ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

Video enhances SEO, has the best ROI, keeps consumers engaged longer, and is more shareable than many other content forms. Video communications can work well in time-urgent situations, but a controlled message is just that, and it will be questioned if it doesn’t measure up. 7 best PR uses for video. A public-facing CEO.

Video 149

Video Case Study Agriculture B2B 149

Buzzstream

DECEMBER 28, 2023

Moz – Measuring Site Authority Moz’s Domain Authority (DA) is a widely used industry metric built to help SEOs understand a site’s ability to rank. Semrush – Measuring a Site’s Traffic Semrush , another powerful SEO tool with a similar feature set to Ahrefs, can help estimate the traffic to a particular page or site.

Tools 62

Tools Blogging Pitching Google 62

Rock the Status Quo

FEBRUARY 23, 2015

Here are a few you can download to your iPad or smartphone tonight to read as time allows. Five Free eBooks (or Presentations) To Download Now Strengthen Your LinkedIn Skills: The Sophisticated Marketer’s Guide to LinkedIn by… um… LinkedIn! Wondering what my favorite eBooks are? Good stuff, Cyberalert!

eBook 100

eBook Digital PR Handbook Content Marketing 100

Buzzstream

DECEMBER 13, 2023

Its value proposition lies in offering a centralized platform that enables users to discover journalists, pitch stories, monitor media coverage, and measure the impact of PR campaigns. It doesn’t hurt that SEMRush acquired Prowly, so they know something about SEO, which is a plus. But they are also the most costly solution.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Its value proposition lies in offering a centralized platform that enables users to discover journalists, pitch stories, monitor media coverage, and measure the impact of PR campaigns. It doesn’t hurt that SEMRush acquired Prowly, so they know something about SEO, which is a plus. But they are also the most costly solution.

Digital PR 62

Digital PR Tools Google Pitching 62

Contently - Strategy

OCTOBER 4, 2023

.” As an example of one way to engage over time on the same topic, Contently’s client, Coast Capital , leverages the creative marketplace and a dedicated managing editor to scale their content programs with a strategic focus on SEO growth. That’s what content needs to serve.

Content Marketing 52

Content Marketing eBook Marketing Infographics 52

The Proactive Report

FEBRUARY 2, 2017

The measure of trust between the well-informed public and the general population is getting further apart. If you do not yet have SEO under your belt make it a priority. DOWNLOAD THE INFOGRAPHIC. Trust in Authorities is Eroding Worldwide. Trust in business, government, NGOs and the media all declined this year.

System 100

System Training Engineering Employee 100

MaccaPR

AUGUST 20, 2014

But our clients and agency quickly learned that generating followers, likes, video views and downloads was only half the battle. Encourage more prospects to download content such as a white paper, e-book or infographic. Social Media Measurement' Source: University of Georgia ). Generate more links back to your website.

Social Media 97

Social Media Media YouTube Facebook 97

Presspage

JUNE 27, 2017

By adding a link to your newsroom on the homepage, using best practices of Search Engine Optimization (SEO) and giving your newsroom an obvious name, it will be easier for your visitors to reach the newsroom and information they are looking for. Include your PR officers' contact information in the newsroom and on every press release.

Social Media 96

Social Media Infographics YouTube Strategy 96

Buzzstream

MARCH 13, 2024

Digital PR covers many content types and strategies, but its goals align with SEO goals, so they play hand-in-hand. But, where SEO focuses mainly on quantitative metrics, digital PR can push more qualitative goals like brand reputation, which overlaps with traditional PR. Here are some specific examples of Hero content: Surveys.

Digital PR 71

Digital PR Construction Case Study SEO 71

MaccaPR

JANUARY 6, 2015

P.S. Here''s our top 10 list as a downloadable PowerPoint presentation on SlideShare: 2014 Year In Review: Your Favorite MaccaPR Blog Posts from. Christina Milanowski is social media director and account supervisor at Minneapolis-based Maccabee , a strategic public relations and online marketing agency. Maccabee Public Relations. Round-Up'

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Rock the Status Quo

MAY 28, 2015

It’s free, and it’s the single most effective way to measure effectiveness of any content you create, assuming the goal is either to (1) drive traffic to your website, or (2) drive traffic to your website. You also know that most paid SEO tracking systems pull in Google Analytics data. So What Do You Ask For?

Measurement 100

Measurement Analytics Google SEO 100

Contently - Strategy

DECEMBER 29, 2022

Once you hit the “Publish” button, you need to get your content where it needs to go, share it with your audience, and ultimately measure your results. The right workflows for content help measure performance accurately and inform key stakeholders of its progress. Launch your measurement plan.

eBook 145

eBook Product Launch Software Internal 145

Sword and the Script

DECEMBER 24, 2019

19% of publishers requested articles, 13% requested infographics, 12% requested mixed-media pieces, and 11% requested data visualizations.”. registrations, subscriptions and downloads) and these sessions lasted 33% longer. registrations, subscriptions and downloads) and these sessions lasted 33% longer. Read more: What is PR?

Marketing 78

Marketing Publicity Survey Study 78

The Proactive Report

JANUARY 30, 2015

Monitoring conversations, Analyzing content, SEO and keyword research, Visual content production, and the ability to track, measure and report ROI are just a few. You can download the full infographic of the 15 skills here. What can they talk about beyond familiarity with social media, which is now table stakes?

Content Marketing 100

Content Marketing Groups Facebook Reputation 100

Buzzstream

AUGUST 13, 2018

section 1: Introduction section 2: Authority Measures section 3: Content Relevance section 4: Content Quality section 5: Sponsored Posts section 6: Linking Behavior section 7: Author Name & Email section 8: Interaction History. Authority Measure. Introduction. Great outreach starts with a great list. It won’t hurt my feelings.

Google 117

Google Measurement Advertising Advertising 117