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2017 Crisis Management That (Mostly) Worked

ImPRessions - Crenshaw Communications

Armchair PR experts get lots of mileage from critiquing crisis management by major brands and businesses this time of year. But what about the crisis situations that are handled well? SoFi may have gotten lucky with the timing of its crisis, or its troubles could have been overshadowed by those at better-known companies like Uber.

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6 Best Practices for Identifying and Reacting to a PR Crisis

Cision

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” So we may be in “crisis” far more often than we are in crisis.

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The Challenges for Health Care Communicators as a New Normal Emerges From the COVID-19 Crisis

PRSay

They’ve been coordinating communications regarding wide-ranging topics including surge planning, medical teams who were deployed to New York City to assist in hospitals, and the ever-changing updates from local and national government leaders. Honoring health care workers.

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Speed Matters in a Crisis Situation: Shark Week Case Study, Part 3

Shift Communications

Check out part 1 and part 2 before diving into the following post on the importance of speed during a crisis situation. . There’s a crisis communications mantra: tell it all, tell it early and tell it yourself. In a crisis situation, silence can be deadly. Just tuning into this series? We all know this. Deep Blue Sea.

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What You Can Learn in 2017 from our Favorite MaccaPR Posts of 2016

MaccaPR

Now that 2016 – our Minneapolis PR agency's 20th Anniversary Year – has rocketed to a close, join us for a tour of the most popular MaccaPR blog posts of the past 12 months. with insider advice from pros at Life Time Fitness, Kuno Creative, Fast Horse, Honeywell and crisis experts Jon Austin and Jim Lukaszewski.

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Governors Ball: Rainy Mess or Major Success?

Cision

The music festival has grown from a local one-day event to the sixth most popular summer festival in the U.S. 2016: An Uphill Battle. 2016: An Uphill Battle. Will Governors Ball continue to build a loyal following, locally and nationally, despite new competition? Music Artists.

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The journey from lockdown

Stephen Waddington

The challenge with the COVID-19 crisis is that it requires an international governmental response and there are countless unknowns. In the UK a three day simulation exercise called Exercise Cygnus took place in 2016 to consider the potential impact of a pandemic influenza outbreak. It’s worked. It is clearly not a sustainable solution.