Sword and the Script

AUGUST 1, 2023

The PR software community has taken note and they are responding. This is the first time I’ve seen a PR software company introduce generative AI focused on creative content, like images. These features add to the list of AI use cases in PR software. Source: State of PR and Journalism Salaries 2023 by Muck Rack.

Software 121

Software Pitching Ethics Privacy 121

Sword and the Script

MARCH 1, 2022

Or the Longview Journal in the case of this particular announcement. Cision – the Swedish company that grew up making printed directories of media contacts – ought to have the institutional knowledge to know better than to call it as such. iSentia is an all-in-one PR software tool based in Australia. Meltwater beats earnings.

Software 118

Software Case Study Advertising Advertising 118

Sword and the Script

FEBRUARY 11, 2017

However, other traditionally print new organizations – notably the Wall Street Journal and USA Today – got into the podcast game far earlier. So too has the improved capacity to update podcast subscriptions over wi-fi — and without the hassle of syncing a mobile device with desktop software.

Tools 60

Tools Pinterest Marketing Media 60

Mindful Marketing

SEPTEMBER 11, 2015

He has developed communications strategies, managed internal teams and placed high-level business and technology coverage for companies in the semiconductor, services, security, cloud, wireless, enterprise software, marketing and consumer device industries. 2) fama PR was named a Best Place to Work in 2013 by Boston Business Journal.

Marketing 50

Marketing Wireless Software Journalism 50

Beyond PR

APRIL 28, 2017

When I later moved into software product marketing – and spent more time with engineers and data scientists by extension – I also learned that tools could help me collect, aggregate, and analyze massive volumes of data about my target customers. In fact, I know from experience, they coexist nicely. Product Preference. Be Emotive.

Storytelling 45

Storytelling Data B2C B2B 45

Waxing UnLyrical

MAY 23, 2016

My wardrobe last Wednesday included Nike yoga pants, tennis shoes and a coral screen print Delta Gamma Shirt, which, if you knew my time at Mississippi State, had to be two years old. Hawes has a bachelor’s degree in communication, with concentrations in journalism, public relations and broadcasting from Mississippi State University.

Print 49

Print Software SEO Conference 49

PR Conversations

JULY 4, 2016

Other texts I’ve spotted in the reference lists of old journal articles, history papers or other books. I don’t really like buying digital prints of old texts as I prefer owing the original. I’m also researching database software to catalogue my collection. But I’m not sniffy about later editions.

Advertising 71

Advertising Advertising Resources Print 71

Sword and the Script

AUGUST 13, 2019

It’s hard to believe, the company’s roots can be traced back to those old Bacon’s books printed in Chicago, or even a press clipping service out of Sweden, before that. Vocus , a provider of cloud-based PR software announces it will be acquired by GTCR for $447 million. Now imagine that world, but in software.

Technology 12

Technology Software Company Marketing 12

Doctor Spin

DECEMBER 21, 2023

PR Resource: Journalism vs PR What is a media kit? Even though modern PDF formats allow for high-resolution images, audio, and video, journalists often require highly specialised software to extract multimedia elements from PDF documents without significant resolution loss. PR Resource: Journalism vs PR To spin or not to spin.

Media 52

Media Wikipedia Product Launch Journalism 52

PR Conversations

JULY 4, 2016

Other texts I’ve spotted in the reference lists of old journal articles, history papers or other books. I don’t really like buying digital prints of old texts as I prefer owing the original. I’m also researching database software to catalogue my collection. But I’m not sniffy about later editions.

Advertising 40

Advertising Advertising Print Course 40

PR Conversations

JULY 4, 2016

Other texts I’ve spotted in the reference lists of old journal articles, history papers or other books. I don’t really like buying digital prints of old texts as I prefer owing the original. I’m also researching database software to catalogue my collection. But I’m not sniffy about later editions.

Advertising 40

Advertising Advertising Resources Print 40

Sword and the Script

MARCH 20, 2018

Instead of checking in guests by scanning a printed confirmation or even checking in via a mobile device, they can simply walk up to a monitor that’s capturing their image, processing it algorithmically, and welcome them by name. This is why software companies have so much trouble serving the event department at a higher level.

Industry 71

Industry Marketing Enterprise Mobile 71

Journalistics

MARCH 2, 2013

Ideally, you majored in Journalism (or English) – or your PR or Communications program had a heavy concentration of writing-related courses. If you know how to use image editing software, this is an incredibly relevant skill for public relations and content marketing today. First, Writing Skills.

Pinterest 52

Pinterest Writing Interviews Social Media 52

Maxim Behar

MARCH 6, 2022

Remember what Winston Churchill said a long time ago that you can achieve a lot of things with journalism, but you must know when to quit. So that's how I decided to quit journalism and start my own company. Of course, there are a lot of software tools to get exactly your branding to see how successful you are or you’re not.

B2B 52

B2B Communications Media Newspapers 52

Cision

MAY 21, 2015

Social media marketing podcast covering digital tools, apps, and software. A show about communicating with clients, prospects and employees – in person, in print and online. The Brand Advantage Journalism Podcast. 24) Jason Keath. The Social Toolkit. 25) John Lee Dumas. Entrepreneur On Fire. 39) Donna Papacosta.

Social Media 120

Social Media Marketing Pinterest Media 120

Contently - Strategy

JULY 31, 2019

Meanwhile, a media company like Hearst might publish a feature article in the print edition of Esquire magazine, and the sole “point” of that article might be “make the reader feel like they really get Chris Evans.” A content marketing platform (CMP) is software for organizing the content marketing process.

Content Marketing 85

Content Marketing Marketing Media SEO 85