Maxim Behar

JANUARY 18, 2023

Generation Z, or as I called it in one of my books, Generation F. These are my colleagues, we make a huge effort to train them on corporate standards, on attitude to work, on attitude to customers. Have you read the new book " Covid-19: The Great Reset "? What did you think of that book and the ideas it promotes?

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Government Education Course Ethics 72

Maxim Behar

OCTOBER 15, 2023

Host: You wrote the book "The World PR Revolution" and it became an absolute bestseller. It was also ranked at the top of the charts by an independent organization that evaluates the popularity of these types of books. And that's why I decided to write this book because I saw these huge changes happening in our business.

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Newspapers Meeting Ethics Social Media 59

PR in High Definition

OCTOBER 28, 2021

Maybe not exactly (and considering how the plot develops in the book, you kind of hope not either!) For a start, in the corporate world, those long work Zoom calls could become a little more interesting in the metaverse. Could this be the Facebook vision?

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Maxim Behar

MAY 31, 2021

They gave me a big book about advertising and public relations and said there was no other public relations company in my country, so I shall do my best to learn the business. I would like to talk about the book that you authored, Maxim. So, what made you write this book? I was asking what is this? That is how I started!

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Newspapers Social Media Ethics Travel 52

Stuart Bruce

MARCH 19, 2015

Trust Me, PR is Dead is the provocative title of Robert Phillip’s long-awaited second book. Having read and enjoyed the book I can let you into a little secret that not many of the numerous reviews have revealed. The book isn’t really that much about PR. I think the last is perhaps the greatest threat. .”

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Publicity Reputation Corporate Leadership 60

Deirdre Breakenridge

OCTOBER 20, 2015

My doctoral study definitely laid a solid foundation for me in terms theory and research. In terms of adjuncts, Kirk Hazlett said it perfectly, “Adjuncts bring “freshness” of profession…’Here’s what I did TODAY’ versus ‘Here’s what the book says’.” How has your PR education prepared you for your career?

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Education Training Course Social Media 150

Communications Conversations

FEBRUARY 6, 2018

That work ended a couple years ago, but I knew I wanted to stay closely connected with Heidi so I invited her to be a part of a corporate communicator mastermind group I manage. What were your keys to success in moving up the corporate ladder? After a couple meetings, Heidi and I were working together. It’s never crowded.”.

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Energy Corporate Travel Internal 68

Sword and the Script

JANUARY 3, 2023

He is credited with developing many of the principles and techniques that are still used in PR today, and his book ‘Propaganda’ is considered a classic in the field. She is a thought leader in the field of PR and is the author of several books on PR and content marketing.

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Interviews Publicity Technology Social Media 100

Stuart Bruce

MARCH 16, 2015

Ethics – I want to practice my profession or trade in the most ethical manner possible and professional associations and trade bodies provide me with a framework and codes of conduct to do so. It also offers a wealth of resources in terms of best practice guides, books, webinars etc.

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Publicity Ethics Insurance Insurance 60

Waxing UnLyrical

NOVEMBER 11, 2015

It definitely wasn’t on my radar screen while slogging through the mire that made up the University of Georgia’s bachelor’s degree in English. Books are a wonderful resource for what happened in the past. He also is a member of the Public Relations Society of America’s Board of Ethics and Professional Standards.

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Nonprofit Banking Ethics Course 40

Maxim Behar

DECEMBER 20, 2022

I’m sincerely happy for your success which you have definitely earned in the international professional arena. Ethics Chair, ICCO. And I’m really grateful for the support you’ve given me throughout my career, but particularly with my two books and the support you’ve given to those. Hope to see you soon in Davos next year!

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Energy Groups Internal International 52

PR Conversations

OCTOBER 27, 2023

I believe the strategic management paradigm now is practiced in most major corporations, and I believe a major challenge for the profession is to reinstitutionalize public relations in the same way in the minds and practice of others. Now, you might ask why this distinction does not come through in practice.

