Remove Infographics Remove Instagram Remove Measurement Remove Web
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45 Marketing and PR Statistics that Recap the Year We Had in 2020

Sword and the Script

The top PR challenge facing communicators is measuring impact, proving value and demonstrating ROI, according to 50% of respondents. However, in a subsequent question, only about half of respondents “often” or “always” measure their communications efforts. Source: PR Measurement ). Video performs best on Instagram. “A

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How to Use Interactive Content to Boost Your Website Engagement and Conversions

PR 20/20

Interactive content is content that encourages a web user's participation along with sharing information, thereby changing the content experience from passive consumption to active engagement. Examples include calculators, assessments, interactive videos, animated infographics, clickable flowcharts, quizzes, and more. But does it work?

How To 71
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Leverage Your Website to Position Your Brand as a Category Leader

Konnect Agency

If a user types “Web Development Agency” or any phrase for that matter, into Google, 75% of them won’t even click to the second page of search results. Through the use of interactive elements, infographics, and imagery— show the consumer who you are and what you do rather than telling them. Analyzing Your Refresh.

Brand 52
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How to Create a Media Kit

5W PR

Today, most media kits are pitched via online newsrooms, or a web page attached to a company’s main site that features all of the company’s most relevant news and public relations information. Some look like resumes, using bulleted lists, while others use infographics and visuals to convey valuable information about a brand.

How To 176
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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Its value proposition lies in offering a centralized platform that enables users to discover journalists, pitch stories, monitor media coverage, and measure the impact of PR campaigns. Pricing: Free for 25 monthly searches, $34/mo starter tier Alternatives: ContactOut combines LinkedIn and a web crawler to find email addresses.

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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Its value proposition lies in offering a centralized platform that enables users to discover journalists, pitch stories, monitor media coverage, and measure the impact of PR campaigns. Pricing: Free for 25 monthly searches, $34/mo starter tier Alternatives: ContactOut combines LinkedIn and a web crawler to find email addresses.

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Digital PR: What You Need to Know

The Proactive Report

Use the SMART formula for your goals (Specific, Measurable, Attainable, Relevant and Time-bound). There are influencers on Twitter, Vine, YouTube, Pinterest and Instagram. Write web content. Infographics. Measurement. One of the big advantages of Digital PR is that we can measure pretty much every action we take.