Doctor Spin

FEBRUARY 14, 2024

Here’s a breakdown of the main differences: Objective Public Relations: The primary objective of PR is to build and maintain productive relationships for a company or brand. PR strategies are designed to manage the public’s perception and ensure positive association and reputation.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Landis PR

JANUARY 30, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue.

Leadership 105

Leadership SEO Measurement Reputation 105

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. How is public relations defined? It’s not a bad take.

Interviews 101

Interviews Publicity Technology Social Media 101

Critical Mention

NOVEMBER 7, 2019

Englander Knabe & Allen (EKA) is a strategic communications firm in Southern California that specializes in assisting organizations with reputation issues, media strategy and implementation. EKA is a leader in providing public and private sector experience and assistance when making critical decisions. Critical Mention.

Communications 81

Communications Crisis Communications Media Crisis 81

Cision

FEBRUARY 16, 2016

Everything we do, from multicultural engagement and community building to corporate communications, reputation management and crisis communications, is built on the foundation of our “Brand PR” approach. The best brands never stop striving to improve – and neither do we. What is your favorite social media tool and why?

Nonprofit 120

Nonprofit Public Affairs Reputation Newspapers 120

Landis PR

DECEMBER 18, 2023

If they’re especially engaged, they’ll consume your brand message across multiple channels, reinforcing their recall and retention. If you land a brand mention in a news article, share it from the outlet to your brand’s social media with a sentence or two of bonus context.

Conference 59

Conference Consumer Social Media Google 59

ImPRessions - Crenshaw Communications

JUNE 30, 2016

Most campaign entries are based in PR-ish concepts executed across many marketing disciplines, from advertising to media relations to direct-marketing and brand activation. B2B PR, financial service, public affairs…these categories wouldn’t be likely Lions candidates.

Agency 120

Agency Creativity Advertising Advertising 120

Reputation Us

OCTOBER 12, 2015

My best public affairs advice: Employees should be addressed first and foremost, not last. Communicate with them before the media, and before social media. Let them know that they are part of a bigger whole and their role as brand ambassadors is essential. WHO to communicate to?

Employee 60

Employee Communications Public Affairs Internal 60

Communications Conversations

MAY 30, 2018

Former role: Vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). I resigned my last full-time PR job in December 2014, as vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). What was your last PR job? What do you miss most about working in PR?

Apparel 106

Apparel Public Affairs Training Corporate 106

Beyond PR

SEPTEMBER 26, 2016

During the recent webinar Measuring the Value of an Integrated Communications Strategy , Cision’s Michelle Vangel explained the importance of multichannel measurement, while TD Bank’s John Pluhowski and Newmont Mining’s Ricardo Adame explored the ways in which their brands benefited from applying AMEC’s framework to their strategies.

Measurement 40

Measurement Banking Public Affairs Strategy 40

Landis PR

SEPTEMBER 18, 2023

While reducing excess décor, food, collateral, and giveaways may seem like it will make your event feel lackluster, it can have the opposite effect by enhancing your brand image as an organization that values making a positive impact.

Government 69

Government Measurement Groups Corporate 69

Solo PR Pro

NOVEMBER 17, 2015

And one of the main roots of business development is relationship building, which is formed through familiarity, reputation, credibility and thought leadership. In total, 15 out of the top 30 public affairs graduate schools ranked by US News and World Report participated in the survey.

Creativity 40

Creativity Public Affairs Policies Survey 40

Landis PR

JANUARY 16, 2024

Photo Courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Gábor Jelinek, Executive Director. For the original blog, please visit here. Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business.

Agency 59

Agency Internal International Meeting 59

Landis PR

JANUARY 22, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Anni Kosunen, Ellun Kanat. For the original blog, please visit here. Photo courtesy of Pixabay For CMOs, understanding the importance of effective communication measurement is vital.

Measurement 59

Measurement Communications Crisis Communications Crisis 59

PR Conversations

DECEMBER 19, 2014

The reason is that we have been able to incorporate a lot of contemporary thinking around ways of learning as well as the emerging field of digital communications and social media. Securing a reputation for content leadership. How different to the always-on, report-it-now journalistic method of today.

Social Media 90

Social Media Trends Communications Crisis Management 90

Landis PR

OCTOBER 2, 2023

By Brianne Murphy Miller Note: This is a reposted blog by Public Relations Global Network. For the original blog, please visit here. All relationships take effort, and that includes the one between client and communications agency. Considering that “communication” is the function, these relationships deserve a bit more time and effort!

Agency 64

Agency Technology Meeting Software 64

Landis PR

JULY 10, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, David Wills – Media Profile Inc. For the original blog, please visit here. The slippery slope of misinformation and disinformation is getting steeper. And when you add politics to the mix, it’s like throwing oil on the slope, too.