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Reputation Social Media Internal International 52

Waxing UnLyrical

NOVEMBER 23, 2010

And we have worked with clients who have brought bloggers to corporate headquarters for an event and paid the travel fee. Transparency, disclosure and ethics in new media are quickly becoming an area of interest of mine. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Wanna Subscribe?

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Maxim Behar

NOVEMBER 15, 2023

I have come up with dozens of definitions of what Public Relations is in my nearly 30 years. I echo that definition which drives me these days to tell the truth so that it is understood. And in a crisis especially in corporations, that truth needs to be repeated even louder and even more clearly. I think it's very clumsy.

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Hotels Newspapers Journalism Ethics 64

Ethical Voices

JANUARY 8, 2024

In November 2023, PRSA issued new ethics guidelines titled “Promise and Pitfalls, the Ethical Use of AI for Public Relations Practitioners ”. Please welcome Michelle Egan , the 2023 National Chair of PRSA and Mark Dvorak , the 2023 Chair of PRSA’s Board of Ethics and Professional Standards. CIPR has guidance as does CPRS.

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Ethics Publicity Guidelines Technology 82

Cision

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. MS: I definitely don’t think of myself as a female boss, but rather as the place where the buck stops (to quote the old cliché). Read lots and lots and lots of blogs and books. Recognize the difference and never stop learning.

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Sports Agency Industry Creativity 245

Waxing UnLyrical

NOVEMBER 28, 2012

Bernays himself, a gazillion years ago (well… 50 years ago), had this to say about the requirements in his book, A Definitive Study of Your Future in Public Relations : “Public Relations does not mean selling a product, an idea, or a personality. Those of us who now work or have worked in the public relat. Image: The U.S.

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Publicity Nonprofit Banking Ethics 110

Stephen Waddington

AUGUST 27, 2018

Four Models of Public Relation In 1984, James Grunig and Todd Hunt published the Four Models of Public Relations as part of their book Managing Public Relations.[i] Other challenges include ethics, power, propaganda and Western bias. Details of the requirement for the current assessment are outlined on the CIPR website.

Communications 60

Communications Analysis Web Handbook 60

Beyond PR

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. MS: I definitely don’t think of myself as a female boss, but rather as the place where the buck stops (to quote the old cliché). Read lots and lots and lots of blogs and books. Recognize the difference and never stop learning. Take online courses.

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Sports Agency Industry Creativity 81

PRSay

OCTOBER 18, 2019

Spin, on the other hand, is “the polite word for deception,” as authors Brooks Jackson and Kathleen Hall Jamieson define it in their book “unSpun: Finding Facts in a World of Disinformation.”. Of course, another definition for “spin” is a physical activity that makes us disoriented. Spinners stumble, and lose their sense of direction.

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Ethics Television Course Reputation 127

Stephen Waddington

NOVEMBER 21, 2018

Larry Fink, CEO, BlackRock, fired a warning shot in January 2018 about the contribution of corporations to society beyond profit. John O’Brien and Andrew Cave’s book The Power of Purpose is a good guidebook to organisational purpose. #2 Societal issues #1 What’s your purpose? is a helpful primer.

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PR Conversations

MAY 3, 2016

Often fingers point at business schools, regarding their failure to incorporate ethics into programmes. A new term has emerged for an elevated emphasis on ethical business practice: responsible leadership. However, this approach is critiqued by Professor Dennis Tourish in his book, The Dark Side of Transformational Leadership.

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Employee Leadership Communications Internal 40

Masters in Communications

FEBRUARY 12, 2022

Types of Mass Communication History of Mass Communication Mass Communication Theories Ethical Issues for Mass Communications What Does the Future of Mass Communications Look Like? It made written communication open to the masses would eventually led to affordable books and cheaper production of printed material.

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Ethics Communications Print Television 52

Maxim Behar

NOVEMBER 15, 2021

Again, I do not comment on the legal part, I think that this act will definitely consolidate these voters even more, if they have hesitated between the ideas of Kiril Petkov or the ideas of the political party “Yes, Bulgaria” or the ideas of other formations as they may overlap or liken them as related or close. This system does not work.

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How To Government Television System 52