ImPRessions - Crenshaw Communications

OCTOBER 20, 2021

As high-growth tech companies expand their public relations efforts, they often want the recognition that comes with industry accolades. Product awards confer invaluable third-party endorsements because they feature a real-world case study of the solution’s use in the field. Which awards should I enter ? Awards produced by U.S.

B2B 295

B2B Industry Company Case Study 295

NewsWhip

JUNE 2, 2020

CASE STUDY. Company Size. The post Case Study: Bauer appeared first on Newswhip. How Bauer Media uses NewsWhip to unify content strategy across all of their brands. Ali Wilkinson, Digital Content Manager. —. 1,000+ employees. ” . —. Raidious: building a PR newswoom. Hearst: Speed in content discovery.

Case Study 78

Case Study Study Radio Analytics 78

NewsWhip

JUNE 2, 2020

CASE STUDY. Company Size. The post Case Study Turbine Labs appeared first on Newswhip. How Turbine Labs uses NewsWhip to understand what the news is prior to it becoming an event. Leigh Fatzinger, CEO and Founder. —. Marketing and Advertising. 25-50 employees. Raidious: building a PR newswoom.

Case Study 78

Case Study Study Viral Data 78

Contently - Strategy

JANUARY 24, 2022

In the digital era, more and more companies are relying on data analytics software for their content analytics. Here is an inside look at five influential tech success stories from our flipbook of 47 Content Marketing Case Studies That’ll Inspire You to encourage your brand to make meaningful changes in the new year. .

Case Study 80

Case Study Study Brand Branding 80

Melissa Agnes

AUGUST 8, 2019

But the truth is that cybersecurity incidents are a threat that can happen to any and every company. Mascot Books is one of the hundreds of thousands of companies to have recently experienced this first-hand, when a malicious attempt was made to fraud their clients into paying invoices that appeared to be sent from Mascot, but weren’t.

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Case Study Study Crisis Management Crisis 234

Cision

JUNE 12, 2020

We help independent children’s publishing company, Nosy Crow distribute the news of their coronavirus book for children.

Case Study 156

Case Study Study Company Blogging 156

Sword and the Script

APRIL 23, 2024

Yet a new study by Bain and Google brings something new to the conversation. The two organizations teamed up to survey “sales and marketing executives at about 1,100 US software and cloud hosting companies.” Comment: Generally, companies that experiment always seem to do better than peers. click image for higher resolution) 2.

Software 115

Software B2B Company Marketing 115

ImPRessions - Crenshaw Communications

NOVEMBER 17, 2023

Whether someone wants to read about valuable case studies, or if they’re an analytical type looking for longer, more in-depth reads, PRovoke offers an extensive understanding of the PR universe. TechCrunch Even for those who don’t represent technology companies, TechCrunch offers something for everyone.

Company 203

Company Trends Case Study Crisis Management 203

Agility PR Solutions

MAY 19, 2019

Diversity and inclusion are among the top considerations for prospective company employees, and a growing component of consumer engagement as well. Here’s how one company does it. DiversityInc recently named Toyota Motor North America one of its Top 50 Companies for […].

Case Study 60

Case Study Study Company Employee 60

The Stalwart Blog

SEPTEMBER 23, 2016

One of the greatest resources our company’s website offers prospective clients that truly showcases our experience is our case studies. Some have argued that case studies are often more effective than brochures and traditional sales collateral. I tend to agree. What problems did they need us to solve?

Case Study 92

Case Study Study Resources Content Marketing 92

Buzzstream

JULY 7, 2021

This happened to be the case for Truliant. As you read through this case study, you’ll see the unique circumstances and outcomes that make a page authority growth approach the right fit for a given website. These same pages could be your revenue-driving pages where you’ll benefit most from organic growth. The Strategy.

Case Study 113

Case Study Study Strategy Leadership 113

Communications Conversations

APRIL 2, 2019

You’ve read influencer marketing case studies. But believe me when I tell you, you’ve never seen an influencer marketing case study like the one I’m about to share with you (unless, of course, you’re a loyal listener of the Power Trip Morning Show on KFAN, in which case you’ll know everything by now).

