Reputation Us

DECEMBER 14, 2022

As we move toward a new year, ReputationUs encourages keeping your organization’s good reputation at the forefront of your business initiatives. Our annual list of Eight Reputation Enhancement Actions to Take offers guidance for the year ahead. Looking back, 2022 brought in the Year of the Tiger.

Reputation 78

Reputation Insurance Insurance Employee 78

Wadds Inc.

JANUARY 12, 2023

All have the potential to boost or bust an organisation’s reputation. A perfect time then for the latest book from public affairs and economics expert Stuart Thomson - Reputation in Business: Lessons for Leaders. Reputation in Business by Stuart Thomson. And it’s critical to every organisation, in every sector.

Reputation 98

Reputation Public Affairs Case Study Internal 98

Onclusive

JANUARY 24, 2023

If you’re a PR or comms pro, you’ll already know that environmental sustainability has become a central part of corporate strategy, building brand reputation, and the media landscape. Not to mention a crisis minefield for PR and comms teams to manage. The consequences of which have been reputationally and financially damaging.

Analysis 195

Analysis Media Financial Reputation 195

Onclusive

JANUARY 24, 2023

If you’re a PR or comms pro, you’ll already know that environmental sustainability has become a central part of corporate strategy, building brand reputation, and the media landscape. Not to mention a crisis minefield for PR and comms teams to manage. The consequences of which have been reputationally and financially damaging.

Analysis 195

Analysis Media Financial Reputation 195

Wadds Inc.

FEBRUARY 15, 2023

A review of Communicate in a Crisis by Kate Hartley. When is a crisis a major threat, and when is it just a Twitter storm? Communicate in a Crisis by Kate Hartley sets out to answer that question. No-one should be surprised that “perma-crisis” was declared Oxford English Dictionary word of the year 2022.

Crisis 98

Crisis Communications Crisis Management Analysis 98

Reputation Us

OCTOBER 17, 2022

.” As associations and businesses prepare, Casey Boggs of ReputationUs is available to speak on several timely reputation management and crisis mitigation topics. Recession-Proof Your Organization By Strengthening Its Reputation. Taking A Stance on Social Justice, ESG and DEI: Your Company’s Reputation Is At Stake.

Reputation 78

Reputation Crisis Social Media Corporate 78

PRSay

DECEMBER 2, 2020

When two of Boeing’s new 737 MAX passenger jets crashed within five months of each other in late 2018 and early 2019, killing a total of 346 people in Ethiopia and Indonesia, the company faced the worst crisis in its 100-year history. As for the legal team, that’s always a push and pull, whether you’re managing a crisis or an everyday issue.

Crisis Management 106

Crisis Management Crisis Crisis Communications Airlines 106

Stephen Waddington

APRIL 6, 2022

Societal discord has become a significant risk factor for business, posing a threat to corporate reputation, employee recruitment, and organisational morale. These are the headlines from The Future of Corporate Activism report published by the USC Annenberg School for Communication and Journalism.

Publicity 105

Publicity Corporate Employee Energy 105

Wadds Inc.

APRIL 26, 2023

The agency market has switched from being relatively buoyant at the end of Q3 2022 to a slowdown. Business that in September 2022 would have moved from pitch to contract to delivery within weeks is now taking several months to convert. Agency order books are still moving, but clients are cautious.

Agency 98

Agency Publicity Marketing Banking 98

Sword and the Script

APRIL 2, 2024

It was increasingly filled with queries from corporate bloggers with commercial interests rather than journalists with stories to complete on a deadline. I did my best to defend the company’s reputation. This latest move may make financial sense, but it’s the second serious crisis communications distraction for the company in Europe.

Reddit 178

Reddit Software B2B Technology 178

Prohibition

SEPTEMBER 27, 2022

In some way or another, all organisations rely on reputation and awareness for success. From small start-ups to large international corporations, a robust public relations strategy remains a crucial tool for brands of all sizes to increase public perception, build positive brand sentiment and grow a strong industry presence.

Publicity 62

Publicity Brand Branding SEO 62

NewsWhip

OCTOBER 13, 2022

Guest blog by Lloyd Rang, a Canadian communications and crisis management expert. Good crisis communications teams stay prepared for these kinds of events. But Canadian brands’ swift and decisive reaction to the crisis made sure they, at least, wouldn’t go down with it. . Hockey isn’t just important to Canada — hockey IS Canada.

Brand 148

Brand Branding Sports Crisis 148

5W PR

OCTOBER 11, 2023

million in 2022, and companies need to be aware of the latest technological and regulatory trends to ensure a baseline organizational readiness to keep the company on strong footing and assuage the concerns of their many stakeholders, namely investors. The global average cost of a data breach was $4.35

Report 78

Report Company Publicity Banking 78

Sword and the Script

OCTOBER 25, 2022

That’s according to The 5th Annual JOTW Strategic Communications Survey for 2022 , which polled 483 communications professionals – mostly in the US. More crisis work. “A A lot more crisis work in addition to more duties usually shared between departments. Actual and perceived crisis 24/7. “A Crisis after crisis.

