Melissa Agnes

AUGUST 8, 2016

With the growing use of social media to follow brands, rather than navigating to the brand’s corporate website, should your corporate website still be used as your crisis communications home base? While social media platforms can feel as though they belong to the organization, the truth is that they’re rented real-estate.

Crisis Communications 100

Crisis Communications Corporate Crisis Real Estate 100

ImPRessions - Crenshaw Communications

JULY 24, 2018

Some brands spoke out in response to crises, while others may have created crises by speaking out. Some critics, like the Texas meat processors who spoke out against the measure, may not even have been aware of WeWork’s existence until recently.) ” In that case, the meat ban was probably smart branding. .”

Real Estate 120

Real Estate Policies Corporate Healthcare 120

Shift Communications

MARCH 11, 2016

To give some context, let’s look at the 2015 social network awareness among all ages: We see Facebook, of course, with almost total brand awareness; Twitter and Instagram follow closely behind. The Snapchat Problem: Measurement. We can’t manage what we can’t measure. Stay tuned.

Real Estate 60

Real Estate Analytics Measurement Course 60

Mindful Marketing

JUNE 27, 2020

Just as these injustices were not casually implemented, measures to undo them also must be comprehensive. Likewise, today’s customers increasingly care about the ethos of the brands they support. Provide the new hire with real estate contacts in the area or even an apartment to rent in order to make relocation easier.

Real Estate 111

Real Estate Community Employee Education 111

OnePitch

NOVEMBER 17, 2022

As one of the first 10 hires at Dollar Shave Club, Cassie spent 5+ years building Dollar Shave Club’s brand, launching grooming products, and leading comms initiatives. What’s your best tip for measuring PR? On this month’s profile, we are talking with Cassie Lawrence , Senior Director of Public Relations at JSA+Partners.

Strategy 52

Strategy Real Estate Media Pitching 52

Victorious PR

APRIL 4, 2023

Public relations helps companies in the crypto space build and maintain their brand image while keeping their investors and stakeholders informed about their latest developments. A good PR firm should be focused on delivering measurable results and be able to demonstrate its impact on the client’s bottom line.

Agency 52

Agency Storytelling Financial Groups 52

Victorious PR

JUNE 15, 2023

PR plays a pivotal role in building and reinforcing trust by proactively communicating a project’s compliance measures, security protocols, and commitment to regulatory frameworks. It becomes crucial for individual projects to demonstrate transparency, trustworthiness, and adherence to regulations to distinguish themselves positively.

Community 52

Community Education Leadership Guidelines 52

Cision

APRIL 20, 2015

Treat your headline as the premium real estate that it is, and give it curb appeal. When a brand uses poor grammar or misspells some words, they don’t enjoy the goodwill that your friends do. Mistake #9: You aren’t measuring what matters. Mistake #2: You have poor form. ” – Mark Twain.

Content Marketing 120

Content Marketing Marketing Mobile YouTube 120

Norton's Notes

SEPTEMBER 3, 2015

We’ve had a measurable impact on their business and we love working with them. Define your goals, and how they will be measured. Google is starting to take up more and more of the real estate on the SERPs. That said, the top SEO campaigns will continue to deliver real benefits to those companies. Implement it.

Interviews 28

Interviews B2B Blogging Real Estate 28

Maxim Behar

MAY 31, 2021

We must feel what the clients need and how the consumer would react to the products or the brand of our clients. We must take care of our own brand firstly, and then the brand of our clients, which takes places every day, almost every minute. The brand is what people talk about regarding you when you are not in the room.

Newspapers 52

Newspapers Social Media Ethics Travel 52

The Proactive Report

MARCH 18, 2016

Twenty-five percent of search results for the world’s 20 largest brands are links to user-generated content. Eighty-six percent of millennials say that user-generated content is generally a good indicator of the quality of a brand or service. Why does UCG work better than branded content as a Digital PR tactic? .

Digital PR 100

Digital PR Real Estate Social Media Consumer 100

The Proactive Report

MARCH 18, 2016

Twenty-five percent of search results for the world’s 20 largest brands are links to user-generated content. Eighty-six percent of millennials say that user-generated content is generally a good indicator of the quality of a brand or service. Why does UCG work better than branded content as a Digital PR tactic? .

Digital PR 100

Digital PR Real Estate Social Media Consumer 100

Victorious PR

FEBRUARY 22, 2023

Now, PR is tough to measure, but here is what Jared Curry had to say: “She has genuinely helped my business tremendously and my personal brand. And I have become the authoritative brand in my space. How to Build Your Brand. She has been getting me on podcasts, and on articles all over the internet.

Publicity 52

Publicity Video Pitching Google 52

Sword and the Script

MAY 20, 2017

While that percentage is a plurality, the next highest priority, brand building, trailed with 24% of the votes. As for having strong views she later says: “…it’s tough to stand out on the web…more content is being published than ever before, much of it is the same, and lots of brands find it difficult to develop their voices.

Content Marketing 63

Content Marketing Marketing Real Estate B2B 63

Beyond PR

MAY 12, 2016

Verbiage like “Company Y, the world’s largest leading thought-leader in innovative, robust, ground-breaking thoughts, and world record holder for dynamic, out-of-the-box records, announces…” is often better served in a boilerplate than the first paragraph, which is precious real estate for grabbing attention.

Agency 40

Agency Real Estate Film Video 40

ReimaginePR

AUGUST 29, 2016

Social media is the perfect way to build exposure for your brand and increase traffic to your website, but how do you do that? Most social media platforms give you the opportunity to visually communicate your brand message. It’s called the cover photo, and most brands fail to fully optimize this real estate.

Social Media 149

Social Media Marketing Media Facebook 149

MaccaPR

APRIL 14, 2015

Resumes, along with a candidate’s online presence (more on that in a bit…) give us a clear indication of how someone brands themselves and, therefore, their aptitude to represent our clients’ brands. Real-world experience beyond the classroom. But the real world of agency PR is messy.

Agency 48

Agency Real Estate Social Media Writing 48

Masters in Communications

FEBRUARY 12, 2022

It is designed to measure the relief of concern, stress, and rage while imparting a sense of calm and relaxation. She subsequently developed her own fashion brand and became a successful businesswoman. So, it remains in the public perception. This fictional account, designed as a form of entertainment, had a massive impact on viewers.

Ethics 52

Ethics Communications Print Television 52