Prowly

SEPTEMBER 21, 2020

The media often sensationalizes negative news, thus threatening a business’s reputation, user base, customer trust, and bottom line. Remember the moral protests that tarnished the reputation of the Beverly Hills Hotel? The post 3 Proactive Ways to Protect Your Brand Image and Reputation appeared first on Prowly Magazine.

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Reputation Hotels Brand Branding 197

Reputation Us

AUGUST 9, 2023

Reputation has always been valued, but until recently, it was considered difficult to quantify and often overlooked as a tangible risk. Today, reputation has emerged as a critical asset for companies worldwide with insurance companies recognizing its loss as a legitimate risk. appeared first on ReputationUs.

Reputation 78

Reputation Insurance Insurance Financial 78

Prowly

OCTOBER 26, 2020

Managing your brand’s online reputation is critical to the success of your business. For one thing, your brand’s reputation can be the difference between converting new leads and losing them for good. Case in point, studies show the modern consumer is 4.1 times more likely to trust brands with a strong, central purpose and a […].

Reputation 175

Reputation Strategy How To Study 175

Cision

JUNE 7, 2017

As a result of HARO, I’ve been quoted or featured in Success Magazine , Forbes (several times), Entrepreneur , Huffington Post , local affiliates of television networks, and much more. The Benefits of Boosting Your Reputation. The post How to Boost Your Reputation on Google appeared first on Cision. www.PRforAnyone.com.

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Google Reputation How To Television 319

Prowly

DECEMBER 2, 2020

The post Measure Your Online Reputation: 9 Key Metrics to Track appeared first on Prowly Magazine. Dove’s Facebook ad was labeled racist even when it was anything but. Then, there’s the matter of consumers’ trust being heavily dependent on […].

Reputation 104

Reputation Measurement Facebook Consumer 104

Prowly

JUNE 20, 2017

How to Stop Spam Backlinks from Ruining Your Google Reputation. But if you immediately thought of link schemes, spam backlinks, and Google penalties, The post How to Stop Spam Backlinks from Ruining Your Google Reputation appeared first on Prowly Magazine. Let’s play word association!

Google 171

Google Reputation How To SEO 171

Prowly

NOVEMBER 14, 2023

Earned media, a powerful and influential aspect of public relations, is often misunderstood despite its profound impact on brand reputation and reach. Definition, Benefits, Campaign Examples appeared first on Prowly Magazine. In this article, we delve into earned media meaning, the concept of […] The post What Is Earned Media?

Examples 118

Examples Media Reputation Brand 118

Prowly

MAY 13, 2022

Meet Jennifer McGinley, CEO at JLM Strategic Communications and expert in media relations, reputation management, and crafting effective public relations strategies. The post Prowly #PRChat with Jennifer McGinley, CEO at JLM Strategic Communications appeared first on Prowly Magazine.

Communications 211

Communications Reputation Meeting Media Relations 211

Prowly

NOVEMBER 24, 2023

Every mention of your brand online, known as a ‘brand mention,’ plays a crucial role in shaping your reputation and visibility. In this article, we’ll dive into the […] The post What Are Brand Mentions and How to Track & Analyze Them appeared first on Prowly Magazine.

Brand 104

Brand Branding How To Reputation 104

Prowly

MAY 6, 2021

Let’s get one thing clear: your brand’s reputation matters. The post PR Measurement: Measuring PR Success Through KPI Evaluations appeared first on Prowly Magazine. The post PR Measurement: Measuring PR Success Through KPI Evaluations appeared first on Prowly Magazine. This is one reason why PR is so vitally important.

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Measurement Reputation Analytics 239

Prowly

DECEMBER 7, 2023

Imagine you saw the impact your strategy has on your brand’s reputation, but had no way to prove it without looking at the bigger picture.

Social Media 104

Social Media Publicity Software Media 104

Prowly

SEPTEMBER 18, 2023

Crisis communication can make or break a brand’s reputation, whether it’s a product recall, a data breach, a natural disaster, or a public relations nightmare. This is where the power of a strong press release comes into play. What is a crisis press release?

Examples 104

Examples Writing Crisis How To 104

Mark My Words

FEBRUARY 7, 2024

Spears Magazine Just as more tech-enabled amateur sleuths are looking into the actions and statements of those in the public eye, TikTok provides a forum for influencers to join the conversation about their favourite public figures.

