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7 Digital PR and Marketing Tends for 2023

The Proactive Report

Download the full PDF version of the infographic here . Adding data visualizations , infographics, images, and videos to your text not only makes it more interesting and attractive, but it can help your message to be absorbed better too. Craft every piece of content with SEO in mind. 2023 is right around the corner.

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Top 5 Digital Skills to Learn in 2018

The Proactive Report

If you are not already using analytics to measure your PR and content activities, it must be top of your list for 2018. Download the Google Analytics custom PR Dashboard we developed and get started. If you dont know what to measure read this transcript of the #MeasurePR chat. It’s free.

Analytics 228
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2024’s Top 5 PR Trends: What to Watch

Newsfile

Download the report! Brands can enhance their social media presence by creating engaging content, actively interacting with their audience, leveraging SEO, utilizing analytics for strategy refinement and staying updated with new platforms and trends. Reach and Impressions : Measures the potential audience size for your posts.

Trends 105
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The main mistakes of brand newsrooms and how to avoid them

Presspage

Many PR teams operate something like this: a list of media contacts is kept in an old Excel file, press releases are written in Word, there’s a folder somewhere on the server with the company’s logos and brand images, and impact is measured through Google Analytics. Leaving SEO to Marketing. In short, it’s a mess.

Brand 88
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15 Must-Have Blogger Outreach Tools for 2024 (Free and Paid)

Buzzstream

Moz – Measuring Site Authority Moz’s Domain Authority (DA) is a widely used industry metric built to help SEOs understand a site’s ability to rank. Semrush – Measuring a Site’s Traffic Semrush , another powerful SEO tool with a similar feature set to Ahrefs, can help estimate the traffic to a particular page or site.

Tools 71
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15 Must-Have Blogger Outreach Tools for 2024 (Free and Paid)

Buzzstream

Moz – Measuring Site Authority Moz’s Domain Authority (DA) is a widely used industry metric built to help SEOs understand a site’s ability to rank. Semrush – Measuring a Site’s Traffic Semrush , another powerful SEO tool with a similar feature set to Ahrefs, can help estimate the traffic to a particular page or site.

Tools 71
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The Case For and Against Gated Content and Registration Pages

Sword and the Script

Registration forms are a measurable source of potential sales prospect; 44% of B2B marketing organizations say they gate content and of those “close to two-thirds (62%)…cited earning qualified leads as their reason for doing so.”. If you aim for this approach, make sure your download is actually worth it. Search rankings and SEO.

B2B 125