Communications 124

Communications Crisis Internal International 124

PR in High Definition

APRIL 27, 2023

We get it – organisations are opting to withhold information on their climate strategy for fear that releasing it will bring some form of reputational risk to their company, but radio silence may not be the way to go.

Policies 62

Policies Employee Ethics Survey 62

NewsWhip

SEPTEMBER 14, 2023

This latest viral story isn’t based on tradition, however, and instead reignites a comms crisis Burger King faced last summer that resulted in massive public support for an employee who was believed to be under-appreciated. All in all, not a great month for Nike’s reputation.

Brand 78

Brand Branding Viral Apparel 78

Prohibition

APRIL 7, 2022

This makes regular monitoring of the platform more important than ever, to monitor your brand’s reputation and address public concerns as soon as possible. From a CSR standpoint, consumers are using Twitter to call for governments and corporations to take more action against climate change in what has been dubbed “The Great Restoration”.

Instagram 62

Instagram Social Media Trends Media 62

Prohibition

APRIL 7, 2022

This makes regular monitoring of the platform more important than ever, to monitor your brand’s reputation and address public concerns as soon as possible. From a CSR standpoint, consumers are using Twitter to call for governments and corporations to take more action against climate change in what has been dubbed “The Great Restoration”.

Social Media 62

Social Media Trends Media Instagram 62

Sword and the Script

JANUARY 3, 2023

The goal of PR is to influence how the public perceives an organization or individual, and to manage their reputation. The goal of PR is to present an organization or individual in the best possible light, and to build and maintain a positive reputation.”. What are some examples of public relations?

Interviews 100

Interviews Publicity Technology Social Media 100

Ethical Voices

DECEMBER 12, 2022

Key findings from the 2022 Brands In Motion Study. I’ve spent the last 25 years of my career in corporate communication as an agency owner, and with WE Communications who acquired my business back in 2016. Let’s talk about the 2022 Brands in Motion report. The two things every ethical communicator must embrace.

Ethics 73

Ethics Brand Branding Internal 73

Sword and the Script

DECEMBER 26, 2023

There’s no point in building a reputation if the startup is facing an existential threat. ” ~ Khaner Walker , Senior Director, Corporate Communications, Syneos Health 16. Fake AI content spins out of control “2024 is the year a deep fake AI-generated video creates a social or political crisis that spins out of control.

Writing 194

Writing Communications Marketing B2B 194

Landis PR

JANUARY 3, 2022

2022 will not stop posing challenges and creating opportunities for public relations practitioners no matter where they are based on the globe. ESG issues will be dominating corporate communications in 2022 and beyond.”. If companies do not incorporate these new values, they will have to prepare to face a crisis.

Trends 52

Trends Trade Shows Agency Communications 52

Sword and the Script

DECEMBER 20, 2022

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. There is a new corporate scenario that directly impacts all audiences and communication channels. Rather, AI will be used to create a lot of filler and SEO bait. Luciana Lima , Head of PR, Reserve Parks.

Marketing 190

Marketing Content Marketing Data Social Media 190

Katie Paine's Measurement Blog

FEBRUARY 2, 2023

At this point a year ago, few people would have predicted that Russia would invade Ukraine, or several other major events of 2022. You know there will be some kind of crisis, and with the right data you won’t let it go to waste. See “ Yes, You Can Use Artificial Intelligence to Predict a Crisis.”)

Measurement 40

Measurement Analytics Data Reddit 40

Maxim Behar

JANUARY 31, 2024

PR has become a strategic function, enabling proactive communication, reputation management, and the cultivation of positive relationships with various stakeholders. Both in 2020 and 2022, Mr. Behar himself was honored as the Best PR Professional in Europe by PRWeek. As the driving force behind M3 Communications Group, Inc.,

Publicity 59

Publicity Crisis Management Leadership Hotels 59

PRSay

JULY 26, 2022

Deeptie Sethi is a global brand and communications specialist helping businesses leverage the power of public relations and communications-leading strategic planning, media relations, brand and reputation management, crisis management and effective advocacy programs. He is the 2022 PRSA international assembly delegate.

Local 133

Local Crisis Management Internal International 133

ImPRessions - Crenshaw Communications

DECEMBER 29, 2019

They may be about the brand that punches above its weight, one that makes a comeback against the odds, or even the crisis that didn’t happen. The reputation journey of Barilla Pasta has taken years, and that’s precisely why its recovery deserves recognition. I predict a Martha Stewart-style comeback by 2022.

Crisis Management 218

Crisis Management Insurance Insurance Crisis 218

ImPRessions - Crenshaw Communications

DECEMBER 31, 2019

They may be about the brand that punches above its weight, one that makes a comeback against the odds, or even the crisis that didn’t happen. The reputation journey of Barilla Pasta has taken years, and that’s precisely why its recovery deserves recognition. I predict a Martha Stewart-style comeback by 2022.

Crisis Management 156

Crisis Management Insurance Insurance Crisis 156