Newsfile

FEBRUARY 28, 2024

PR professionals use this data to assess sentiment, measure reach, identify emerging issues, and adjust communication strategies accordingly. How Do You Measure Media Coverage? Measuring media coverage involves quantifying the impact and visibility of PR efforts. What are the Basics of Crisis Communication Planning?

Viral 52

Viral Crisis Communications SEO Reputation 52

Stephen Waddington

DECEMBER 15, 2021

We’ve used some of the noisiest conversations in our community of practice as our guide. Carbon as a metric - PR practitioners must measure carbon in the rush to address ESG concerns as a report suggests that the UK is woefully unprepared for climate risk. You’d be welcome to join us. Facebook took down 1.3

Publicity 128

Publicity Government Guidelines Facebook 128

Sword and the Script

OCTOBER 25, 2022

Clients now expect PR people to also be search experts, content experts, working knowledge of Google Analytics, knowledge of all sorts of tracking tools to measure effectiveness, while filming, producing, and editing video and managing multiple social media accounts.”. Pressure on measurement. Additional duties. More internal comms.

Communications 120

Communications Crisis Internal International 120

PRSay

FEBRUARY 5, 2019

It’s hard not to be drawn to an animal rescue that extended over a six month period and brought together a community to help care and find homes for 181 Yorkie mixes. Employees are here for animals and the people who love them. Why do you think the campaign connected so well with the Silver Anvil judges?

Case Study 82

Case Study Study Guidelines Internal 82

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Perhaps the best way to learn about agency life and a particular employer is to set up informational interviews with current and past employees. As a student studying environmental communications, the opportunity was refreshing and exciting because my knowledge of how crucial PR is to the renewable energy space deepened.

Agency 88

Agency Energy Crisis Management Industry 88

Sword and the Script

APRIL 30, 2019

I’ll include news from the PR vendor community and review and curate content they produce ( like this ). Onclusive is developing new ways to measure PR including attribution. 2) SocialChorus adds new employee comms products. I don’t work with any PR tech vendors presently, and if that changes, I’ll be sure to disclosure it.

Industry 85

Industry Media Technology Employee 85

PRSay

MAY 18, 2016

In June, we saw AMEC upgrade its 5-year-old measurement guidelines to Barcelona Principles 2.0. In a more positive example, suppose you see a measurable traffic spike after a particular campaign. We measured share of voice and top topics of conversation for each and the data got included in Politico and USA Today.

Data 92

Data Meeting Measurement Guidelines 92

Critical Mention

OCTOBER 24, 2019

Set the following guidelines to your PR contracts to ensure your organization is set for success: PR Contracts Should Include These 3 Clauses to Ensure You Get Paid. That’s why we’ve created a platform uniting software, education, and community to help businesses grow better every day. PRNEWS Blog.

Blogging 68

Blogging Education Resources Creativity 68

Prohibition

DECEMBER 17, 2021

Crisis communication is an important part of any business. It is the art of managing crises and communicating with relevant parties in a company such as customers, employees, the public, investors or the press. So where do you need crisis communication? Keep your employees and other stakeholders safe during a crisis.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Prohibition

JANUARY 17, 2022

It is a discipline within the broader framework of management that consists of the abilities and strategies needed to recognise, assess, understand, and cope with a serious crisis, particularly from the moment it arises until recovery measures are initiated. Why is Crisis Management so Important to an Organisation. Public squabbles.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Prohibition

JANUARY 7, 2022

A personnel crisis is one in which the employment of an employee becomes intolerable because of negative work performance, a disruptive attitude, or problematic substance abuse. Careful planning can help managers identify signs of deterioration (low productivity, high absenteeism) in their employees. Personnel matters.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Waxing UnLyrical

OCTOBER 26, 2016

LinkedIn posts go beyond job openings, to highlighting employees on the job and in the community. Through Instagram, they’re sharing community service and event photos and videos, post scenic shots of their service territory , and highlight environmental efforts. Hello, #HurricaneMatthew !). How did they get here?

Interviews 40

Interviews Analytics Social Media Survey 40

Sword and the Script

DECEMBER 26, 2023

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. Great communicators will have the mental toughness and swift ability to pivot that is necessary to respond to this chaotic world and keep PR and marketing on course.

Writing 190

Writing Communications Marketing B2B 190

Waxing UnLyrical

JANUARY 3, 2011

And if you’re a full-time, but junior, employee, read your job description carefully and pay attention to what you are and are not paid to do. Clearly, your new employer might have guidelines as to when you can get online and on social networks and when you can’t. Are you taking full advantage of them?

Facebook 63

Facebook Twitter Measurement Blogging 63

Sword and the Script

DECEMBER 28, 2022

13% say not following brand guidelines. Ask 10 PR pros what their top communications challenges are and about three in 10 will say: 1) cutting through the noise (35%); 2) too many priorities (31%); and. 3) lack of employee experience (25%). PR measurement. PR measurement. PR measurement.

B2B 114

B2B Marketing Survey Software 114

Contently - Strategy

JUNE 11, 2020

We analyzed 1,551 pieces of healthcare content using StoryBook, Contently’s content strategy tool, which measures top-performing topics, formats, social shares. We also pulled some industry-level benchmarks, measured by Contently’s content marketing platform. CSR Is a Popular Use Case That Often Lacks Creativity.

Healthcare 93

Healthcare Content Marketing Industry Trends 93

Contently - Strategy

SEPTEMBER 15, 2021

We analyzed 1,551 pieces of healthcare content using StoryBook, Contently’s content strategy tool, which measures top-performing topics, formats, social shares. We also pulled some industry-level benchmarks, measured by Contently’s content marketing platform. CSR Is a Popular Use Case That Often Lacks Creativity.

Healthcare 52

Healthcare Content Marketing Industry Trends 52