PR Fuel

DECEMBER 14, 2021

Do you have a product launch or an upcoming newsworthy event on which you want to get media attention? Promoting your company’s presence on the web via social media, websites, and blogs. This includes: Blogs. One of the best ways to secure coverage from relevant media is by sending a press release.

Product Launch 102

Product Launch Social Media Newspapers Writing 102

Sword and the Script

MAY 16, 2020

I’d do a considerable amount of blogging. Occasionally, I’ll use the service Help a Reporter Out (HARO) to field responses for a blog post. Think about how much work that is – if you as a PR professional had to write 10 press releases or 10 blog posts per week. 13) Most plan their stories in the near term.

Survey 170

Survey Media Relations Pitching Media 170

PR Fuel

MARCH 14, 2021

They are forms of media that are meant to convey information to journalists and potential customers, such as: Upcoming events Product launches Company restructuring New website Receiving awards Acknowledging employees Trade show exhibitions And more. Focus should be placed on relevant details and not on selling a product or service.

SEO 52

SEO Engineering Web Trade Shows 52

Presspage

JUNE 19, 2018

Have you made it easy to find the news that reporters most often seek from your site, such as executive bios or content supporting major product launches? Nissan has moved away from an app is designing its web newsroom to be mobile-responsive, adjusting to the size of the viewers’ screen.

Automotive 117

Automotive Mobile Interviews Video 117

Sword and the Script

NOVEMBER 22, 2016

When I have a product launch, I like to use multimedia-rich press release for this segment. Separately, I’ll promote a blog post for my prospect and customer segments. To the be clear, the blog post was very well written, the blog was precisely the right community, and the sponsored piece performed well on its own.

B2B 60

B2B Facebook Marketing Social Media 60

Doctor Spin

DECEMBER 21, 2023

This blog post delves into the anatomy of media kits, exploring their raison d’etre, components, and how they can be crafted to capture attention , tell your story, and establish relationships with the news media. Corporational Determinism—The New Paradigm for Product Launching. Doctor Spin | The PR Blog. 1 Silfwer, J.

Media 52

Media Wikipedia Product Launch Journalism 52

Shift Communications

FEBRUARY 3, 2016

In my last post , I shared three ways to bungle your product launch and touched briefly on preparing your executives for media interviews. What I mean is with platforms like Amazon Web Services we can quickly get access to computing power at a very low cost, compared to what it would take to purchase and manage those systems ourselves.

Interviews 60

Interviews Media Training Training Trends 60

Prohibition

JANUARY 14, 2022

You can do this by using tools that track keywords related to your brand and monitor consumer behaviour and sentiment on the web. This is especially important in times of crisis or if you have a relatively new product or brand, as it will allow you to identify any changes in consumer sentiment immediately. What Not to Do in a Crisis!

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Burrelles Fresh Ideas

MARCH 12, 2024

A well-crafted blog can help you connect with customers, build credibility, and boost your SEO campaign. Get ahead of the competition by utilizing pre-launch techniques like web-based content creation and influencer marketing. Download our free Product Launch tip sheet.

Social Media 79

Social Media Strategy Media Reputation 79

Newsfile

JANUARY 30, 2024

List and rank the top five most effective PR strategies for the technology industry, focusing on new product launches. For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. You can also try using the 42 essential AI prompts for investor relations professionals.

Trends 105

Trends YouTube Video Social Media 105

Sword and the Script

DECEMBER 20, 2022

Data and metrics have emerged as the most powerful tools for creating better brand awareness, social media engagement and quality web traffic. We’ll also see the metaverse become a fixture across integrated marketing and PR programs, from product launches to product placement. How has it changed?

Marketing 189

Marketing Content Marketing Data Social Media 189

Newsfile

JANUARY 24, 2024

list and rank the top five most effective PR strategies for the technology industry, focusing on new product launches. For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. As well, it synthesizes a host of ideas.

Trends 52

Trends Data-Driven PR Analytics Survey 52

Shift Communications

AUGUST 3, 2016

If you are having trouble on the brainstorming front, check out this blog post that may help you. Web traffic: Knowing what areas are driving traffic to your site is invaluable and can help further prove the worth of your efforts. Be sure to get a few team members together to brainstorm before you write your plan.

B2B 60

B2B Interviews Strategy Product Launch 60

Contently - Strategy

DECEMBER 29, 2022

If you are creating content surrounding the launch of a new research study, someone on your team may need to publish a landing page to link to the study. Someone else may publish a related blog post linking to the landing page, and another stakeholder may need to promote it on your social media channels.

eBook 120

eBook Product Launch Software Internal 120

Sword and the Script

JUNE 11, 2016

Aside from the well-deserved round of congratulations, it occurred to me the acquisition is an indication of a maturing industry for content marketing, which of course includes blogging. The Blogging Gutenberg . The last 10 or 15 years have brought a vast array of tools for publishing blogs.

Blogging 60

Blogging Marketing SEO Content Marketing 60

Beyond PR

APRIL 12, 2016

It’s traditionally looked at as something to strive for when announcing personnel changes, product launches and other company news. It packs a powerful punch that spans the Web, influencing public opinion in a way owned and paid media simply can’t achieve on their own.

Content Marketing 40

Content Marketing Marketing Media Reputation 40