Cision

SEPTEMBER 14, 2016

Communicators today must measure the results of their efforts in an integrated manner, incorporating paid, earned, shared and owned media. Your activities should be spread out across paid, earned, shared and owned media. Examples include number of website visitors, number of event attendees, paid advertising reach, etc.

Communications 0

Communications Banking Measurement Public Affairs 0

Stephen Waddington

JULY 16, 2022

The pandemic accelerated many of the changes already underway in media, public engagement, and organisational communication. It is incredibly frustrating, but it is also why events such as a World PR Day are important to promote professional practice. It is conflated with advertising and promotions.

Publicity 78

Publicity Study Public Affairs Government 78

Communications Conversations

DECEMBER 8, 2022

A few weeks ago, Ad 2 hosted a great event (led by former Tommie, Chloe Lewis)–a Women’s Leadership Panel. I love the premise of this event–give successful women business leaders in our industry the floor to talk about how they did it and (again, guessing here) how it was more messy than you think. Bank and Optum.

Marketing 60

Marketing Leadership Creativity Internal 60

Sword and the Script

JANUARY 3, 2023

What is public relations? Public relations is the practice of building and maintaining relationships between an organization and its stakeholders. This can include the media, customers, employees, and the general public. PR can also involve managing events, speaking at conferences, and developing social media campaigns.

Interviews 104

Interviews Publicity Technology Social Media 104

Solo PR Pro

MAY 8, 2018

Direct advertising. Event planning. Media buying. Media relations. Public affairs. Social media consulting. Tell us about it in the comments or on social media using #solopr. Corporate communications. Fundraising. Government relations. Integrated Marketing Communications (IMC). Journalism.

Public Affairs 40

Public Affairs Internal International Community 40

Wadds Inc.

JULY 16, 2022

The pandemic accelerated many of the changes already underway in media, public engagement, and organisational communication. It is incredibly frustrating, but it is also why events such as a World PR Day are important to promote professional practice. It is conflated with advertising and promotions.

Publicity 52

Publicity Study Public Affairs Government 52

Solo PR Pro

NOVEMBER 17, 2015

This summer, Kevin launched a 10-question survey – “The State of Public Relations and Communications at Public Affairs Schools” – with the aim of providing these schools with a way to compare their communications efforts with those of their peers. media training and communications strategy).

Creativity 40

Creativity Public Affairs Policies Survey 40

Landis PR

JANUARY 16, 2024

Now, of course, these events are more like conferences, but the real purpose is to spend a couple of days together so that people can become friends and can share sensitive information about their businesses. To date those in-person meetings form the backbone of our network. Our members come together twice a year.

Agency 59

Agency Internal International Meeting 59

Stuart Bruce

JUNE 24, 2015

The reality (as I see it and experience it) is that PR has always been more in the truth business than advertising has. Paul Holmes says that “public relations finds real stories and shares them. Advertising makes stories up and shares them.” Public relations has always been a media neutral discipline.

Advertising 60

Advertising Advertising Content Marketing Case Study 60

Landis PR

DECEMBER 18, 2023

If you land a brand mention in a news article, share it from the outlet to your brand’s social media with a sentence or two of bonus context. Think about how you can make the most of a PR win. Sometimes all it takes is adding one task to your team’s workflow. The opportunities for amplification are endless.

Conference 59

Conference Consumer Social Media Google 59

MaccaPR

MAY 28, 2015

NASA said they advised Hyundai about public domain footage shot inside the International Space Station, as well as footage of Earth as seen from the station, footage that - of course - was shot prior to the events depicting in Hyundai’s spot. “If If Hyundai used an actor to simulate shots on board the ISS, as Ms. Source: Hyundai ).

Film 48

Film Marketing YouTube Advertising 48

PR Conversations

JANUARY 29, 2015

Step 2 is to “remove the causes of dissension” through “adequate information” (media relations, employee publications, letters, open house visits and company executive talks). publicity and advertising. requests for speakers. open house and tours. contributions to local charities.

Community 40

Community Employee Local Groups 40

PR Conversations

JANUARY 29, 2015

Step 2 is to “remove the causes of dissension” through “adequate information” (media relations, employee publications, letters, open house visits and company executive talks). publicity and advertising. requests for speakers. open house and tours. contributions to local charities.

Community 40

Community Employee Local Groups 40

Solo PR Pro

OCTOBER 18, 2022

A big misconception about public relations is that the only thing PR pros do is media relations. Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”.

