article thumbnail

How To Spot The Story: A PR Primer

ImPRessions - Crenshaw Communications

They’re also important; in fact, a company shouldn’t be in business if it can’t point to high quality and talented employees. So how should communications professionals work to identify the story we suspect is buried under the day-to-day business processes? Analyze trends and note how the business conforms to them.

How To 310
article thumbnail

Can Podcasts Drive Change in the Automotive Industry? Listen for Yourself

Bianchi Biz Blog

Recent guests include Gary Vasilash Transportation Editor, Gardner Business Media, Production superintendents Sherise Brown and Katrina Allen of Detroit Manufacturing Systems; and Heidi Mattison , the CIO who knows how to drive business value. And we won’t be surprised if you catch the podcasting bug. Author : Jan Griffiths.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Does emotion have a place in PR?

Prakkypedia

It’s a question I’ve been asking myself recently, following Unley Council’s parking fees stoush with the Transport Department and reactions to food writer John Lethlean’s Hill of Grace review. Unley Mayor Lachlan Clyne and Transport Minister Stephen Mullighan were at forceful odds with each other on air 891 Adelaide’s Breakfast on Monday.

article thumbnail

Diverse Workplaces Generate 19 Percent More Revenue Than Less Diverse Competitors

Tribe Builder Media

Andrea La Mendola, chief of global operations at Hyperloop Transportation, advises starting with the specific group of employees you are working now. By identifying the types of personalities on a team, from Type A taskmasters to creative working out-of-the-box types, you’ll begin to understand how to best approach the team as a whole.

article thumbnail

Diverse Workplaces Generate 19 Percent More Revenue Than Less Diverse Competitors

Tribe Builder Media

Andrea La Mendola, chief of global operations at Hyperloop Transportation, advises starting with the specific group of employees you are working now. By identifying the types of personalities on a team, from Type A taskmasters to creative working out-of-the-box types, you’ll begin to understand how to best approach the team as a whole.

article thumbnail

How to Know Your Product Launch Is ‘Trade Show Ready’

Beyond PR

But did you know that while Steve Jobs was conducting the demonstration, Apple employees behind the scenes weren’t sure it was going to work? Ensure you will have the product available and the resources at hand to successfully demo the product at the event (transportation, electricity, Internet, enough booth space, etc.).

article thumbnail

5 CES 2024 Mistakes Mobility Tech & Automotive Suppliers Need to Avoid

Bianchi Biz Blog

As the world’s most influential technology event, the potential for automotive and mobility tech suppliers to make an impact at CES 2024 is strong, with a high-level of attention and interest focused on the evolution of mobility, from EV adoption and infrastructure to Intelligent Transportation Systems (ITS) and always-evolving ADAS technology.