March, 2014

A Look at Malaysia Airlines’s Crisis Communications During the Crisis of Flight MH370

Melissa Agnes

By now, we’ve all heard of the terrible crisis Malaysia Airlines is facing with flight MH370 appearing to have vanished out of thin air with over 200 passengers and crew members aboard.

Davos World Communication Forum highlights

Stuart Bruce

The World Communication Forum in Davos is the most international and diverse of all the conferences I attend around the world. This year was no exception with public relations professionals from around the globe including Belgium, Brazil, Bulgaria.

Want me to love your hashtag? You better love it first

Prakkypedia

There’s an art to hashtags on Twitter. We know hashtags can corral conversations, help you find people you didn’t know existed and generally improve our Twitter (and Instagram) experience. It’s also easy to get it wrong and waste the effort you put into hashtags.

Four Ways Content Writers Can Change the World

Waxing UnLyrical

I have long been a proponent of the power of language.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Not PR: A Top 10 Check List of What PR is Not

PR Matters

Those of us who work in PR are rightly called upon by those who don’t to define what we mean. what is pr PR PR Agencies public relations about PR definition of pr what does PR mean spin spin master spinmeister marketing advertising words what is spin what is advertising spin doctors

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Twitter’s Growth Rate is Diminishing. What Does this Mean for your Crisis Communications?

Melissa Agnes

Twitter is the social media platform that dominates the dissemination of news, updates and discussions in a crisis.

The future of PR at the World Communication Forum in Davos

Stuart Bruce

Tomorrow at the World Communication Forum in Davos I’m leading a panel discussion on the future of the public relations industry provocatively titled ‘PR is dead vs. Long live the all PR channel’.

Friday fun: great YouTube parodies

Prakkypedia

Parodies are fun, aren’t they? Once upon a time they were the preserve of comedians, TV shows and other professionals in the media and entertainment industries. But today with social media tools at our disposal, anyone creative and savvy can make a parody for all of us to enjoy.

Cracking the Crowdfunding Code: Can You?

Waxing UnLyrical

My friends over at Rad Campaign gave me a heads up on an interesting infographic over at craigconnects , that says it “cracks the crowdfunding code.” ” While it does not draw on primary research, it does pull from reliable sources and positions the information well.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

"But that's just common sense!" A commonsensical reflection on common sense

PR Matters

If common sense were so common, would we have a term for it? If it were as common as breathing, common sense expressions everydayphrases words

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Let’s Stop Obsessing Over TED

Stern + Associates

When I talk to clients about speaking engagements, they invariably bring up TED. It’s a natural inclination: TED has acquired a reputation as an ?ber ber hip, highly stylized, much-talked-about conference that attracts star speakers from the likes of Oliver Sacks and Sheryl Sandberg to Bono.

What You Don’t Know About Malaysia Airlines and How They’ve Handled the Crisis of Flight MH370

Melissa Agnes

By Judith Delaney, Attorney and member of Agnes + Day’s Crisis Intelligence Team.

David Cameron forgets Twitter needs to be authentic – again!

Stuart Bruce

One of the topics we cover in my online PR master classes is how powerful images can be – if they are authentic, fun,creative or interesting. David Cameron provided a great example of how not to do authenticity with his much derided photo of him watching the boxing during the London Olympics.

News You Shouldn't Promote

Bad Pitch Blog

The "press" release gets waaaaaaaaaaay too much time and attention in this industry. This is in part because it''s been used and abused more broadly in recent years. The biggest issue is the assumption that a press release has to be distributed broadly if at all.

#measurePR Recap: Complying Socially with Eric Schwartzman

Waxing UnLyrical

Guest Post by Jen Zingsheim Phillips. We had a lively group on board for the #measurePR chat held on March 4, with very special guest Eric Schwartzman of Comply Socially. The primary discussion centered on privacy, and what the boundaries are for those who monitor social media.

If we repeat an expression often enough, do we forget its origin and real purpose?

PR Matters

I bet at least once in your life you’ve heard the expression or words to this effect: joseph goebbels ww2 nazi propaganda if you repeat a lie language and culture propaganda spin spin master spinmeister

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About Social Influencer Marketing

Personal PR

I recently attended the Influencers 2.0 | ROI of the Influencer webinar presented by Social Media Today and sponsored by Act-On Software. I thought I’d share the webinar with you (click on the link above to listen; such good information!) as well as Act-On’s white paper… Best Practices in Social Influencer Marketing. Social influencers have been around as long as society itself. A study on the 1940 U.S.

