias, copyright, privacy, and misinformation. Professional advisory and policy work is an obvious opportunity.

Publicity 105
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Want To Work In Tech PR? Here Are 5 Questions

ImPRessions - Crenshaw Communications

Jobs are more in demand than ever, as brands in every vertical and size have come to recognize the value of positive reputation and third-party endorsement. Filling PR agency positions is harder than in the past, when press relationships, networking ability, and writing chops were all that mattered. What’s your crisis PR background?

B2B 159
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PR Tactics To Differentiate Your Brand

ImPRessions - Crenshaw Communications

Good public relations can be an essential way for a brand to stand out from the pack, especially in the B2B/ technology sector. Write the book on it. His accomplishment has helped cement a reputation as an authority in a poorly understood sector. There are some PR tactics that can help. SaaS company Box Inc.’s

Brand 196
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After The Russia Scandal, Is Facebook Growing Up?

ImPRessions - Crenshaw Communications

Will its reputation suffer real harm as a result, or will it rise to the occasion and grow up? voters, I was initially skeptical about any real impact on Facebook’s reputation or its business. As it has grown in size and influence, Facebook stubbornly maintained that it’s a technology company, not a media business.

Facebook 157