PRSay

SEPTEMBER 7, 2021

As online platforms mature, the power a social media influencer wields to drive consumer purchasing rises dramatically. Clearly, companies are noticing the utility of an individual who gains a large following on social media to be a spokesperson or “brand ambassador.”. 9 and Sept. 21 ) and a new Ethics Quiz. .

Ethics 170

Ethics Public Affairs Policies Guidelines 170

PRSay

SEPTEMBER 16, 2020

There, we were offering social media messages and supporting graphics, stories for use in facility newsletters, news releases, and overall talking points for senior leaders, veterans service organizations, congressional members and others. We shared social listening reports from FEMA.

Ethics 202

Ethics Public Affairs Crisis Management Training 202

Cision

JUNE 23, 2016

A lot has changed in that time, especially in how companies, associations and organizations approach public affairs and government affairs. Our history is grounded in public affairs – helping to influence some of the most challenging public policy debates in the country. and in local communities.

Public Affairs 227

Public Affairs Local Education Policies 227

Doctor Spin

FEBRUARY 22, 2024

PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications. Influence public opinion and legislative processes.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Cision

MAY 12, 2016

Nick Gourevitch, partner at Global Strategy Group, says you can’t rely on your gut instinct when it comes to delivering impactful communication. What are you most excited for in your new role as partner at Global Strategy Group? We have a diverse set of clientele that cross electoral politics, business and advocacy groups.

Public Affairs 120

Public Affairs Groups Social Media Analytics 120

Cision

OCTOBER 2, 2017

the ever-growing Hispanic-American population is already one of the largest ethnic groups in the country. In addition to this, the term “Hispanic” incorporates a very large group of people with varying cultures and lifestyles, and it’s important to understand the individual, unique subgroups within the community as a whole.

Community 225

Community Pinterest Mobile Television 225

Doctor Spin

FEBRUARY 14, 2024

Audience Public Relations: PR targets a broader audience , including stakeholders , influencers , and publics. It aims to communicate with these groups to create a favourable overall company image. The goal is to persuade these target groups to purchase the company’s products or services.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Cision

MARCH 30, 2016

Matt Sutton, senior account executive at The Rosen Group, says you have to be willing to do something different and go outside of the box to stand out. In this interview, he shares the pitch that got him the most coverage, his strategies for building relationships with the media and why social media is so important.

Public Affairs 120

Public Affairs Policies Pitching Hotels 120

ImPRessions - Crenshaw Communications

OCTOBER 25, 2018

Mr. Johnston posted a photo of the migrants along with a claim that the George Soros-backed Open Society Foundation is an organizer of the group, including “where they defecate.”. Senate – not an unusual pedigree for a Public Affairs VP. Make your values clear.

Crisis 213

Crisis Government Crisis Management Public Affairs 213

Critical Mention

FEBRUARY 4, 2020

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Their blog covers topics from PR tips, company culture, social media and more. Approach: We listen. Work hard play nice. Take risks.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Solo PR Pro

JUNE 8, 2021

She specializes in media relations, content solutions and social media management for her clients, and she was fortunate to see her business grow in 2020, despite losing some clients to pandemic-related budget cuts. Nicole wore many hats there, managing everything from PR and social media to content development and SEO.

Meeting 110

Meeting Public Affairs Trade Shows Journalism 110

Cision

JUNE 1, 2016

How has the public affairs industry changed since you started that organization? Twenty years ago, almost every company of any real size had an in-house public affairs staff. What role does social media play in your job? In short, it’s integral to everything we do. Talk to your customers. Rapid Fire Round.

Public Affairs 120

Public Affairs Community Strategy Energy 120

Stuart Bruce

MARCH 14, 2018

PR and corporate communications recruitment firm VMA Group today published a new research report on ‘communicating in an integrated world’. Digital and social media. There is a lot about digital and social media. There is a lot about digital and social media.