Reputation 60

Reputation Education Media Government 60

Flack's Revenge

OCTOBER 17, 2014

That’s why every day, editors from dozens of the Web’s most reputable, highly trafficked business publications — Bloomberg, Business Insider, Quartz, to name just a few — pitch Dan Roth with their best, most timely stories. visitors… The numbers have been reflected in LinkedIn’s ads business … revenue was up 44 percen t.

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LinkedIn Pitching Advertising Advertising 218

Prowly

JANUARY 6, 2021

The great Warren Buffett once said: “It takes 20 years to build a reputation, and five minutes to ruin it. The post 2021: Digital PR is Here To Stay appeared first on Prowly Magazine. If you think about that, you’ll do things differently.” With social media and smartphones being omnipresent, the above quote is truer than ever.

Digital PR 197

Digital PR Reputation Social Media Media 197

Prowly

APRIL 19, 2023

We discussed all of the topics currently trending in the PR industry, like Corporate Social Responsibility (CSR), AI technology, digital PR, link building, reputation management, crisis management, data-driven PR, and data-driven […] The post PR Episodes: Our Biggest Takeaways from PR Experts appeared first on Prowly Magazine.

Data-Driven PR 104

Data-Driven PR Crisis Management Crisis Trends 104

Maxim Behar

SEPTEMBER 5, 2021

You shouldn’t choose your PR based on lower fees and risk your reputation. But destroying your reputation cannot be fixed so easily these days. I often come across such clients and ask them: "Would you choose the cheapest dentist?" If a dentist ruins your teeth, another dentist can fix them.

Meeting 98

Meeting Advertising Advertising Agency 98

Prowly

SEPTEMBER 11, 2020

Having built a well-deserved reputation for unique approaches to PR […]. The post Top PR Agencies in Vancouver – The 2020 List appeared first on Prowly Magazine. And, just as in other areas of business, it now boasts a collection of quality PR agencies that rival anything you’ll find in the great cities of the world.

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Agency Reputation Publicity 197

Prowly

JUNE 12, 2020

Email proofreading becomes a must-have skill for business people, marketers, and PR specialists who bother about metrics boost and their brands’ overall reputation. The post 5 Tricks to Stellar Proofreading of Your Media Pitch appeared first on Prowly Magazine. The thing is that a tiny typo may cost millions to a business.

Pitching 205

Pitching Media Reputation Brand 205

Prowly

DECEMBER 3, 2020

Since brand trust and reputation are more important than ever for customer acquisition and retention, earned and paid media teams can’t operate in silos. The post How to Use PR to Level Up Your Performance Marketing Game appeared first on Prowly Magazine. If you can’t remember, or they never did, it’s about time to change that.

How To 183

How To Marketing Reputation Brand 183

Prowly

JULY 22, 2020

Today, they complement each other and can help your organization establish a strong online reputation. The post A Beginner’s Guide To SEO For PR Pros appeared first on Prowly Magazine. Fast forward to 2020 and you’ll notice that these disciplines no longer operate in a vacuum.

SEO 180

SEO Reputation Marketing 180

Reputation Us

JANUARY 7, 2019

This year, credit unions should also attempt to balance their overall efforts to both strengthen their individual brand, while focusing on enhancing, protecting and defending their valuable reputations. Building your credit union’s brand has always been important, but ultimately, it’s your reputation that precedes you.

Reputation 60

Reputation Nonprofit Policies Financial 60

Prowly

DECEMBER 18, 2023

Until you can prevent all public relations crises, you can – and should – prepare for them in advance. […] The post PR Crisis Management Guide (w/ Strategies and Examples) appeared first on Prowly Magazine.

Crisis Management 104

Crisis Management Examples Crisis Strategy 104

Prowly

NOVEMBER 24, 2020

PR is typically associated with press releases, splashy stunts, big announcements, and reputation management. The post Why PR Teams Should Take Their Cue from Content Marketing Experts appeared first on Prowly Magazine. You might think otherwise, but these two are closely linked […].

Content Marketing 104

Content Marketing Marketing SEO Engineering 104

Tribe Builder Media

JUNE 26, 2019

Achieving massive brand recognition and managing your online reputation go hand-in-hand. Lucky for you and your business, you do not have to just sit back and let others dictate your online reputation. Lucky for you and your business, you do not have to just sit back and let others dictate your online reputation.

