NewsWhip

APRIL 14, 2020

Zach is the Chief Innovation Officer at Kivvit, a national data-driven public affairs & strategic communications agency. Kivvit specializes in data-driven public affairs work, reputation management, and crisis communications. BL: Brand participation. Much has been written about the brand response to COVID-19.

Data 148

Data Public Affairs Crisis Analytics 148

ImPRessions - Crenshaw Communications

MAY 8, 2017

I thought of that incident as an age-old industry discussion about PR’s branding – and its associations – was revived recently. PR is thriving, but what about “public relations” — as a name? ” The changes aren’t just semantical. ” The changes aren’t just semantical.

Publicity 245

Publicity Public Affairs Agency Corporate 245

PRSay

SEPTEMBER 7, 2021

Clearly, companies are noticing the utility of an individual who gains a large following on social media to be a spokesperson or “brand ambassador.”. One endorses commercial brands without any compensation while also detailing her story of military service. I honestly don’t think the answer is to muzzle youth.

Ethics 170

Ethics Public Affairs Policies Guidelines 170

Cision

JUNE 23, 2016

I am also excited to lead a team of extremely talented individuals and to work with some of the most respected brands in America. A lot has changed in that time, especially in how companies, associations and organizations approach public affairs and government affairs. I came to D.C. and in local communities.

Public Affairs 227

Public Affairs Local Education Policies 227

ImPRessions - Crenshaw Communications

APRIL 3, 2018

It became a much talked about event; it was fun; and fit right in with the ethos of the Wonka brand. McGuire recognizes the draft as public event offering plenty of PR opportunity – including a chance for Tidwell to massage his poor image with a “walk-through” – an apology tour of light TV interviews. Lesson learned!

Tools 170

Tools Government Crisis Public Affairs 170

5W PR

SEPTEMBER 27, 2019

You can find public relations specialists working in government, nonprofits, as well as small to large companies. The responsibilities can sometimes vary depending upon whom they work for.For the government, the role is usually to let the public know about the different activities of a governmental office, department, or official.

Publicity 114

Publicity Nonprofit Public Affairs Government 114

Critical Mention

FEBRUARY 4, 2020

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Golin provides effective solutions and reaches diverse global markets to best represent brands. GOLINglobal. With no boundaries, everyone wins.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Cision

APRIL 26, 2016

It made sense that I should be in the nation’s capital to study public affairs and obtain more real-world experience, so I moved to D.C. With so much competition in the marketplace, how can brands stand out? And there is indeed a lot of noise amongst brands all competing to get our attention. Maybe, but maybe not.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Cision

MARCH 30, 2016

Given my background and our legislative successes, I feel like we are in a unique position to expand our public affairs practice. . You’ve worked with a number of public affairs organizations. Is there a difference in how you approach PR for these organizations versus for other brands? Be fearless.

Public Affairs 120

Public Affairs Policies Pitching Hotels 120

Critical Mention

NOVEMBER 7, 2019

EKA is a leader in providing public and private sector experience and assistance when making critical decisions. “EKA is a government relations and public affairs firm specializing in political consulting, government relations, policy issues, and crisis communications strategy.”

Communications 81

Communications Crisis Communications Media Crisis 81

Ethical Voices

JULY 24, 2023

I had an amazing decade there in a number of different careers leading research for North America, Public Affairs in the Washington Office for Ketchum. But one of the challenges is in Washington working for foreign governments and deciding whether that’s something that you want to do as an individual and as an agency.

Ethics 75

Ethics Government Pharmaceuticals Policies 75

Landis PR

SEPTEMBER 18, 2023

There is a lot of chatter in the events industry around sustainability and how frameworks such as the triple bottom line (TBL) and environmental, social, and governance ( ESG ) factors influence event planning. Investors often use ESG to assess the risk and potential return of an investment.

Government 69

Government Measurement Groups Corporate 69

PR Conversations

OCTOBER 27, 2023

How much would a new multi-lateral symmetrical governance require a more balanced ethical approach to communication that necessarily involves an identification of the grey areas or the unsettled aspects of an issue when communicating about it?

Exercises 70

Exercises Interviews Public Affairs Financial 70

Wadds Inc.

AUGUST 14, 2023

Corporate and public affairs agencies are expected to continue to do well, healthcare also but perhaps less so whilst consumer and technology will be tougher. Explainer videos/short clips are being re-imagined and becoming creative as they become the main way for brands to interact with audiences.

Agency 52

Agency Sports Public Affairs Creativity 52

Waxing UnLyrical

DECEMBER 4, 2018

In simple terms, influencer marketing is word-of-mouth marketing where third-party persons with an established and engaged audience share information about brands they like or don’t like. Then, just as with journalists, we cannot expect to control what influencers do or what they say about our brand. So, what is influencer marketing?

Trends 77

Trends Marketing Real Estate Public Affairs 77

Stuart Bruce

MARCH 4, 2015

A highlight of this year’s WCF is that we also have three government ministers speaking from South Africa, Czech Republic and Morocco as well as senior government communicators and spokespeople from Lebanon, Egypt, Slovak Republic, Hungary, Dijbouti and Kazakhstan. Next is a fascinating panel on Diplomacy 2.0

Communications 60

Communications Government Public Affairs Conference 60

Solo PR Pro

MAY 8, 2018

Government relations. Public affairs. As a solo, you can chart your own course and craft a practice that includes diverse areas of expertise. In 2008, we shared that Solo PR Pros can be involved in: Business consulting. Community relations. Corporate communications. Direct advertising. Event planning. Fundraising. Journalism.

