Communications Conversations

MAY 20, 2020

The term “brand journalism” is a bit of a lightning rod term in the social media marketing business. But, they haven’t exactly been well-known for groundbreaking social media marketing or content marketing in the past. Many starts and stops. Some are straight blog posts from SF leaders.

Journalism 148

Journalism Brand Branding Interviews 148

PR for Anyone

OCTOBER 14, 2021

If you see someone who is regularly in the media as the expert, doesn’t that make you feel more comfortable in hiring them? Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. Another thing to consider is that media begets media.

Tools 130

Tools How To Publicity Interviews 130

PR for Anyone

MAY 24, 2022

I’ve interviewed many journalists and they all tell me the same thing… they don’t read press releases. You should only put logos on when you are interviewed or quoted. I’ve interviewed so many journalists. So It’s www.ChatwithChristina.com and I’ll see you in the media.

Pitching 130

Pitching Television Interviews YouTube 130

PR for Anyone

JUNE 23, 2021

Do they see interviews, media, articles featuring you as the expert? It’s important to put out regular content, to be featured in the media. Social Media and Influence. Does your social media reflect who you are and what you do? When someone Googles your industry, are you there?

Industry 130

Industry Social Media Google Training 130

PR for Anyone

OCTOBER 28, 2021

You also need to be able to do a review of your assets (website and social media) and make sure you check out when the media checks you out. Don’t forget to connect with journalists on social media too. You’ll develop a much better relationship with the media. Basically, you need to be observant.

Publicity 130

Publicity Pitching System Small Business 130

Prohibition

JULY 7, 2023

A strong network of contacts can significantly enhance the agency’s ability to secure media coverage and partnerships for your brand. Additionally, consider the agency’s expertise in digital PR and social media marketing, as these channels play a vital role in today’s landscape.

Agency 62

Agency Case Study How To Crisis 62

PR for Anyone

FEBRUARY 21, 2022

I’m sure by now you’ve heard of Clubhouse, the new, hot social media platform that is strictly audio. Not only can you go into the rooms and ask questions that position you as an expert in your field, you can also be interviewed in rooms, and… there are tons of journalists hanging out in there too. Transcript.

Publicity 130

Publicity YouTube Video Groups 130

PR for Anyone

AUGUST 17, 2021

Watch this great interview I did with David Meerman Scott who coined the phrase “neswjacking.” I want you to look at TikTok because that is one of the fastest growing social media platforms. We used to suggest just looking at Google and Twitter but now I’m throwing TikTok into that mix. ” Newsjacking.

Trends 246

Trends Television Exercises Pitching 246

PR for Anyone

OCTOBER 13, 2022

By using media, social media, influencer marketing, and video, you can establish your expertise and go to the next level of being known! Imagine having the media reach out to you because you are seen as THE go-to expert in the industry. They run great businesses. ready to speak from your power in your interview.

YouTube 130

YouTube Video Industry How To 130

PR for Anyone

OCTOBER 20, 2021

Interview a customer. Welcome a new business in the community. I want you to make a calendar of 30 days and make a list of things like, a tip, interview a client, interview an expert in your industry, a holiday, and there could be several holidays in that month. Ask your audience a multiple-choice question.

How To 130

How To Video Interviews YouTube 130

PR for Anyone

MARCH 16, 2022

I spent Tuesday interviewing people for my online business show, More-2-Media on Daily Ad Brief , and what I found in every call was the importance of storytelling. Instead of just posting on social media , incorporate a story, give your insight, your feedback, an example. it needs to be based on a story.

Storytelling 130

Storytelling Media Video YouTube 130

PR for Anyone

MARCH 10, 2022

We just wrapped up our Get PR Famous event and the underlying theme was how we helped them come out of their comfort zone and believe they can be in the media. I keep getting emails from attendees about all the interviews they are landing – yay! But what happened was, is we pitched the media and they saw immediate results.

Media 130

Media Pitching Television Interviews 130

PR for Anyone

DECEMBER 1, 2021

This week I want to talk about your virtual interview backgrounds. But I use that for TV interviews when I’m an expert in PR. This is new and a lot of people are doing interviews from home and you are limited to the space that you have. Transcript. Hey everyone! But what do you want to do for a background?

