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Social Media Strategy Template

The Proactive Report

In January 2014 almost three-quarters of all adults were active in social media, according to the Pew Research Center. 92% of marketers claim that social media marketing is important for their business. In January 2014 almost three-quarters of all adults were active in social media, according to the Pew Research Center.

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Will India See a Rise in Digital PR?

Waxing UnLyrical

Due to tight marketing spends, even advertisers are shortening their commercials while maintaining or increasing the number of times they are aired, to ensure maximum spread for their ad spends. However, I believe that the PR agencies should take this as an opportunity rather than a challenge. 300 crore (~$48.3M) in FY 2013.

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Social Media Strategy Template

The Proactive Report

92% of marketers claim that social media marketing is important for their business. That grew to 45 companies (9%) in 2013 and 2014 saw a massive jump to 178 (36%). Download the PDF of the Social Media Strategy Template here. Almost three-quarters of all adults are active in social media, according to the Pew Research Center.

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Visual Content and your Brand

The Proactive Report

It’s no wonder then that visual content is the top marketing trend for 2016. Especially when you’re talking about marketing and digital PR. That same survey revealed that about one-third of marketing budgets are now being spent on visual marketing, which is up from about 25% in 2014.

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For She’s a Jolly Good Fellow. And So Is He

ZudePR

But it’s only been since I set up my own PR firm in April 2014 that I’ve come to really value having people like Jane around. I had a great time at Weber Shandwick, latterly heading the firm’s Glasgow office between 2009 and 2014. Get The Latest Digital Marketing Developments By Email.

eBook 113
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Can Digital Content Really Be Effective and Ethical at the Same time?

PRSay

One manages digital content for a medium-sized company with an aggressive marketing approach. The other, a few years younger, is a skilled digital content creator/strategist with a fast-growing agency. But, exactly how do you do that when the marketing VP or the client is breathing down your virtual neck for sales?

Ethics 60
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Why your managing partners need to be on social media

Lauri Pehar Borsh

Originally written for Jaffe – the legal industry’s leading full-service PR and marketing agency (July 2014). As a digital publicity specialist working with executives in the social media space, my first response to that is to put more managing […].