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Is Your Press Release or Media Pitch Guilty of Information Overload?

Burrelles Fresh Ideas

Add to that the onslaught of news and other content coming in through your news apps, email newsletters, social media streams, your work and personal email communications, and RSS reader — and you have fatigue from information overload! Godin wrote this in 2010 , but it may be even more true today. What is information overload?

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Dealmaking Sizzles Again Among PR Software Providers and Here Comes Another Side Dish of Generative AI for Comms [PR Tech Sum]

Sword and the Script

Talkwalker hired a new CEO and new CMO in late 2022 and appears to have done a round of layoffs in sales and marketing, according to multiple social media updates I’ve observed. In March, Meltwater acquired Linkfluence , a French company that uses artificial intelligence to mine social media for consumer insights, for $59 million.

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The Old “New Media” and Marketing Tools with Novel Twists [UML]

Sword and the Script

However, other traditionally print new organizations – notably the Wall Street Journal and USA Today – got into the podcast game far earlier. Audio in marketing doesn’t just mean podcasts writes David Kirkpatrick for Marketing Dive – The call for audio content marketing gets louder. NZ, Passing Time 2010 ( Public Domain ) .

Tools 60
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The Field of Emergency Management: Why It Is Not A Profession

Melissa Agnes

I am the Planning Section Chief for our agency so I write all the incident action plans for planned and unplanned events which I really enjoy. I have done a ton of media work as I am the Public Information Officer as well for our agency. 1 (Printed in Wikipedia, “Lorne M. Share your views in the comments section below.

Education 270
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How September 11 Impacted PR and Email Communications

wiredPRworks

Producing a letter took time to write, print or copy and mail. As an early email adapter, I became an advocate and a teacher on how to transfer communications to a digital platform to reach the media, leadership and the community at large. Each year, I write a brief reflection on the year's main events. 2011 Update.

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Reviving the Customer Experience – One Food Truck at a Time: Part 1

Waxing UnLyrical

I had so many questions I wanted to ask him about his experience in the food truck industry from a public relations and social media perspective. And what I love most about his answers is that he boils down business, marketing, social media and public relations into one simple concept: reviving the customer experience.

Writing 94
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Is Pay-to-Post Blogging The New Advertorial?

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? November 23rd, 2010 Tweet Guest post by Jackson Wightman I take part in a few Twitter chats when time permits. Let me unpack this a bit. Simple, right?