Journalism 52

Journalism Training Consumer Tools 52

PR Matters

APRIL 21, 2016

The purpose of PR is genuinely unique , because it’s the only profession solely concerned with the protection and growth of an organization’s and/or individual’s reputation through credible communication [ Tweet Quote ]. The practice of PR is reputation management [ Tweet Quote ]. A crisis is, by default, a reputation issue.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

PR Matters

APRIL 21, 2016

The purpose of PR is genuinely unique , because it’s the only profession solely concerned with the protection and growth of an organization’s and/or individual’s reputation through credible communication [ Tweet Quote ]. The practice of PR is reputation management [ Tweet Quote ]. A crisis is, by default, a reputation issue.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

NewsWhip

APRIL 14, 2021

P&I is built to look forwards and back, integrating a reputation risk group with analytics, and measurement and evaluation. But the goal is to really be able to conserve our efforts and our intelligence to make our moves count from a reputational standpoint, and also to really drive the brand’s values forward.

Analytics 78

Analytics Data Crisis Reputation 78

Doctor Spin

MAY 21, 2023

This could include senior advisory, media outreach, content creation, social media management, and more. This arrangement lets the agency become deeply familiar with your brand and objectives. PR agencies often create creative and innovative strategies to get your brand noticed. Media relations. Digital PR.

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

Stephen Waddington

SEPTEMBER 18, 2020

Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making. Social is sophisticated. You can connect with Anouchka via LinkedIn and Twitter.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

Landis PR

DECEMBER 11, 2023

If you can get your planning right today, you’ll have an aligned brand message with business objectives, enhance visibility, and be able to build enduring relationships with your audience. Develop a Strong Brand Message: Your brand message should be clear, consistent, and reflective of your company’s values and mission.

Strategy 59

Strategy Company Communications Construction 59

Stephen Waddington

JUNE 28, 2018

We know one of the greatest challenges for PRs and communicators is getting an up-to-date and informed 360 degree view and perception of the brands they work on. How can he and his advisors manage the bank's reputation, and his own, by keeping on top of the latest news as the story continues to unfold? By Joanna Arnold. In real time?

Communications 60

Communications Public Affairs Government Reputation 60

PR Conversations

JULY 5, 2017

Ironically, PR as a sphere has certain reputational problems itself. For instance, many people believe PR is only about socializing, being “likable” and wearing nice clothes. Public relations professional strives to create a positive reputation for his/her client with the help of information materials. Copywriting.

Infographics 63

Infographics Corporate Policies Reputation 63

PR Conversations

MAY 9, 2017

I get to do so many different things—event planning, writing, research, media, employee engagement, digital and social media. I will offer that Canada as a country has good public relations, and a solid brand. Which real, historical or fictional person or brand would you like to give a reputation makeover?

Energy 53

Energy Measurement Internal International 53

Cision

FEBRUARY 11, 2016

Kathy Jeavons, senior vice president of public affairs at Story Partners, a Washington, D.C. strategic public affairs firm, is no stranger to the constant change in PR. What do you hope to accomplish in your new role as senior vice president of public affairs at Story Partners?

Public Affairs 120

Public Affairs Trends Reputation Newspapers 120

Landis PR

DECEMBER 4, 2023

Like a match to a flame, human writers breathe life into brand voices. The inherent value in thought leadership and real, human-anchored perspectives is that they give your brand a distinct, competitive edge by ultimately building brand authority and credibility. This is why human knowledge will forever be a necessity.

Marketing 59

Marketing Content Marketing Storytelling B2B 59

Flatiron Communications

FEBRUARY 2, 2019

What are they and why can they be more cost-effective for brands seeking consumer engagement? _. _. An increase in the number of media owners with political or social agendas. _ The rise of social media as the primary source of (often dubious) news. _ Rank 1-5 with 5 posing the greatest threat.). _ Mark Zuckerberg.

Media 41

Media Public Affairs Journalism Retail 41

Sword and the Script

AUGUST 2, 2016

In all, the six-year period involved two combat deployments (Iraq ‘07-‘08; Afghanistan ‘12-‘13) with the National Guard and time in between working for the Oregon Army National Guard Public Affairs Office. I’ve served in Army Public Affairs for nearly 17 years now. That’s when I found LTPR.”. It’s about value.

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

ImPRessions - Crenshaw Communications

JANUARY 11, 2021

It’s time for the business community as a group and individual businesses as brands, to help us heal the divide. But it’s now America’s reputation that’s on the line, and the right messaging isn’t enough. After all, we are all about credibility. Still others, including Bank of America, Ford Motor Co.

Corporate 338

Corporate Policies Groups Public Affairs 338