Online Reputation Management Needs to be a Part of Today’s Curriculum

Melissa Agnes

Conducting one’s self appropriately online seems like common sense. However, it has recently come to my attention how students, young adults – and yes, even professionals – simply have not yet realized the depth of the risk involved with posting and publishing to social media.

One Easy Way to See if Your SEO is Getting Better or Worse

Maine PR Maven

by NMC Internet Marketing Manager Matthew Rideout Google’s search engine algorithm changes a lot, trying to provide searchers with the best search results possible. Their goal is to put the best, most helpful content at the top of the search results page. How SEO Has Changed In the old days all you needed to do […

Of selfies, #tbt and other trendy buzzwords

Bad Pitch Blog

Ellen broke Twitter with the above Oscars selfie and now everyone is now f ocused on the fact that she used her iPhone backstage, calling it a #prfail. For who? If you''re thinking Samsung, is this moment going to get you to switch phones? Or to buy a different phone?

Monday Roundup: More or Less

Waxing UnLyrical

Everyone who had to turn their clocks forward yesterday, has your body clock adjusted? Nope, mine neither. Image: Gabriele Iuvara via Flickr, CC 2.0. Too much of a good thing (like Daylight Savings Time!) can be as bad as too little.

By: The Question of Measurement

Katie Paine's Measurement Blog

[…] expertise available online if you want to learn more about measurement. Some good places to start: Katie Paine’s Measurement Blog, The Measurement Standard, Public Relations Society of America, and The Institute for Public […

What’s the shelf life of the PR selfie?

Greenbanana PR

Is it a trend, a craze or a band-wagon? Regardless, does the selfie as a PR tactic have a limited shelf life like charity wristbands, naked calendars and any similar idea that works the first couple of times and then becomes increasingly irritating? The problem becomes how the first few examples are touted around as […]. Public Relations Thinking agenda setting facebook hashtag selfie social media

Remember: Seek Refuge Before Tweeting in an Emergency!

Melissa Agnes

The below image was brought to my attention in a LinkedIn group discussion and I thought it was quite comical, so I wanted to share it here with all of you! This is comical – and serious at the same time.

New Piece on Edelman.Com about Internet Freedom

Where the Fishermen Ain't

I have a new article published on my employer''s site about Internet freedom in light of Sir Tim Berners-Lee''s proposed "Internet Bill of Rights.". For staunch supporters of Internet freedom, Tuesday delivered evidence of one of the most satisfying self-inflicted injuries yet observed in U.S. politics. Senator Dianne Feinstein took to the Senate chamber to accuse the Central Intelligence Agency of secretly searching the Senate Intelligence Committee’s computers.

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#protip: Scrub the Media List

Bad Pitch Blog

If you have more than one blog/job, you may wind up being added to an online media database more than once. I''m the beneficiary of this occurence thanks to the Bad Pitch blog and my other blog. It is sad how often I get the same pitch twice as a result.usually to the same email address.

How Milaap’s #HopeProject Gives New Life to Former Devadasis

Waxing UnLyrical

There are a lot of pros and cons about being an independent business owner, but one of the pros is that, if you try to build your business right, you (mostly) get to pick your clients. And that’s really lovely.

When Everyone is a Reporter, Everyone in your Organization is a Spokesperson

Melissa Agnes

By Patrice Cloutier, Strategic communications professional and member of the Agnes + Day Crisis Intelligence Team. One of the characteristics of social convergence is the omnipresence of mobile devices equipped with video cameras. It’s how news is made today.

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A Crisis Management Success Story: AppFirst

Melissa Agnes

AppFirst provides IT professionals with the most complete and transparent data about how their applications and infrastructure are performing.

False Online Reviews: How to Deal with Damaging Internet Posts about your Business

Melissa Agnes

By Whitney C. Gibson, Internet defamation attorney at Vorys who works closely with Agnes + Day’s Crisis Intelligence Team. False online reviews have become problematic for many businesses today, whether made by unhappy customers, disgruntled former employees or competitors.

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Internet Defamation By Business Competitors: How To Protect Your Business

Melissa Agnes

By Chris Anderson. The increasing use of web-based reviews by consumers is resulting in a disturbing trend, one where business competitors attempt to game the system through competitor internet defamation.

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NYU Twitter Chat Reveals the Bright Minds of our Future

Melissa Agnes

I recently had the opportunity to join an NYU graduate class in a Twitter chat on crisis communications. I was so impressed by their answers to Professor Deirdre Breakenridge ‘s questions that I wanted to share them with you here today. There is a ton of valuable advice in the following tweets – and it’s certainly reassuring to know that these students represent the future of PR and communications.