Remove Community Remove Sports Remove Storytelling Remove Video
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Discovered by Porsche: the Art of Storytelling

Presspage

This principle, also known as the ‘Three H's’, is a content strategy framework developed by Google to optimize online video content and engagement on YouTube. Furthermore, Porsche's core values, including exclusivity, entrepreneurship, design, and performance, serve as the foundation for their storytelling approach.

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A Journey of Pro-Aging and Reinvention with Diane Britt-Smith

PR for Anyone

Among her favorites are narratives focused on polio eradication and HIV/AIDS mitigation, where she witnessed the resilience of communities facing significant challenges. A Natural Storyteller At the core of Diane’s personal and professional pursuits lies a common thread—storytelling.

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Adapting Strategies for Effective Storytelling in the Social Media Era

PRSay

For those who work in sports and entertainment PR, there are many areas of our practices we should be evaluating from how we pitch media in the social media era, to crafting captivating press releases, packaging media stories and effectively communicating our messages to the right audiences in real time.

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Social Media and Sports Trends and Teams to watch for College Football Season

Karen Freberg

Some of the hardest and most dedicated professionals who are working in social media are the college sports teams in digital and social media. What I also like is the fact 1) Carl is very active in the #SMsports community and shares his insights on the field, and 2) always experimenting around with new tools and features.

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Why Advertising Isn’t Dead

Cision

Kennedy’s and Mcquivey’s argument is that the shift will be toward storytelling, and brands should focus on video to entrap audiences to brand messaging. From sports-stars we want their backstory shared to us during the game, online and persistently. Storytelling is the key.

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9 Blogs To Make You PR-Smart

ImPRessions - Crenshaw Communications

The Boing Boing blog is an eclectic compilation of mostly weird and under-the-radar entertainment, political, sports and science stories usually illustrated with video. Authentic Storytelling Project. Boing Boing. Better Writing Blogs. Smart Blogger. A great example is this post on “engagement journalism.”

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Thinking Critically with Robyn Stevens

Critical Mention

I always remind clients it’s about storytelling. Building a brand community and/or family on social media is now just as important as obtaining an interview in national magazine. Articles will get shorter and video will remain king. What is the #1 thing you try to express to new clients when you bring them on board?