Sword and the Script

DECEMBER 21, 2021

I believe when people write predictions, they aren’t just saying what they think will happen but revealing a reflection of sorts. As anyone with even a slightly popular blog knows, ‘guest post pitching’ has gotten out of hand. Michelle Garrett , Public Relations Consultant/Writer, Garrett Public Relations .

Marketing 215

Marketing Content Marketing Social Media Employee 215

Critical Mention

JANUARY 3, 2019

My goal was to simply share my story and experience on-line through a blog, and to then re-share on social media. While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. Most of this happened in the U.S. If so, how?

Interviews 105

Interviews Ethics Government Internal 105

Presspage

SEPTEMBER 5, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. Slowly we were starting to see that the news media was changing.

Healthcare 137

Healthcare Journalism Local System 137

Marketwired

FEBRUARY 16, 2016

This is post 1 of our 5-part #CreativePR blog series. Our spring blog series will dive into this topic. Rethink writing: Michelle Messenger Garrett. Add life using quotes: Some quotes sound “canned”—try to liven up your quotes by writing them the way a person would actually talk.

Creativity 100

Creativity Pitching Writing Conference 100

Bianchi Biz Blog

JANUARY 25, 2021

I have a global perspective, having managed a global forecasting team for many years and lived in Saudi Arabia from 2013-2015. The media often quote me as an automotive industry analyst, and I am a co-host of Wheelbearings podcast and creator of rebeccadrives.com , a site specializing in car reviews 200 words or less.

Automotive 71

Automotive Meeting Industry Media 71

Communications Conversations

JULY 23, 2019

Kayla’s exceptional work has established her as a go-to source for writing, corporate communications, integrated marketing campaigns and media relations counsel within Digi-Key. Kayla’s positive attitude, bright mind and standout writing capabilities have made her a valuable asset both to Digi-Key and our team.

Transportation 122

Transportation Social Media Corporate Agency 122

Sword and the Script

DECEMBER 10, 2019

“The early adopters have been educating the market in the last few years about the successes that can be had with integrating own, earned and paid media. Firms that stick to being mere providers of media relations will continue to lose market share.” Christoph Luke | Christoph Luke Media Relations.

Marketing 105

Marketing Content Marketing Advertising Advertising 105

Presspage

SEPTEMBER 26, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. Last time we spoke about your content strategy. What are we doing?"

Healthcare 102

Healthcare Real Estate Social Media Energy 102

ZudePR

DECEMBER 30, 2016

Towards the end of 2015, I was feeling distracted. Reading this book inspired me to write this blog post , which has been shared more than 1700 times on social media. #2: Speak, write, blog, tweet, make videos — whatever. Being a good writer is about more than writing. Sign Up Now. #1: Cialdini PH.D.

Writing 84

Writing Google Meeting Airlines 84

Mindful Marketing

DECEMBER 17, 2015

She blogs on public relations and marketing leadership issues for Fast Company. Media relations no longer is the be all or end all but simply a part of game plan that includes owned media and shared media, and in some cases, paid media. I love theater, good writing, tennis and skiing.

Communications 50

Communications Marketing Internal International 50

The Stalwart Blog

JANUARY 28, 2016

I not only learned how to write op-ed pieces, blogs, and press releases, but I learned the importance of honesty and integrity when conducting business. I had the chance to develop media relations skills (a must in the PR world), where I scored my first piece of coverage ever. Thanks guys!!

Internal 60

Internal International Retail Ethics 60

MaccaPR

OCTOBER 26, 2015

AdAge said Bush campaign advisor Austin Barbour credited front-runner Trump’s success to his “knack for attracting free media coverage” - in other words, classic publicity and media relations. whose lively “ Ad Blockers: An Uncertain Threat ” blog post is a must-read. Exhibits C, D and E: Invasion of the Ad Blockers!

Content Marketing 48

Content Marketing Marketing Advertising Advertising 48

Mindful Marketing

JULY 15, 2015

One of the biggest complaints from journalists is that PR executives don’t actually read what a journalist writes. But the best PR agencies also know that “quality content” (pitches, Tweets, blog posts, etc.) Here are six truths about PR that remain constant over the years: The Need To Read.

Analytics 50

Analytics Measurement Crisis Communications Tools 50

MaccaPR

FEBRUARY 25, 2015

The MaccaPR blog interrogated Thom Kupper, 45, newly-elevated to role of Assistant Managing Editor for Business at the Star Tribune as he steps into the warm shoes of Todd Stone, who has taken off for the Houston Chronicle. Check out our latest blog post - it''s a great read on the #StarTribune and its new business editor Thom Kupper.

Newspapers 48

Newspapers Journalism Real Estate Healthcare 48

Mora Communications

AUGUST 12, 2015

You are launching a professional media relations campaign, not playing the lottery. PR is a cumulative process, use what you can from each media placement and keep moving forward. The post The Public Relations Grand Slam appeared first on Mora Communications. Well, it doesn’t happen that way. Los Angeles Publicist.

Publicity 49

Publicity Interviews Media Relations Company 49

MaccaPR

MAY 23, 2016

Leveraging publishers (bloggers, freelance medical writers) to write or disseminate content can help companies introduce public health campaigns and engage target audiences with your messages. November 3, 2015. Relying on Traditional Media Relations Tactics. Engage Publishers as Opinion Leaders.

Conference 80

Conference Healthcare Marketing Crisis 80

Waxing UnLyrical

AUGUST 7, 2015

And, therefore, why it’s so important for you to consider a multi-faceted PR strategy that is not solely or significantly based on media relations. Back in the day – and I’m talking not that long ago – the number of comments you got on your blog were a big deal. Does blogging still matter?

Measurement 40

Measurement System Blogging Facebook 40

ZudePR

MAY 31, 2015

Your blog is just not working and you’re wondering why. And they all blog. His personal blog is PR Studies and he edits a magazine called Behind the Spin. Author of 27 Blogging from Paradise books. New Media New Tools New Audiences. You have a belief in the essential goodness of human nature. Still reading?

Communications 81

Communications How To Blogging Content Marketing 81

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. Vuelio named this blog the best PR and communications blog in 2019.

Government 103

Government Education Print Ethics 103

Sword and the Script

DECEMBER 11, 2018

With more brands and industries getting comfortable with digital communications (social, blog, e-blast, etc.) PR pros will have to be flexible and proactive in developing the content and targeting it to the right channel – which will more and more not rely *only* on traditional media. 32: Rachael Wolensky of ALM.

Social Media 96

Social Media Marketing Media Creativity 96

Frederik Vincx

DECEMBER 11, 2015

Hence, this isn’t a typical 500-word blog post with 10 tips to ( insert random PR activity ). Long form blog posts? It is simple: participants first write their ideas without discussion on Post-it notes. An example media relations workflow is set out below. Writing a blog post? Assign project teams.

How To 60

How To Software System Employee 60

Mora Communications

AUGUST 31, 2015

National media feeds the local media. The post I Can’t Use National Media appeared first on Mora Communications. Now you’re national news and you’re in a position to garner local news. It takes some thought, work, and persistence, but the rewards can be incredible. Copyright © Mora Communications Inc.

Media 49

Media Local Insurance Insurance 49

MaccaPR

FEBRUARY 10, 2015

Yet the marketing genius that fueled Taylor Swift’s rise to mad levels of worldwide-stardom goes far beyond her mastery of media relations. As far as I know, Swift could have a stadium full of publicists and social media specialists frantically tweeting, Tumblring, Instagramming, YouTubing, Facebooking and blogging on her behalf.

Social Media 48

Social Media Marketing Media YouTube 48