Sword and the Script

FEBRUARY 16, 2019

While clearly data has an important role in marketing decisions, the community is also beginning to recognize data has several limits ( click fraud aside ). If there’s an upside, it’s that the in-house trend is still fairly new to the marketing community and there’s time to put change management and processes improvement plans in place.

Creativity 77

Creativity Study Survey Advertising 77

PRSay

MAY 18, 2016

If they visualized the data in a chart or infographic. That’s a really unique and interesting trend that communication professionals should harness. Stacey Miller is the senior manager, communications at Cision. What would be even better? Conclusion.

Data 106

Data Meeting Measurement Guidelines 106

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Here's how: 33 Content Marketing Promotion Ideas.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

PR 20/20

AUGUST 9, 2016

An infographic: The design team has taken the most tweet-worthy stats and created a tantalizing infographic to accompany the eBook and drive social shares. SlideShare : The infographic and an eBook teaser have both been uploaded to SlideShare to maximize reach and sharing potential. Community relations. Blogger relations.

Content Marketing 40

Content Marketing eBook Publicity Marketing 40

Sword and the Script

DECEMBER 13, 2016

Simply roundup a handful of the best news articles and blog posts from other credible sources – that are relevant to your community – and weave a promotion for your webinar into the content. Whether your primary speaker is internal or external, carve out time for a 30-minute interview. 10) Create an infographic based on key points.

B2B 60

B2B Infographics Interviews eBook 60

PR 20/20

MAY 26, 2016

A blog showcases your brand’s personality, connecting internal subject matter experts to external readers. If you do that, you’ll likely continue to see an increase in your readership, and eventually, a community of loyal readers. Remember: a blog is not just a metrics driver. Focus on producing a blog that’s great for your readers.”.

Blogging 51

Blogging Brand Branding How To 51

Buzzstream

FEBRUARY 9, 2024

Jodie Booras from Kaiona Communications recommends asking: “Does this news impact those outside the organization? For example, if the company is restructuring its internal management structure in a way that only affects employees, it’s likely not newsworthy. We recommend including them if you can.

Examples 62

Examples Product Launch Data Report 62

Sword and the Script

DECEMBER 10, 2019

16) Social media fragments into niche communities. It will continue to split and fragment and silo itself into like-minded communities with incrementally less access for marketers.”. By consistently showing up, engaging with audiences (internal and external), and not expecting results overnight. How can they do that?

Marketing 105

Marketing Content Marketing Advertising Advertising 105

PR 20/20

AUGUST 11, 2016

This post was written by PR 20/20 intern Emily Dann ( @EmilyRDann ). Newhouse School of Public Communications as well as Marketing Management in the Martin J. Read on for the 11 specialists to target during employee recruitment. Emily is a dual major studying Public Relations at S.I. The Visual Storyteller.

Marketing 43

Marketing Mobile Engineering Technology 43

PR Fuel

OCTOBER 16, 2018

But if someone is seeking information about community issues they should contact John Doe (no relation to Jane, just a happy coincidence). Various services offer access to continually updated media databases, and if you’re looking for a cheaper alternative, interns will surely love updating a press list by hand. Hire Interns.

Web 40

Web Pitching Local Report 40

PR 20/20

AUGUST 11, 2016

This post was written by PR 20/20 intern Emily Dann ( @EmilyRDann ). Newhouse School of Public Communications as well as Marketing Management in the Martin J. Read on for the 11 specialists to target during employee recruitment. Emily is a dual major studying Public Relations at S.I. The Visual Storyteller.

Marketing 40

Marketing Mobile Engineering Technology 40

Frederik Vincx

DECEMBER 11, 2015

It is full of practical advice to get your team on board during workshops, internal presentations, and pilot projects. Add to that the high turnover in communication teams. Each time an employee gets replaced, knowledge is lost. Employees are frustrated with aspects of their work. Some of the signals?

How To 60

How To Software System Employee 60

Sword and the Script

DECEMBER 28, 2022

Consulting firm Burton-Taylor International published a report finding annual spending on PR “media intelligence solutions” grew 14.7% Some 70% reported video has a greater impact “over other content formats such as infographics, e-books and white papers” in raising awareness of a business problem. to approximately $5.5

B2B 122

B2B Marketing Survey Software 122

Contently - Strategy

JUNE 11, 2020

Animated videos and infographics, for instance, can make a site come across as more innovative and trustworthy. To help you make an investment that’s worth it, visit RealSelf.com for information on the pros and cons of all treatments and reviews and photos from our community. These companies are saving lives.

Healthcare 136

Healthcare Content Marketing Industry Trends 136

Contently - Strategy

SEPTEMBER 15, 2021

Animated videos and infographics, for instance, can make a site come across as more innovative and trustworthy. To help you make an investment that’s worth it, visit RealSelf.com for information on the pros and cons of all treatments and reviews and photos from our community. These companies are saving lives.

Healthcare 59

Healthcare Content Marketing Industry Trends 59