Interviews 130

Interviews Video Film Industry 130

PR for Anyone

APRIL 26, 2022

” If you need a refresher on Newsjacking, watch this interview I did with David Meerman Scott who coined the term. Watch the video and/or read the transcript and you’ll see a bunch including things related to: Social Media. First and foremost, if you are a marketing or social media person, what does that mean?

Twitter 130

Twitter Pitching Financial Video 130

PR for Anyone

NOVEMBER 11, 2021

Public Relations can come in many forms but for this post, let’s focus on media relations, community relations, online and social media. Media Relations. Do your homework on which media outlet is best for your product, service or brand and find the journalist(s) who cover your topic. Online and Social Media.

Publicity 225

Publicity Marketing YouTube Video 225

PR for Anyone

SEPTEMBER 1, 2022

Check out social media and what people are talking about. Check out this video on letting Tik Tok be your publicist: It’s really about listening and paying attention to what people are talking about and using that to create newsworthy stories the media will care about. So when you do land that interview, you nail it.

Pitching 130

Pitching Video YouTube Viral 130

PR for Anyone

OCTOBER 7, 2021

What most people forget about with social media is the “social” part. Are you socially listening to the online conversation? We film an interview with you. It’s important to listen first and then respond. We write video scripts. We film videos. We bring journalists in.

How To 130

How To Pitching Film Video 130

PR for Anyone

JUNE 9, 2021

You can also see what they are posting on social media and get a feel for what they like and are interested in. By doing a little bit of research and paying attention to who may like your product, you can easily get your product seen in the media. Media outlet that was pitched: Today Show. Free PR Interview Transcript.

How To 130

How To Television Pitching Fashion 130

PR for Anyone

MAY 26, 2022

Media does give you authority and makes you more credible but it won’t necessarily get you instant sales the minute you appear on television or in a print interview. Sales is a process and it takes time and just because you land in the media doesn’t mean you’ll get instant sales.

Television 130

Television Print Interviews YouTube 130

PR for Anyone

MAY 18, 2022

You need to check out when the media checks you out so all your assets need to be in place – your website, your LinkedIn profile, your social media, because we don’t know exactly where they’re going to land. Do you make a good interview? PR is one piece of a bigger picture. Are you good on video?

YouTube 130

YouTube Video Pitching How To 130

Karen Freberg

JULY 10, 2019

This is usually the time where I do most of my research and getting ready for my teaching semester in the spring with my two social media classes. Even though I have been at the University of Louisville for eight years, I have traditionally not done independent studies. She is just starting her senior year in college.

Marketing 51

Marketing Ethics Study Case Study 51

PR for Anyone

JUNE 16, 2021

And now, start to use that in your content, your social media, your media appearances and turn yourself into someone who is captivating to an audience! This week I want to give you the number one thing that’s going to make you stand out with the media and that is by being captivating. You want to draw the media in.

Energy 130

Energy How To Industry Social Media 130

PR for Anyone

AUGUST 26, 2021

Make sure that if you make that investment, you see the return in products sold, people coming to your site or social media, or growing your list with potential clients or customers. Ask for their results, click through rates, engagement, etc. Watch the video I did for you below and learn more. PR FOR ANYONE. Anyone can get publicity!

How To 234

How To Brand Branding Financial 234

Ethical Voices

NOVEMBER 20, 2023

My research has historically focused on social media, financial communications, and investor relations. That’s an interview. Maybe an interview. Okay, so he did an interview. I want to know how long the interview was and what the setting was, but okay, let’s keep focused. What do you think?”

Ethics 91

Ethics How To Survey Interviews 91

Doctor Spin

APRIL 17, 2023

In addition to providing strategies for building “zombie loyalists,” Shankman also offers advice for engaging with customers on social media , handling negative feedback and criticism, and creating a customer service culture within your organisation. Run a social media contest and reward user-generated content.

Strategy 52

Strategy Customer Service Airlines Hotels 52