Case Study 140

Case Study Study Marketing Radio 140

David PR Group

AUGUST 14, 2019

Today, I want to suggest beefing up your use of case studies in your marketing. Here’s why: A case study offers a glimpse into how your company operates and shows a prospective customer what you do, what the results can be and how you treat your clients. It’s the job of the writer of the case study to uncover it.

Case Study 56

Case Study Study Marketing Financial 56

ImPRessions - Crenshaw Communications

JULY 16, 2019

We’ve seen companies like British Airways and T-Mobile fall victim to extreme ransomware and cyber breaches in the past year, and the worst thing about it is that most companies are woefully unprepared to deal with the threat. PR tips for cybersecurity companies. Have a media rapid-response bureau.

Company 213

Company Case Study Airlines Study 213

Onclusive

NOVEMBER 25, 2019

Lucidworks is a fast-growing company, working on creating a global brand and increasing category awareness for their platform that enables enterprises to connect users with the data that they need to make decisions. Download this case study to learn why they selected Onclusive as their PR analytics solution.

Case Study 58

Case Study Analytics Study Enterprise 58

wiredPRworks

MAY 11, 2021

In this five-minute Podcast Marketing PR Case Studies video, Barbara Rozgonyi shows you how she used the power of WIRED PR in 4D to promote an event, a topic, and a speaker. Power Up Your Podcast Marketing with WIRED PR Energy,” the case study Barbara will share, is based on results from her Podfest Global PR in February.

Case Study 59

Case Study Study Video How To 59

wiredPRworks

MAY 11, 2021

In this five-minute Podcast Marketing PR Case Studies video, Barbara Rozgonyi shows you how she used the power of WIRED PR in 4D to promote an event, a topic, and a speaker. Power Up Your Podcast Marketing with WIRED PR Energy,” the case study Barbara will share, is based on results from her Podfest Global PR in February.

Case Study 59

Case Study Study Video How To 59

Landis PR

NOVEMBER 26, 2022

Five Best Communications Practices for Your Tech Company. Utilizing these five best communications practices for your tech company can boost your sales and drive your brand awareness and credibility online. Leverage Customer Testimonials and Case Studies. A case study is an in-depth analysis of your products or services.

Company 98

Company Communications Case Study Engineering 98

Melissa Agnes

JUNE 6, 2015

When the company Monika Lancucki worked for went into receivership, they knew they were in for a crisis management challenge. The post TCIP #052 – A Crisis Management Case Study with Monika Lancucki appeared first on Melissa Agnes - Crisis Management Keynote Speaker. Follow Monika on SlideShare.

Case Study 140

Case Study Crisis Management Crisis Study 140

Onclusive

NOVEMBER 6, 2019

Quantifying the effects of PR is difficult enough for any business, but Yext presents a unique challenge in that the company serves customers in virtually every industry across numerous geographies. Download this case study to learn why Yext selected Onclusive as their PR analytics solution. Complete Form To Learn More.

Case Study 52

Case Study Analytics Study Report 52

ImPRessions - Crenshaw Communications

AUGUST 18, 2021

Typically they’re articles or broadcast segments that feature a given company or brand in a positive way. Many publications and companies have their own podcasts, and there’s a show out there for basically any topic under the sun. Customer case studies sell benefits. The humble customer testimonial still works.

Case Study 390

Case Study B2B Study Interviews 390

PR 20/20

SEPTEMBER 29, 2020

So, almost exclusively using HubSpot, PR 20/20 and the Marketing AI Institute built a media company to meet demand for AI education and knowledge. Properties : The site leveraged heavy use of properties to populate information about contacts and companies. Unpacking the Challenge: How to Help Marketers Understand & Apply AI.

Case Study 92

Case Study Study Brand Branding 92

Sword and the Script

JANUARY 23, 2024

The company says they polled some 900 respondents who had been part of the “buying process for a B2B purchase of greater than $10,000 in annual value within the last 24 months.” Narrative case studies , rather than the formulaic problem-solution-results format, are a solid and entertaining way to do this.

B2B 102

B2B Study Company Leadership 102

Onclusive

OCTOBER 21, 2019

Their primary target audience, executives at health systems, payers and pharmaceutical companies, are extremely difficult to reach. In this case study, learn how Proteus builds awareness and understanding using earned media amplification. Complete Form To Learn More.

