Critical Mention

AUGUST 5, 2018

Founder of West Levy PR , New York-based Heather West knows the fashion and and non-profit spheres as they relate to PR inside and out. She is nationally known as one of the foremost speakers in the country on all things social media. Heather West. westlevyPR. Bill Stoller. publicityguru. Steveology. Shonali Burke.

Twitter 77

Twitter Radio Social Media Print 77

Cision

MARCH 29, 2016

According to a survey of the releases distributed by (a certain PR firm) on one day: 78% of public relations people spend extra money to dress up their releases with printed letterheads and color…the 78% broke down into 34% on a simple black letterhead, 16% on a one-color letterhead, and 28% on a letterhead with two or more colors.

Retail 120

Retail Pitching Print Writing 120

ImPRessions - Crenshaw Communications

MARCH 31, 2017

We’re basing success on a few factors; our criteria include ideas that are on strategy, cost-effective, and attractive to media. Purveyors of social media are a fickle crowd, more loyal to influencers than platforms. Launching an attention-getting idea for 3-D printing client, WhiteClouds came to us this way.

Airlines 120

Airlines Exercises Fashion Print 120

Mark My Words

OCTOBER 2, 2020

If there’s one thing guaranteed to make the UK media go gaga (apart, of course, from whoever’s t**s or fanny fell out whilst they were getting out of a cab at ritzy club) it’s anything to do with animals. We set to the task of improvising some not-quite-too-far-fetched media-friendly guff to get ourselves off the hook. Please help!

Print 78

Print Course Fashion Storytelling 78

Prohibition

MARCH 16, 2020

If you’re looking for fashion inspiration for your little one and ideas for activities to do as a family in Leeds – Jem is a must follow. A blogger who certainly has an eye for fashion! A fashion focused influencer whose feed takes a natural tone. Josephine is a fashion influencer who always looks runway ready.

Fashion 62

Fashion Instagram Travel Trends 62

Prohibition

MARCH 16, 2020

If you’re looking for fashion inspiration for your little one and ideas for activities to do as a family in Leeds – Jem is a must follow. A blogger who certainly has an eye for fashion! A fashion focused influencer whose feed takes a natural tone. Josephine is a fashion influencer who always looks runway ready.

Fashion 62

Fashion Instagram Travel Trends 62

Shift Communications

OCTOBER 22, 2015

Here are few tips for last minute pitching before the opportunities close: Don’t bother with long lead: Know who writes for the print issue of the publication and who writes for online. Most glossies have already put their holiday print issue to bed by September, so focus your outreach on online contacts.

Pitching 60

Pitching Print Exercises Fashion 60

Communications Conversations

DECEMBER 17, 2014

If you’re a regular reader of this blog, you know I’m a big devotee of reading the hard copy print edition of my local newspaper, the Minneapolis Star Tribune. But at the end of the day we write off a fair amount of work. To media tours. They got more fashionable. To the media. But, it happens.

Corporate 148

Corporate Fashion Agency Travel 148

Shift Communications

MAY 26, 2015

In the world of PR, landing client coverage in publications like The New York Times, The Wall Street Journal or Bloomberg Businessweek is the ultimate win — and when that story runs in print, it’s icing on the cake. Once the reporter expresses interest in actually writing a story, congratulations — you’re halfway there!

Print 60

Print Product Launch Fashion Report 60

Buzzstream

NOVEMBER 7, 2017

Niche media outlets. Lifestyle/fashion/celebrity media. Things are relatively easy when we reach out to business and/or tech media outlets, as we have a lot to share about our experience as a tech startup company and the key tech functionalities that enable our business. Social media engagement increased by up to 20%.

Fashion 48

Fashion Pitching Tools Resources 48

PR Breakfast Club

JANUARY 11, 2015

Those of us in the content world were hobbled by existing workflows passed down from years of print and desktop practices. This is the idea that we started with when we began building Beegit , the easiest way for teams to write together. Many shops still write their copy in Word, which is notoriously difficult to translate to the web.

Web 28

Web Print Writing Content Marketing 28

Maxim Behar

NOVEMBER 23, 2020

The PR expert Maxim Behar shared his opinion for 24 Chasa newspaper about the rapidly changing communications and the application of modern media tools in business. Because actually being a PR expert nowadays is being a leader, in your workplace, on social media, among your clients and your readers. 24.11.2020.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Communications Conversations

MAY 30, 2018

Alice Riot is a line of professional women’s garments that serve as the canvases for limited-edition prints of original works by female artists. Prior to Alice Riot, I had zero background in fashion or apparel. How long have you been in this job/field? I’m co-founder and CEO of a women’s apparel startup, Alice Riot LLC.

