Remove Employee Remove Financial Remove Privacy Remove Technology
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Building a perfect pitch? The story is in the data

Onclusive

In this blog series, we’re sharing a proven data- and technology-driven process for building the perfect pitch and nurturing your media relationships, which has been used by Onclusive’s customers to achieve extraordinary outcomes for their brands. One way to do that is to use smart technology to help you out. Earning their attention.

Pitching 370
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Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Sword and the Script

I’ve been writing this monthly column about PR technology companies for nearly five years – and I’m still continuously reminded that while these companies make software for communicators, they are not typically communication experts. I do a lot of work in fintech – and all those vendors have financial professionals on staff.

Analysis 142
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Rise in Ransomware Attacks Demands Extra Crisis Vigilance

PRSay

Identify and engage a team with the skills and experience needed to simultaneously defend your company’s systems, reputation, customer relationships, and legal and financial interests. Enlist employees. Exercise regularly. Jon Goldberg is the founder and chief reputation architect of Reputation Architects Inc. ,

Crisis 141
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CBI sets out urgent requirement for internal and external communication on AI

Stephen Waddington

Ethics, employee engagement and wider stakeholder management are the three pillars of the CBI’s report AI: Ethics into practice. It’s already happening in many sectors from analysing millions of legal documents to detecting financial fraud. AI represents a significant growth opportunity for the UK.

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How can we best balance safeguarding confidences and disclosure of information – Pete Scott

Ethical Voices

I was a financial analyst and planner for the early days of my career, and then went into investor relations. What staffing are we going to do, our financial data, HIPAA issues? Trying to keep the staff well informed and looking at financial information. We’re not in a technology company. We were very strong.

Ethics 78
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Dawn of the Intelligently Automated Agency

PR 20/20

Artificial intelligence is accelerating change in the marketing industry, and your career: Consumers will demand greater personalization , while wanting to control their data and privacy. Technology will get smarter , intelligently automating traditionally human-powered activities while adding layers of complexity to your martech stack.

Agency 84
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8 tips for health care organizations to foster better communication in 2016

Reputation Us

With ongoing data breaches in the news, patients will continue to have concerns about privacy issues, as will providers and payers. One of our firm’s largest health care clients has dropped the need for obtaining Social Security numbers from its patients, helping to solidify privacy efforts. With mobile technology comes engagement.