Advertising Instagram Print Web 
Flack's Revenge
DECEMBER 5, 2018
Instagram is all about dazzling images and stories and Facebook is increasingly about video storytelling. First, social media will be around for many years to come, just like TV, outdoor, radio and even print. LinkedIn is also attracting increased advertising dollars and usage rates continue to grow.
Stephen Waddington
JUNE 23, 2019
. #2 Popular platforms The most popular platforms by daily usage are Facebook (30%), YouTube (27%), WhatsApp (25%), WeChat (23%) and Instagram (19%). Instagram and YouTube are growing fastest, up from 13% and 22% in 2017 respectively. Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4
ImPRessions - Crenshaw Communications
JANUARY 22, 2020
Yet Indian-language content on the web is limited. Digital advertising spend in regional media is set to grow from $300 million in 2018 to $3 billion by 2023. 7 percent who rated print media as important and 54. There are roughly 22 official languages spoken across India and more than 10 in Southeast Asia. As in the U.S.
Stephen Waddington
MAY 19, 2020
Media relations has been impacted by a decline in advertising and the reduced distribution of newsprint. That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders. Newsrooms have been cut back to the bone and journalists furloughed.
Stephen Waddington
JANUARY 17, 2019
These include native advertising, sponsored content, syndication; and paid influencers, search and social media. Facebook Facebook Ad Planner Instagram The Facebook Ad Planner is also used for campaigns on Instagram. Native advertising. This includes paid, earned, shared and owned (PESO) media. Content syndication.
Stephen Waddington
DECEMBER 30, 2019
Advertising value equivalent (AVE) is at the sharp end of this issue. She believes the same issues apply in advertising and PR. Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice The great hope of the web was that it would democratise the publication and sharing of information.
Sword and the Script
AUGUST 28, 2018
Years ago, contributed articles were a badge of honor since there was a limited number of opportunities in a printed world. Web publishing changed all that, and it gradually contributions grew into a bit of a free-for-all as publications built out networks of contributors to feed the insatiable content beast. That may be changing.
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