Apparel 106

Apparel Public Affairs Training Corporate 106

Waxing UnLyrical

MAY 9, 2011

It’s been business as usual; in fact, I’ve been blogging even less than usual this past month, since I’ve been busy updating my Grymm & Epic blogging ebook for the World Changing Writing Workshops starting this month. A metal blogger with appalling fashion sense and an out-of-control sausage roll fetish.

Google 50

Google Hotels eBook Fashion 50

Waxing UnLyrical

SEPTEMBER 30, 2010

Fun Fact Christine vlogged about Kodak’s Print & Prosper calculator, which helps consumers compare printing costs between Kodak printers and their average competitor. His channel is full of videos about random topics formatted in classic vlog fashion–with a handheld camera and minimal post-processing. Questions?

YouTube 54

YouTube Video Measurement Print 54

ImPRessions - Crenshaw Communications

JANUARY 6, 2021

As digital content consumption continues to grow, PR pros are always looking for ways to target specific audiences through social media. We know the power that social media campaigns can wield – from amplifying earned media that PR generates to marketing products. – Write a series or blog together.

B2B 191

B2B Social Media Radio Fashion 191

Maxim Behar

APRIL 2, 2024

Is there something else in the history of the PR industry that could be deemed comparable to the current revolution caused by social media? PR used always to be dependent on traditional media, as well as being dependable. This has entirely changed with social media, which has uplifted the quality of Web 1.0 Absolutely not.

Print 64

Print Social Media Web Television 64

Sword and the Script

MARCH 1, 2022

One thing that separates PR, and specifically media relations, from marketing and advertising is third-party validation: there’s nothing you can say about yourself that’s as powerful as someone else saying it about you. Old fashioned press releases and advertising can lead to bona fide editorial coverage. Million and Eyes the U.S.

Software 122

Software Case Study Advertising Advertising 122

Buzzstream

DECEMBER 13, 2023

In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. You can compile these lists manually or by scouring a media database. Media databases provide detailed information about media outlets, like contact info and past coverage.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. You can compile these lists manually or by scouring a media database. Media databases provide detailed information about media outlets, like contact info and past coverage.

Digital PR 62

Digital PR Tools Google Pitching 62

Cision

JUNE 24, 2016

is keeping up with the ever-changing media landscape. Social media is a useful tool in the newsroom and is integrated into The Washington Post’s newsroom strategy. The Post not only relies on social media for distributing its news, but also for tracking the latest trending stories and information. Social Is Integral.

Pitching 159

Pitching Social Media Fashion Newspapers 159

Rock the Status Quo

SEPTEMBER 3, 2014

It’s more fashionable. If you are an advertising agency who’s primary income is derived from print and broadcast media buys, odds are high that your business took a steep dive when advertising spends dropped. For example, they are fantastic at writing copy but NO CLUE how to do content strategy. Not usually.

Agency 188

Agency SEO Advertising Advertising 188

Solo PR Pro

AUGUST 19, 2014

Overnight Prints * – On the recommendation of Solo PR PRO Premium member Greg Brooks , I tried Overnight Prints and put its moniker to the test. Developing a screencast tutorial, multi-media FAQ, or producing a video interview? Free Solo PR PRO ebook Get It In Writing! – Website/Blog. Do you love tools, too?

Tools 78

Tools eBook Print System 78

MaccaPR

FEBRUARY 10, 2015

Welcome to your Taylor Swift Master Class in Social Media Marketing! Who better to instruct us in social media marketing than this 25-year-old, 7-time Grammy Award-winning “public relations genius” (in the words of the Washington Post)? Taylor uses social media to connect one-on-one with 100 million fans at a time.

Social Media 48

Social Media Marketing Media YouTube 48

MaccaPR

OCTOBER 17, 2016

Write, Tell and Show Your Sustainability Story. Today’s corporate sustainability reports have moved beyond a single print-based reporting tool to a multi-media showcase of an organization’s sustainability performance. Ensure that your key media contacts have access to the latest report. Case in point – General Mills.

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

Bad Pitch Blog

MAY 20, 2010

She does not ask me to write about Retrevo, she merely asks me to credit them for the content. Our studies are featured regularly throughout the media, and the majority of the stories are not reprints of our commentary; they are actual stories, where the reporter discusses our findings, provides their perspective and publishes our charts.

Pitching 49

Pitching Fashion Report Twitter 49

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. Through new media, smaller organizations have more access to mass communication much cheaper than was previously afforded.

Ethics 52

Ethics Communications Print Television 52