Corporate 115

Corporate Communications Pinterest Public Affairs 115

Cision

JUNE 13, 2016

ET Cision’s Mark Reilly and public affairs campaign strategist Mike Panetta of Beekeeper Group will discuss how to not only reach your audience, but motivate them to take action. Of course, there will likely be overlap between these groups as well. Q: Two-thirds of American adults use social media.

Communications 120

Communications Social Media Meeting Public Affairs 120

Cision

OCTOBER 17, 2017

Forbes Communications Council, a group of communications, PR, public affairs & media relations executives echo this sentiment : “To break through the volume of emails reporters receive, you need to know them inside and out.

Pitching 275

Pitching Public Affairs Report Guidelines 275

PRSay

MAY 23, 2022

And each day, we would give the attorneys a quick read-out of the themes we were seeing in the news and on social media. Social media was particularly important since, of course, the lawyers weren’t allowed to talk to the jurors. Why did you decide to keep news of this work to a smaller group of employees?

Ethics 131

Ethics Public Affairs Television Social Media 131

Sword and the Script

OCTOBER 25, 2022

“Now need to produce videos and podcasts in-house – something that used to be a once-in-a-while activity and was outsourced – in addition to providing content for every social media platform and continuing all other ‘old school’ communication duties.”. Real effort into digital and social. More emphasis on social media.

Communications 120

Communications Crisis Internal International 120

Cision

SEPTEMBER 22, 2016

Peter Shafer, partner at Brunswick Group, says to stand out brands need to engage their audiences in a dialogue and ensure it is not one-sided. What do you hope to accomplish in your new role as partner at Brunswick Group? Finally, be respectful of everyone’s role and ideas, especially now in this world of social media analytics.

Measurement 120

Measurement Analytics Big Data Public Affairs 120

Stephen Waddington

JUNE 20, 2017

New research published by Ketchum in conjunction with Fast Company is a klaxon for dissent and diversity as part of the creative process in public relations. The European Referendum and US election spotlighted a failure by marketing, public affairs, and public relations practitioners to engage with broader publics.

Creativity 87

Creativity Analysis Publicity Public Affairs 87

Stuart Bruce

NOVEMBER 27, 2015

Stuart Bruce speaking on digital and social media in PR at the World Conference on PR in Emerging Economies at the Kenyatta International Convention Centre in Nairobi, Kenya. In 2014 advertising spend in Africa increased 14.6%, compared to a global average of 3.2%. Photo @h_kirigo. Freelance PR professionals.

Mobile 60

Mobile Public Affairs Government Local 60

Communications Conversations

DECEMBER 8, 2022

Most of the folks I know come from the PR, comms or social media worlds. Holly’s one of those folks who started in marketing right at the beginning of social media. Molly is the chief communications and public affairs officer with Shipt. After all, this was an advertising panel. Bank and Optum.

Marketing 60

Marketing Leadership Creativity Internal 60

Stephen Waddington

MAY 16, 2019

Her time creating editorial content for consumer and national media led to a job at Newcastle Airport. Her role ranges from drafting reactive statements to working on campaigns for press and social media. Radu described how he’d needed to get to grips with a wide range of tools and social media.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Landis PR

SEPTEMBER 18, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Danielle Dickinson – The Castle Group. For the original blog, please visit here.

Government 69

Government Measurement Groups Corporate 69

Communications Conversations

MAY 30, 2018

Former role: Vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). I resigned my last full-time PR job in December 2014, as vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). Former role: Account Group Director at Weber Shandwick.

Apparel 106

Apparel Public Affairs Training Corporate 106

Communications Conversations

MARCH 10, 2015

Specifically, in the PR/social media industry. This superstar has held leadership positions at Allianz and United Health Group, before becoming Deluxe’s chief brand officer. Amy Von Walter, vice president-communications and public affairs, Best Buy. Heather Rist, director-social media and content, Deluxe.

Public Affairs 60

Public Affairs Leadership Local Corporate 60

Stuart Bruce

MARCH 4, 2015

Participation isn’t limited to just those who can visit the Swiss Alps to enjoy both the forum and the scenery, but also to anyone who wants to take part on social media. This year, shortly after WCF, we’ll also be publishing a review of the discussions with contributions from both the speakers and other delegates at WCF.