Case Study 46

Case Study Study Pharmaceuticals Brand 46

PRSay

FEBRUARY 5, 2019

We played a bigger role and influenced decisions about increasing people’s awareness of hoarding, adopting these little dogs and raising funds to support the enormous care these neglected pets would require, and I saw a case study unfold that could contribute to the PR body of knowledge. Entrants who submit by the Feb.

Case Study 82

Case Study Study Guidelines Internal 82

Onclusive

JULY 13, 2021

Company, brand and spokespersons: Track soundbites for a company, brand or spokesperson based on what is resonating with the media, customers and other stakeholders to shape marketing, thought leadership and PR strategies for greater impact Create earned, owned and paid media campaigns based on soundbite performance.

How To 370

How To Biotechnology Case Study Leadership 370

ImPRessions - Crenshaw Communications

NOVEMBER 9, 2021

Case studies. Case studies are a great customer reference and sales tool for any growing company. For PR teams, case studies can be very useful for joint media briefings, award submissions and trade media placement. They may find their way into the occasional short blog post for the company site.

Content Marketing 309

Content Marketing Case Study Marketing Data 309

Waxing UnLyrical

JULY 25, 2016

Get inspired as we take a look at some awesome measurement case studies in this week’s roundup. How to Measure PR: A Case Study and Examples. Measuring the Effectiveness of News Releases — A Case Study. Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign.

Case Study 40

Case Study Study Measurement Pinterest 40

Cision

SEPTEMBER 10, 2020

Focusing on PR efficiency as a contributor to ROI using a case study from software company Adobe.

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Case Study Software Study Company 369

Shift Communications

JULY 28, 2017

While press release distribution can be costly, the practice can be valuable which is why companies across the globe use them in their PR strategy. Events put on by a company or individual allow control over a situation and messaging. Press releases are one of the more common techniques in public relations. cta] The post Crisis Issue?

Case Study 92

Case Study Crisis Study Strategy 92

Stern + Associates

APRIL 27, 2023

Even in times of recovery, companies may unintentionally hamper their progress in a rush to get to a “new normal.” His research was sparked by a curiosity to understand how a few small and large companies can leverage purpose in fundamental ways to transform themselves and drive performance.

Company 103

Company Employee Case Study Strategy 103

Shift Communications

JULY 24, 2017

needs time to debrief his team, sharing anything and everything, from company history and team background to any prior media relationships or conflicts. Companies battling a crisis will be shot with rapid-fire questions from reporters hoping to fluster the CEO. The post Shark Week Case Study: A Lesson in Crisis Management, Pt.

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Case Study Crisis Management Crisis Study 94

Onclusive

APRIL 26, 2021

Today, the company leverages innovative digital, social, and mobile solutions to enable employers and candidates to see each other more clearly. For 25 years, Monster has worked to transform the recruiting industry. Monster’s public relations and content strategies changed in 2020 due to the COVID-19 pandemic.

Case Study 195

Case Study Publicity Brand Branding 195

Waxing UnLyrical

JULY 20, 2015

Here are seven social PR case studies to give you some ideas. Dogs are a Content Marketer’s Best Friend – A Case Study on Engaging Content. Case Study: Denny’s flips its audience with a sassy social media strategy. YouTubeAsksObama [Influencers case study]. Verizon kinda pulled it off.

Case Study 40

Case Study Study Community Social Media 40

Sword and the Script

JULY 20, 2021

Some B2B tech companies, especially in early stages, are eager to make a splash in their respective markets. These companies have only created a third of the content they need to successfully move the reader through the buyer’s journey. Customer case studies, testimonials and reviews. Start with the audience.

B2B 172

B2B Company Marketing SEO 172

Waxing UnLyrical

JUNE 6, 2016

This week, we feature seven such case studies from both sides of the pond. Integrated Marketing Communications Case Study: City of Hope . 3 Ways a B2B Software Company Improved Its Integrated Communications. Twitter Facebook Google+ LinkedIn Monday Roundup: Integrated Communication Case Studies.

Case Study 40

Case Study Study Communications Banking 40

Flack's Revenge

MARCH 9, 2021

Then, in the next one, I outlined steps to turn your core IP into a PR asset , and included case studies. I thought I’d wrap the series with a few final thoughts, as well as one more case study. If your secret sauce is so special, and can really make your company a market beater, why not give it a name?

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Case Study Marketing Software Technology 266