ImPRessions - Crenshaw Communications

SEPTEMBER 25, 2023

It’s not easy to apologize, especially if things unfold in the public eye. As any PR expert knows, there’s an art to the public mea culpa. After announcing that her show would resume production despite the Writers Guild of America strike, Drew Barrymore issued a tearful, 5-minute video apologizing for her decision, but seeming to stand by it.

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Agility PR Solutions

SEPTEMBER 25, 2023

Since Gen Zers are pure digital natives, and much of their communication happens on devices, it seems logical that some of this group would have some awkwardness in face-to-face situations with real people—like at work. Throw a global pandemic in the mix that cut them off entirely from people—at a key social-development stage of life […] The post Although outspoken about employer expectations, Gen Z workers admit to social discomfort—here’s how that can be a company opportunity appeared fi

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Prowly

SEPTEMBER 25, 2023

Once a PR professional learns what AVE means, a bigger question quickly arises: is AVE an accurate metric? In this article, we’ll guide you through using AVE, address any frequent questions, and explore AVE alternatives. What we do know for sure is that PRs use AVE because their clients ask to see it. But we’ll […] The post What is Advertising Value Equivalency in PR?

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Agility PR Solutions

SEPTEMBER 25, 2023

The landscape of search engine optimization is on the cusp of a transformative journey that promises to reshape the way digital content is discovered and consumed. As we venture into the future, the dynamics of SEO are set to evolve, driven by technological advancements, changing user behaviors, and search engine algorithms that are becoming increasingly […] The post The future of SEO: 11 predictions and trends to watch for appeared first on Agility PR Solutions.

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In our latest edition of Navigating ESG Comms Through the Cosmos - Scorpio Edition, 3BL embraces the perspective of one of the zodiac's most misunderstood signs: Scorpio. While this sign often has a darker view of the world, they do not shy away from shining a light on controversial topics. This month we take a deep dive into corporate pullback of DEI and how companies can utilize astrological advice to reinvent its social impact communication.

Corporate

Institute for Public Relations

SEPTEMBER 25, 2023

This blog is provided by the IPR Organizational Communication Research Center How do organizations get in contact with clients and staff during a cyber-attack? And how do they keep up urgent operations?

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HMA Public Relations

SEPTEMBER 25, 2023

Happy #MediaMonday! Jose R. Gonzalez is a breaking news and general assignment reporter at The Arizona Republic. Meet Jose and discover how he got his start in media, his favorite stories to work on and much more in this feature.

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Agility PR Solutions

SEPTEMBER 25, 2023

At the rate of business-technology progress, predicting what will happen next week is tough enough. By 2024, we might all be teleporting to work. But new research from digital infrastructure advisory platform UPSTACK takes a stab at what next year could hold in store with its inaugural Technology Trends Report, based on input from more […] The post 2024 technology trends: New report identifies key focus areas for businesses appeared first on Agility PR Solutions.

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PRSay

SEPTEMBER 25, 2023

Business buzzwords can ease communication or confuse and alienate people. As NPR reports , corporate jargon sounds trite and rings hollow. Peter Sokolowski, editor-at-large at Merriam-Webster, says jargon loses its meaning and becomes a “signifier for something else, which is language that isn’t very direct [or] emotionally honest.” Rather than default to fashionable phrases, “more intelligent communicators will find other and more direct ways to say the same thing,” Sokolowski said.

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5W PR

SEPTEMBER 25, 2023

In an increasingly crowded and competitive market, building a strong brand identity is essential for a company’s success. One of the most potent tools for achieving this is brand storytelling. This artful practice goes beyond products and services, aiming to create a lasting emotional connection with consumers. What is brand storytelling? Brand storytelling is the practice of using narratives to convey the essence, values, and purpose of a brand.

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As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.

Crisis Management

Prohibition

SEPTEMBER 25, 2023

After experiencing significant success in the retail sector, we’ve added to our portfolio further by winning luxury home interior brand, Voyage Maison. Voyage Maison is one of the UK’s leading interior brands, producing luxury statement pieces, all featuring intricately-designed and hand-painted patterns for fabrics, wallpapers, cushions, curtains, and furniture, since 1998.

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Institute for Public Relations

SEPTEMBER 25, 2023

This summary is provided by the IPR Digital Media Research Center Pew Research Center analyzed Americans’ digital literacy and comprehension of cybersecurity, artificial intelligence (AI), and big technology companies. A survey of 5,101 U.S. adults was conducted from May 15-21, 2023. Key findings include: 1.) 48% of respondents correctly identified an example of two-factor authentication … Continue reading What do Americans Know About AI, Big Tech, and Cybersecurity?

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Maxim Behar

SEPTEMBER 25, 2023

Host: Hello this is "Good Morning Europe" on Euronews TV Bulgaria. The hike that will change your life. That's how many avid travelers describe the El Camino challenge. That's the view of my next guests, who set out on this journey together as a family and are now here to launch their first book together. These are Maxim Behar, whom we know very well, and his wife Veneta Pisarska.

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Medianet Australia

SEPTEMBER 25, 2023

Could you tell me about yourself and your role at Oxfam? I’m passionate about social justice and human rights, and love global politics and news, which makes my job as Head of Media at Oxfam Australia pretty much ideal! I’m responsible – along with my team - for building awareness of Oxfam’s work and supporting our public advocacy efforts through the media, as well as helping protect our great reputation.

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Throughout Climate Week, a feeling of urgency on tackling the climate crisis was palpable. Yet, questions continue to linger about corporate progress. Are we truly moving the needle or are we stuck in a cycle of empty statements and a flood of reports and guidelines? In the latest edition of Navigating ESG Comms Through the Cosmos - Libra Edition , we use Climate Week outcomes to explore how brands can communicate progress credibly.

Guidelines

Konnect Agency

SEPTEMBER 25, 2023

Brand partnerships represent a strategic collaboration between two brands where one’s success benefits the other. These partnerships present a strong strategy for business growth, raising brand awareness, and entering new markets. Numerous examples of successful co-branding partnerships exist—below, we’ve shared a collection of some of our favorites, and why we find them to be so impactful.

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Medianet Australia

SEPTEMBER 25, 2023

360info adopts an open-source approach to content distribution to help bolster the output of newsrooms everywhere, especially those that are under-resourced.

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Konnect Agency

SEPTEMBER 25, 2023

In the ever-evolving world of marketing, finding innovative ways to capture your audience’s attention is essential. One highly effective strategy that has gained immense popularity in recent years is branded partnerships. When executed correctly, these collaborations can be a major game-changer for your brand’s awareness and reach. As a leading digital marketing firm, we’ll delve into the dos and don’ts of branded partnerships and Konnect Agency’s winning recipe for success.

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