Media Relations 97

Media Relations Media Social Media Internal 97

PR Matters

APRIL 21, 2016

Because reputation impacts―and is influenced by―many different factors, PR’s relationship-building must be multiple, inclusive and comprehensive [ Tweet Quote ] These include―but are not limited to―the media, employees, communities (on and offline), customers, investors, potential clients, government bodies, and institutions.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

Doctor Spin

MAY 21, 2023

The agency of record manages all aspects of your PR strategy , including media relations , crisis management, and strategic communications. This could include senior advisory, media outreach, content creation, social media management, and more. Get access to personal networks with stakeholders, influencers, and publics.

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

PR Matters

APRIL 21, 2016

Because reputation impacts―and is influenced by―many different factors, PR’s relationship-building must be multiple, inclusive and comprehensive [ Tweet Quote ] These include―but are not limited to―the media, employees, communities (on and offline), customers, investors, potential clients, government bodies, and institutions.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

NewsWhip

APRIL 14, 2021

One of those is data and analytics, which looks at both social and traditional media and really any other type of analytics that we need to do. Paul: In the first of those three, you were talking about both media and social media. How does that come into your workflow? Kate: Absolutely. Kate: Yes, absolutely. Kate: Absolutely.

Analytics 78

Analytics Data Crisis Reputation 78

PR Conversations

JULY 5, 2017

From social media management to crisis communications, content is king. Developing social media marketing policies. Some companies allocate budgets for promotion on social media. In this case, PR manager plans and runs advertising campaigns. Building strong personal brand of President/Chief Executive Officer.

Infographics 63

Infographics Corporate Policies Reputation 63

Cision

FEBRUARY 11, 2016

Kathy Jeavons, senior vice president of public affairs at Story Partners, a Washington, D.C. strategic public affairs firm, is no stranger to the constant change in PR. Want to learn the new rules of media pitching? How did you get your start in PR? Join Michael Smart’s webinar on Feb. Bush’s policy agenda.

Public Affairs 120

Public Affairs Trends Reputation Newspapers 120

Landis PR

DECEMBER 4, 2023

As AI continues to evolve in the coming years, I honestly wouldn’t be surprised if we start to seek more authentic, human-generated content—such as editorials, podcasts and live events—take on far greater value among consumers as AI-generated content increasingly floods our feeds.

Marketing 59

Marketing Content Marketing Storytelling B2B 59

PR Conversations

MARCH 19, 2015

. “If I were Bernays, as a sign of self expression, I would dedicate my creative genius to adapt (or adopt) the ‘selfie’ idea for a public relations program dedicated to individual emancipation.” Stuart Ewen believes individuals have become their own media. ” Stuart Ewen. By Toni Muzi Falconi. The power of the image.

System 40

System Construction Public Affairs Publicity 40

PR Conversations

MARCH 19, 2015

. “If I were Bernays, as a sign of self expression, I would dedicate my creative genius to adapt (or adopt) the ‘selfie’ idea for a public relations program dedicated to individual emancipation.” Stuart Ewen believes individuals have become their own media. ” Stuart Ewen. By Toni Muzi Falconi. The power of the image.

System 40

System Construction Public Affairs Publicity 40

Sword and the Script

AUGUST 2, 2016

In all, the six-year period involved two combat deployments (Iraq ‘07-‘08; Afghanistan ‘12-‘13) with the National Guard and time in between working for the Oregon Army National Guard Public Affairs Office. I’ve served in Army Public Affairs for nearly 17 years now. That’s when I found LTPR.”. What did you mean? “My

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

Communications Conversations

MAY 13, 2015

She combines her Public Relations major and Psychology major well, working campus jobs that tap into both areas of expertise. Last summer she sought and earned a social media/editorial internship with New York Girl Style, a leading lifestyle media company where she wrote and published weekly articles, blog posts and social media content.

Groups 60

Groups Internal International Conference 60

ImPRessions - Crenshaw Communications

JANUARY 11, 2021

The past five years have seen an erosion of confidence in our major institutions – government, faith groups, and media, among others. Citizens and media respect and listen to them, and elected officials count on their support. Most have huge advertising and marketing clout. Large companies are mostly bipartisan.

Corporate 338

Corporate Policies Groups Public Affairs 338

Stuart Bruce

MARCH 17, 2014

and the second on ‘New business in new media environment or New media for new technologies/startups?’. For the first panel we found three excellent replacements: Zsuzsanna Beke , Head of Public Relations and Public Affairs, Richter Gedeon Plc. Stuart Bruce (@stuartbruce) March 11, 2014.

Communications 153

Communications Conference Groups Reputation 153

Stuart Bruce

NOVEMBER 11, 2016

I believe both events are confirmation of a trend I’ve been observing and thinking about for the last six or seven years. We bombard and spam voters with leaflets, newsletters, direct mail, party political broadcasts and now digital and social media. Spin was a way to combat this and beat the media at their own game.

Communications 154

Communications Data Policies Twitter 154