Public Affairs 40

Public Affairs Internal International Community 40

Waxing UnLyrical

APRIL 11, 2019

Dawn is an accredited public relations practitioner (APR) with 18 years of experience in public relations and marketing. Her expertise encompasses public affairs, media relations, community relations, social media and digital communications.

Agency 80

Agency Nonprofit Real Estate Public Affairs 80

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. How is public relations defined? How much does public relations cost?

Interviews 100

Interviews Publicity Technology Social Media 100

Sword and the Script

JULY 17, 2018

Incidentally, her arrival at her first duty station in the Philippines coincided with a volcanic eruption and, in need of communications help, her commanding officer reassigned her to public affairs. So much has changed in PR, I wanted to understand how it has impacted communications in government.

Government 90

Government Publicity Public Affairs Agency 90

MaccaPR

MAY 28, 2015

space agency, NASA, was shot by a South Korean marketing team with a French production designer for a Korean car brand with music by the Austrian Radio Symphony Orchestra. It was a brand win. Essentially, you could replace the Genesis with any vehicle and it would carry the same level of brand relevance.”. Source: Hyundai ).

Film 48

Film Marketing YouTube Advertising 48

PR Matters

APRIL 21, 2016

Because reputation impacts―and is influenced by―many different factors, PR’s relationship-building must be multiple, inclusive and comprehensive [ Tweet Quote ] These include―but are not limited to―the media, employees, communities (on and offline), customers, investors, potential clients, government bodies, and institutions.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

Stephen Waddington

JUNE 28, 2018

We know one of the greatest challenges for PRs and communicators is getting an up-to-date and informed 360 degree view and perception of the brands they work on. There are the views of regulators and the Government to consider too. By Joanna Arnold. In real time? This is not just a consumer story, of course.

Communications 60

Communications Public Affairs Government Reputation 60

PR Matters

APRIL 21, 2016

Because reputation impacts―and is influenced by―many different factors, PR’s relationship-building must be multiple, inclusive and comprehensive [ Tweet Quote ] These include―but are not limited to―the media, employees, communities (on and offline), customers, investors, potential clients, government bodies, and institutions.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

NewsWhip

APRIL 14, 2021

But the goal is to really be able to conserve our efforts and our intelligence to make our moves count from a reputational standpoint, and also to really drive the brand’s values forward. So we have our brand values, but I think that they manifest in the work that we do in very different ways.

Analytics 78

Analytics Data Crisis Reputation 78

PR Conversations

MAY 9, 2017

But I do consider myself very fortunate to practise public relations in Canada, as I’ve had opportunities to work for governments at the provincial and federal levels, and my various roles have meant opportunities to practise PR around the globe. I will offer that Canada as a country has good public relations, and a solid brand.

Energy 53

Energy Measurement Internal International 53

Reputation Specialist Michael Toebe

JUNE 12, 2021

Companies however are going to protect themselves from any risk — real or perceived — they deem as too dangerous for the well-being of the brand in the court of public opinion. “An Waltz, a past president of the Public Relations Society of America, Professional Society for Public Affairs and Issues and Crisis Management.

Reputation 59

Reputation Crisis Management Crisis Public Affairs 59

PR Conversations

MARCH 19, 2015

I noted his visually focused expertise, in contrast to my own propensity for the written word, but both of us related to relevant, historical reminders about how many of Edward Bernays’ programs focused on—besides a specific, publicized product—one social issue. He remains a frequent contributor to PR Conversations.

System 40

System Construction Public Affairs Publicity 40

PR Conversations

MARCH 19, 2015

I noted his visually focused expertise, in contrast to my own propensity for the written word, but both of us related to relevant, historical reminders about how many of Edward Bernays’ programs focused on—besides a specific, publicized product—one social issue. He remains a frequent contributor to PR Conversations.

System 40

System Construction Public Affairs Publicity 40

Sword and the Script

AUGUST 2, 2016

In all, the six-year period involved two combat deployments (Iraq ‘07-‘08; Afghanistan ‘12-‘13) with the National Guard and time in between working for the Oregon Army National Guard Public Affairs Office. I’ve served in Army Public Affairs for nearly 17 years now. That’s when I found LTPR.”.

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

Communications Conversations

MAY 13, 2015

Fueled by his love of travel, Michael applied for and earned a brand ambassador internship in Dublin, Ireland, with Insomnia Coffee Company, which he plans to start shortly after graduating this May. Nominated by Marlene Neill, Baylor University. Pete/Clearwater. Nominated by Charles Lubbers, University of South Dakota.

Groups 60

Groups Internal International Conference 60

ImPRessions - Crenshaw Communications

JANUARY 11, 2021

The past five years have seen an erosion of confidence in our major institutions – government, faith groups, and media, among others. It’s time for the business community as a group and individual businesses as brands, to help us heal the divide. Still others, including Bank of America, Ford Motor Co. This is big.

Corporate 338

Corporate Policies Groups Public Affairs 338