Sword and the Script

MAY 14, 2016

The face of a nearly brand new iPhone 6s looked like a spider web. He did a great job repairing my iPhone and as a result, I left him a nice review on Google which I hope will help other customers with broken phones to find him (the photo above is from his shop). Lead Sources Vary by Business and Industry.

Marketing 60

Marketing B2B Local Customer Service 60

Waxing UnLyrical

DECEMBER 20, 2012

It is a new business with no name recognition apart from the founders… and that too, just in their industry. The founders are industry heavyweights, with incredible backgrounds. Ask your customers – directly – to Like the Page. But their Facebook Page has just 23 fans so far.

Community 93

Community Facebook How To Web 93

PR 20/20

NOVEMBER 30, 2022

Which industries do we plan to focus on for growth? Does your company target a variety of audiences across different industries? Customer service? For instance, if you have extraordinary customer service, place your success rates or customer quotes across the home page to showcase third-party validation.

Marketing 52

Marketing Technology Internal International 52

Prohibition

JANUARY 14, 2022

You can do this by using tools that track keywords related to your brand and monitor consumer behaviour and sentiment on the web. Corporate impropriety, such as fraud, theft, negligence, corruption, deception, poor customer service etc. For example: A lawsuit alleging dangerous product defects.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

wiredPRworks

FEBRUARY 11, 2016

Print and Digital Advertising. Why customer experience is more important than customer services. Facebook for Business: Creative approaches to Facebook postings and advertising for results. Translating social media into increased sales, leads and more web traffic. Mobile: Smartphones and Tablets.

Training 45

Training LinkedIn Marketing Pinterest 45

Sword and the Script

JULY 2, 2019

Interestingly, PRWeek pointed to some of the competitive pressures in the industry as a result of acquisitive environment: “Business Wire once partnered with TrendKite, the digital PR platform that was acquired by Cision this year. The company rolled out three new chat channels to provided 24/7 support to customers.

Trends 60

Trends Media Report Technology 60

David PR Group

JANUARY 4, 2016

I like to start with current customers to identify the channels that turn prospects into clients. Who are these customers, and where did they come from? Did most of them come from advertising? Take a hard look, and get specific about your customers are and where they come from. Article placements in industry publications.

Strategy 40

Strategy Communications Real Estate Insurance 40

Sword and the Script

NOVEMBER 5, 2019

The feature enables “enterprises to analyze customer conversations from owned data sources” and let the Talkwalker AI engine analyze it. Internal data such as survey responses, call center data or customer service email data according to a company representative. What sort of data? Why would you do this?

Internal 64

Internal International Data Media 64

MaccaPR

OCTOBER 14, 2015

LinkedIn Pulse essentially analyzes what’s being written and aggregates content based on your industry, your connections and what you choose to follow on the network. As of July 2015, on average, a typical post reaches professionals in 21 industries and nine countries. 1) Access to influential people. This one’s a no-brainer.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48

Newsfile

JANUARY 30, 2024

Understanding what to prioritize can be daunting and 2024’s top 5 PR trends sift through the constant advancements and shifts in the industry. Stay informed and ahead in the industry by embracing these essential trends. Writing copy for social media is the most popular use for AI, according to 64% of PR pros. Eapen, Daniel J.

Trends 105

Trends YouTube Video Social Media 105

Shift Communications

SEPTEMBER 26, 2014

Of the many things that play into a brand’s reputation, there are a few that you have control over: customer service, your online presence, and corporate social responsibility. Make your customers happy. People trust online reviews and peer recommendations more than advertising and brand content. What does this tell us?

Reputation 137

Reputation Brand Branding Customer Service 137

Sword and the Script

DECEMBER 20, 2022

Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit. Purpose- and mission-driven communication strategies will continue to dominate the industry, but it will be less about ‘tell’ and more about ‘show.’

Marketing 190

Marketing Content Marketing Data Social Media 190

Prohibition

AUGUST 4, 2021

If you are currently running your own business, not having an online presence will only hurt when it comes to getting new customers. The Internet is full of information about just about anything and everyone, so it’s no surprise that people turn to the web when planning to purchase something. Recruitment.

Reputation 62

Reputation Company Engineering Banking 62

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 79

Travel Case Study Creativity Advertising 79

Buzzstream

FEBRUARY 9, 2024

Depending on your industry, you may be able to get press mentions as well. You can search your industry + calculator for starters. Once you have your post, you can find resource pages by searching terms like “your industry” + intitle: or inurl:resources or inurl:recommended links. Please let me know.

Google 71

Google Infographics Pitching Resources 71

Cision

MAY 21, 2015

Jaffe Juice is an industry thought leader and author of Life after the 30-second spot, Joseph Jaffe’s unshackled, uncensored and uninhibited dialogue on the subjects of new marketing, advertising and creativity. 13) Mike Stelzner. Social Media Marketing Podcast. 28) Joseph Jaffe. Jaffe Juice. 29) John Dennis. Smart Time Online.

Social Media 120

Social Media Marketing Pinterest Media 120

PR Fuel

OCTOBER 16, 2018

Remembering not to lie or even stretch the truth, even a little, can help maintain your reputation and career in the industry. We need to remember these basic lessons in our industry. We think we know exactly what our customers want, but sometimes, we’re wrong. At its root, PR works because of connections and relationships.

Web 40

Web Pitching Local Report 40

Sword and the Script

DECEMBER 11, 2018

While it’s a tricky tightrope to walk, as cultural and political issues continue to saturate the news and social media, more companies will take a stand through marketing and advertising that resonates with customer loyalties. With more brands and industries getting comfortable with digital communications (social, blog, e-blast, etc.)

Social Media 93

Social Media Marketing Media Creativity 93

Stephen Waddington

NOVEMBER 19, 2017

The International Communications Consultancy Organisation (ICCO) spearheaded by Francis Ingham called on the international industry to stand by 10 principles of ethical behaviour at its conference in Helsinki. Bots have been developed to help with customer service, support and sales. With more than 1.3

Publicity 164

Publicity Ethics Data Community 164