Reputation 40

Reputation Media B2B Web 40

Tribe Builder Media

JUNE 26, 2019

Achieving massive brand recognition and managing your online reputation go hand-in-hand. Lucky for you and your business, you do not have to just sit back and let others dictate your online reputation. Lucky for you and your business, you do not have to just sit back and let others dictate your online reputation.

Reputation 40

Reputation Media B2B Web 40

Reputation Us

JULY 13, 2017

It certainly makes our job as public relations professionals working to help banks and credit unions manage their reputation easier to navigate. A good reputation is essential to a bank or credit union’s well-being. But a good reputation is about more than having a good balance sheet. Reputation, Reputation, Reputation.

Banking 60

Banking Reputation Financial Government 60

Reputation Us

JULY 14, 2017

It certainly makes our job as public relations professionals working to help banks and credit unions manage their reputation easier to navigate. A good reputation is essential to a bank or credit union’s well-being. But a good reputation is about more than having a good balance sheet. Reputation, Reputation, Reputation.

Banking 60

Banking Reputation Financial Government 60

Onclusive

MARCH 9, 2023

T he US drove the most impressions, due to discussions surrounding Hershey’s International Women’s Day Canadian campaign and the article in TIME magazine by Michelle Obama, Amal Clooney, and Melinda Gates. A brands reputation and values are becoming an ever-important factor for consumers. What stories and news are you focusing on?

Internal 195

Internal International Brand Branding 195

Prowly

OCTOBER 28, 2019

What a brand puts out to the public can make or break their reputation, thus making PR a vital aspect of their success and credibility. The post Why Using SEO for PR Through Newsroom is Worth Your Time and Effort appeared first on Prowly Magazine. Any business or brand thrives when they have a great relationship with their audience.

SEO 128

SEO Reputation Brand Branding 128

Prowly

DECEMBER 29, 2021

The post Media Monitoring for PR Professionals: Importance, Advantages & More appeared first on Prowly Magazine. The importance of media monitoring goes far beyond keeping an eye on online discussions. Here’s what is media monitoring, why […].

Media 211

Media Brand Branding Reputation 211

Prowly

AUGUST 26, 2020

There are over a hundred of PR agencies in Toronto, specializing in areas such as reputation management, CSR, crisis communications, event management, media and blogger relations, influencer marketing, and more. The post Top PR Agencies in Toronto – The 2020 List appeared first on Prowly Magazine.

Agency 118

Agency Crisis Communications Crisis Reputation 118

Prowly

NOVEMBER 27, 2018

To enhance your brand visibility and build a credible reputation, it is important to keep up with the changing trends in the marketing arena. The post Email is the Supreme Marketing Channel – Then, Now and Forever appeared first on Prowly Magazine.

Marketing 110

Marketing Reputation Trends Brand 110

PR in High Definition

OCTOBER 30, 2023

This has meant that company reputations have begun to blur with the personal reputations of their employees and (crucially) their leaders. There’s limited space in magazines and papers to capture everything being said, not to mention limited time with journalists. And leaders in tech are tapping into this trend in a big way.

LinkedIn 62

LinkedIn Instagram Reputation Facebook 62

Prowly

JULY 18, 2017

When building your personal brand, presenting your identity and establishing a professional reputation are key. The post Building Your Personal Brand on LinkedIn appeared first on Prowly Magazine. As a professional social media network, LinkedIn was created for individuals to be able to showcase their complete brand in one place.

LinkedIn 150

LinkedIn Brand Branding Reputation 150

Prowly

MAY 10, 2017

Warren Buffett said some time ago: “It takes 20 years to build a reputation and five minutes to ruin it.” The post Content Marketing – Your Weapon to Fight Against the Crisis appeared first on Prowly Magazine. Well, now, thanks to the digital communication society we live in, it takes just a few seconds. They interact.

Content Marketing 159

Content Marketing Crisis Marketing Reputation 159

Prowly

MARCH 22, 2024

Brand monitoring helps to track online brand mentions to assess public perception, pinpoint trends, uphold reputations and evaluate PR campaigns. In the first part of this article, we […] The post 13 Best Brand Monitoring Tools for PR Managers Compared (2024) appeared first on Prowly Blog.

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Tools Brand Branding Reputation 104