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Infographic: Why Content Is the Future of Healthcare Marketing

Contently - Strategy

When I talk to healthcare marketers, I often hear the same adage— that healthcare marketing is 20 years behind the times. When it comes to content, that’s kind of true. While industries like travel, financial services , and tech have embraced content marketing for over a decade, healthcare lags behind.

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Infographic: Why Content Is the Future of Healthcare Marketing

Contently - Strategy

When I talk to healthcare marketers, I often hear the same adage— that healthcare marketing is 20 years behind the times. When it comes to content, that’s kind of true. While industries like travel, financial services , and tech have embraced content marketing for over a decade, healthcare lags behind.

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Effective Lead Generation Strategies

5W PR

News pieces tend to travel quite fast these days, to the point that even news outlets can’t keep up with the speed. For companies, that means it’s important to send any press releases or other public relations content to relevant and familiar publications and outlets. Repurposing content.

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3 Steps to Equip Your Company Blog for the Road Ahead

Cision

Food and beverage corporations can blog about unique recipes, banks can blog about personal finance tips and travel companies can blog about exciting destinations. Then, fulfill that promise in your content. For more, see “ 3 Ways to Promote Content Marketing with Press Releases.”.

Blogging 215
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How to Create Your Content Strategy From Scratch

Contently - Strategy

Here are the seven tasks to focus on before you start creating content. A few years ago, athenahealth debuted athenaInsight, its data-driven news publication, to make a serious investment in content marketing. In content chaos , the first mistake marketers make is leaning too heavily on intuition. Enter: Google.

Strategy 108
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Our Most-Shared Marketing Blog Posts from 2018

PR 20/20

This post includes nine quick ways to amplify your existing content. 5 Lessons Learned from Content Marketing World 2018 #CMWorld. The largest content event there is, our team always sends a lucky few to Content Marketing World. 6 Expert Marketers Share Their Top Secret to Get Executive Buy-In.

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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role. From social media graphics to infographics, Canva streamlines the process with helpful templates for many projects.