Critical Mention

JUNE 22, 2017

We pitch traditional media and social media influencers to create content favorable to our names, brands, and reputations. Think about how print, online and broadcast media operate their businesses. They pay journalists, writers and filmmakers to research, write, report, film, and transmit content.

Film 60

Film Print Creativity Internal 60

Critical Mention

JUNE 21, 2017

We pitch traditional media and social media influencers to create content favorable to our names, brands, and reputations. Think about how print, online and broadcast media operate their businesses. They pay journalists, writers and filmmakers to research, write, report, film, and transmit content.

Film 60

Film Print Creativity Internal 60

ImPRessions - Crenshaw Communications

MARCH 31, 2017

It may seem like a full-time job to stay on top of trends but the time investment is definitely worth it. Launching an attention-getting idea for 3-D printing client, WhiteClouds came to us this way. Take stabs at writing up the dream media results and crafting the headlines that would spell success.

Airlines 120

Airlines Exercises Fashion Print 120

Bad Pitch Blog

APRIL 2, 2009

Preview a written agenda (definitely run a spell check) with everyone on “your side” of the call to anticipate possible questions from the other side. If you are not sure what you want to say, start an outline or start writing and then organize your thoughts after you’ve committed everything to paper. Of course you have. We all have.

Conference 40

Conference Pitching Meeting Print 40

Beyond PR

APRIL 20, 2016

While your customers – and the media who influence them – should definitely be the cornerstone of your strategy, you won’t receive more resources to optimize your efforts unless you have the buy-in of your company’s leaders. And you can’t get buy-in unless you can quantify your previous programs’ success.

Report 40

Report Media Television Radio 40

Waxing UnLyrical

JULY 18, 2012

The first thing we did was reach out to the foodies in the city to let them know we were coming; so food bloggers, the newsletters that wrote about food, the actual print media food writers to include outlets like the Washington Post , the Washingtonian , and others. So I would say culture is definitely a big thing.

Writing 94

Writing Interviews Industry Pitching 94

PR Conversations

JULY 20, 2015

A volunteer pitch that persuaded. Several groups presented over the morning, but it was The Toronto Fringe’s volunteer coordinator, Natasha Boomer , who provided the most-compelling pitch. Plus many Fringe play print programs had a volunteer-specific thank you in the show notes.

Community 40

Community Print Twitter Creativity 40

Bad Pitch Blog

APRIL 2, 2008

Here it is – along with official BPB responses: * I spent about a decade as a reporterbefore going into business doing writing, editing and media relations. However, if you and a PR rep are each cold-calling a reporter, they definitely won''t have more credibility than a senior officer of thecompany This guy’s on crack.

Report 40

Report Pitching Interviews Journalism 40

5W PR

JULY 15, 2020

Media kits used to be presented following a pitch at a press conference or other large event, but starting in the early 2000s, the best practice shifted to individualized pitches via email. While this is a definite perk, it also means that the media kit needs to be the best possible representation of the brand.

How To 176

How To Media Guidelines Pitching 176

Bad Pitch Blog

MARCH 29, 2009

Write a short message on each topic rather than one long message on several. 7 Read Strunk & White’s The Elements of Style before you write another email. 11 Assume that whatever you write in an email could be printed on the front page of Gawker. 18 Write a handwritten note from time to time instead of sending email.

Writing 45

Writing Print Groups Pitching 45

PR Insiders

AUGUST 26, 2021

Under those conditions, how could we pitch clients whose expertise and messages had absolutely nothing to do with medicine or health? One lesson we definitely learned is that you don’t want to put your publicity efforts on hiatus until the pandemic is over, as some people were tempted to do. Stay In The Game.

Media 78

Media Print Education Radio 78

Sword and the Script

MARCH 1, 2022

Cision adds sponsored content feature to PR Newswire – pitches it as “guaranteed editorial”; Meltwater Beats Earnings; TrueScope Raises $6.2 The announcement pitches this as enabling “PR agencies to sell robust guaranteed placement packages to their clients.” Million and Eyes the U.S. NOT an editorial placement.

Software 119

Software Case Study Advertising Advertising 119

Polaris

SEPTEMBER 4, 2014

A professional practitioner helps clients with internal communications, community engagement, social media best practices, speech writing, investor relations. Sure, you may save a bit of money, but you definitely won’t save yourself any time. Media relations definitely takes time. the list goes on.

Publicity 100

Publicity Interviews Reputation Construction 100

Stephen Waddington

SEPTEMBER 18, 2020

The fourth book, Celebrating BAME Talent is published today in digital and print formats. Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making. Seriously.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

Sword and the Script

AUGUST 6, 2019

OnePitch has set out to be a pitch broker between PR pros and reporters. PR pros can submit pitches to OnePitch through an online template that includes required fields and character limits. It walks you through a series of steps to choose the right categories and tags that help describe the content of your pitch.

Marketing 63

Marketing Pitching Corporate Tools 63

Bad Pitch Blog

JULY 8, 2008

After seeing him out a bad pitch this morning, I sent him a note asking for his help in reducing PR spam. While answering our questions he notes he was “on a conference call while writing a story and updating Twitter on the awful cliches (he’s) hearing.” BPB: What in your opinion is the difference between a pitch and PR spam?

Print 43

Print Pitching Twitter Advertising 43

PR Fuel

SEPTEMBER 4, 2018

Writing just might be the most important skill you can have. It doesn’t matter how many reporters you know or how unique your story angle is, if you can’t write a compelling press release that instantly sucks readers in, everything else is meaningless. Unfortunately, too many press release writers never improve their writing skills.

Writing 45

Writing Report Education Company 45

Frederik Vincx

DECEMBER 11, 2015

It is simple: participants first write their ideas without discussion on Post-it notes. Writing a blog post? For example: writing a blog post. Reasons: Team has no overview of who is getting pitched. Coverage isn’t secured as initial pitches aren’t being followed up. Failure demand. Correcting typos?

How To 60

How To Software System Employee 60

MaccaPR

FEBRUARY 25, 2015

It’s definitely a big change. Because we are not going to write 10 stories a week about even the biggest companies in the state.". I remember when Chen May Yee pitched that story to me. Ideally we’d like all our reporters to be able to write a story, take pictures and shoot video. That was a good one!

Newspapers 48

Newspapers Journalism Real Estate Healthcare 48

Contently - Strategy

JULY 31, 2019

Meanwhile, a media company like Hearst might publish a feature article in the print edition of Esquire magazine, and the sole “point” of that article might be “make the reader feel like they really get Chris Evans.” ” To many, injecting a CTA into a piece of writing is to sully the art form. ” Why?

Content Marketing 85

Content Marketing Marketing Media SEO 85