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3 Benefits of Integrating Your Enterprise Social Strategy

Cision

So how can enterprise businesses achieve success? Successful enterprise social strategies span silos and involve all departments, creating a cohesive plan that accurately reflects your business, employees and overall goals. Learn the steps for building your successful enterprise-level social strategy.

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3 Keys to Building a Strong Enterprise-Level Social Strategy

Cision

At her recent webinar, “ Enterprise Level Social Media Strategy ,” strategic advisor Rebecca Lieb shared how your business can create a successful social media strategy with targeted plans and support from others in your organization. Today, content can be found in a variety of forms, such as videos, blogs, infographics, gifs and more.

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Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Sword and the Script

According to the release the software uses employee behavioral data to “identify content themes and gain insights into audience engagement.” The partnership gives PR Newswire customers access to AKA creatives – ostensibly to help produce videos to go with their press releases. Kick-ass” PR blogs. PR tech mentions Video makers.

Analysis 151
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Stop with the hocus pocus – employee communications is for muggles

PR Conversations

I’ve sat through convention and forum talks where various oracles pronounced that: employees just want to be loved. Just look at the many different ways Elisabeth Kubler-Ross’s work on death and dying , and her change curve turns up in jolly presentations about employee motivation. Will it help us to listen better to employees?

Employee 103
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The Beginner’s Guide to Blogging 9/10: In Media Res

Shift Communications

Blogging isn’t going out of style any time soon; with the ascent of content marketing, blogging, podcasting and video are on the minds of marketers and PR professionals all the time. Beginner's Guide to Blogging Series: Part 1: Blog Core Values. Part 10: How To Get Blogging Ideas. Part 2: The Kennedy. In Media Res.

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PR Tactics To Differentiate Your Brand

ImPRessions - Crenshaw Communications

A consistent but idiosyncratic tone through branded content like blog posts, social updates, and a company’s own website and sales materials can convey an impression of its personality. This type of creative, highly effective activity makes a splash. There are some PR tactics that can help. Have a distinct voice. Is it humorous?

Brand 196
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Why Spanx’s Sara Blakely might be the best CEO on LinkedIn

Communications Conversations

followers and the other is the CEO of a much smaller, more nimble enterprise and has 378,000+ followers. The other half were either a branded graphic of some sort or a link image to a blog post or other GM online entity. That’s what connects with employees and prospective employees. 61 comments.