Communications 60

Communications Government Public Affairs Conference 60

Cision

FEBRUARY 17, 2016

If you don’t understand the individual or group whose story you are telling, your story will sound false. When I worked for the Army, one of my civilian colleagues in public affairs made a misstep about how she portrayed an issue very sensitive to those serving in uniform.

Policies 120

Policies Internal International Public Affairs 120

Waxing UnLyrical

FEBRUARY 3, 2016

The modern-day work environment doesn’t do a whole lot to help the situation either , especially for those of us who work in public relations and find ourselves communicating more and more via social media platforms. Social media interaction isn’t exactly a team sport.

Sports 40

Sports Public Affairs Ethics Nonprofit 40

Solo PR Pro

NOVEMBER 17, 2015

This summer, Kevin launched a 10-question survey – “The State of Public Relations and Communications at Public Affairs Schools” – with the aim of providing these schools with a way to compare their communications efforts with those of their peers. The full results of Kevin’s study can be found in more detail here.

Creativity 40

Creativity Public Affairs Policies Survey 40

Cision

APRIL 4, 2016

Of course anyone writing content or posting on social media hopes for the largest possible distribution, but the articles that purport to tell you how to make content go viral are oftentimes less useful than they intend to be. Journal Of Public Affairs (14723891) , 13 (2), 160-171. doi:10.1509/jmr.10.0353. doi:10.1002/pa.1471.

Viral 120

Viral Journalism Advertising Advertising 120

NewsWhip

MAY 26, 2020

Two years ago NewsWhip was fortunate enough to add Clyde Group as a new client. Clyde Group is a high-growth, PR & Public Affairs firm with a tremendous track record of success in Washington. What makes working for and working with the Clyde Group unique? Clyde Group does a fair amount of crisis work.

Groups 78

Groups Crisis Management Crisis Public Affairs 78

Landis PR

JANUARY 16, 2024

In an international group like PRGN, you can be successful only if you can also listen and understand the other party. What I mean by that is mostly openness to other cultures, openness to understand other people. Frankly, PR people tend to talk more than they listen.

Agency 59

Agency Internal International Meeting 59

Beyond PR

SEPTEMBER 26, 2016

“The era of the one-and-done press release is behind us and the world of engagement got a whole lot more complicated,” said Pluhowski, senior vice president and chief communications officer, corporate and public affairs, at TD Bank. Identify and Align Goals With AMEC’s Framework.

Measurement 40

Measurement Banking Public Affairs Strategy 40

Communications Conversations

OCTOBER 18, 2016

So, since ever other age group in existence has its own awards, I figured, it’s high time we have one for us 35-49 year-olds. There are a whole lot of people in that 35-49 age group that go (and have gone) wildly unnoticed over the last 15-20 years of their working lives. Susan Roeder, director of public affairs, Andersen.

Agency 60

Agency Groups Public Affairs B2B 60

Solo PR Pro

OCTOBER 18, 2022

Many different services fall under the umbrella of strategic communication — or public relations: media relations, community relations, internal communications, crisis communications, public affairs, content creation and marketing, social media — the list goes on. Social and PR go hand in hand.

Media Relations 97

Media Relations Media Social Media Internal 97

PR Matters

APRIL 21, 2016

Unlike marketing and advertising―which arguably remain fundamentally about relationship-building through the psychology and influence of selling and promotion― PR is tasked with building relationships that matter for their own sake, i.e., to sustain a shared understanding between groups.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

Cision

JUNE 20, 2016

public affairs campaign strategist Mike Panetta of Beekeeper Group and Mark Reilly, vice president of Cision Government Relations, discussed how to motivate your supporters through an integrated strategic communication strategy. Widen your social presence. But do you know which platforms you should be on?

Mobile 159

Mobile Public Affairs Infographics Government 159