Cision

JULY 28, 2016

Jump ahead 30 years, and I’ve been leading strategic health care programming for every type of client in the health care industry—hospitals, payer groups, national healthcare nonprofits and major pharmaceutical companies. And now, digital and social media are major game changers, making being a PR professional even more exciting.

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

PR Conversations

OCTOBER 27, 2023

As a PR practitioner, I’ve chosen to use this channel to invite your answers to questions about social media and public relations. I have long had an interest in the potential of cyber media (including discussion groups, listservs, web pages, blogs, and the new social media) for use in public relations.

Reputation 52

Reputation Social Media Internal International 52

NewsWhip

JULY 14, 2020

NewsWhip has helped us track the potential social media activism we had seen was part of previous related announcements. Their role is solely public affairs, not PR, but we wanted to recommend the importance of a complementary media strategy to help them manage their reputation around some key issues.

Data 176

Data Public Affairs Engineering Pharmaceuticals 176

Victorious PR

FEBRUARY 8, 2023

They can build or enhance your reputation, shape how others perceive you, create positive publicity, and provide the public with the information they need to know who you are and what you do. It has branched into biotech, pharmaceuticals, vaccines, medical technology, and more.

Industry 52

Industry Real Estate Healthcare Tourism 52

Victorious PR

FEBRUARY 8, 2023

They can build or enhance your reputation, shape how others perceive you, create positive publicity, and provide the public with the information they need to know who you are and what you do. It has branched into biotech, pharmaceuticals, vaccines, medical technology, and more.

Industry 52

Industry Real Estate Healthcare Tourism 52

Victorious PR

FEBRUARY 8, 2023

They can build or enhance your reputation, shape how others perceive you, create positive publicity, and provide the public with the information they need to know who you are and what you do. It has branched into biotech, pharmaceuticals, vaccines, medical technology, and more.

Industry 52

Industry Real Estate Healthcare Tourism 52

Sword and the Script

SEPTEMBER 18, 2018

When she was 12 years old, her mother took her to a bring-your-child-to-work-day at Novartis, a giant pharmaceutical company. It’s not part of reputation management for the business but for you. Your favorite social media site is… Twitter for research and LinkedIn for building connections.

Media Relations 68

Media Relations Media Insurance Insurance 68

ISEBOX

APRIL 15, 2016

The right tools are especially useful as I’m working more in the more niche-based area of pharmaceutical communications, where speed matters , regulatory is tight and obtaining approvals can be a bear. Veeva was specifically designed for pharmaceutical and life sciences enterprises, helping you reach the right people with the right message.

Pharmaceuticals 70

Pharmaceuticals Communications Enterprise Tools 70

Presspage

AUGUST 12, 2022

A single customer’s bad experience can unfold into days of media coverage, with a huge hit to your brand reputation (or your CEO’s career) worldwide. But business in general – and media in particular – is a lot more legally complex than it used to be. It’s a problem because it’s assymmetrical.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Presspage

AUGUST 12, 2022

A single customer’s bad experience can unfold into days of media coverage, with a huge hit to your brand reputation (or your CEO’s career) worldwide. But business in general – and media in particular – is a lot more legally complex than it used to be. It’s a problem because it’s assymmetrical.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

MaccaPR

SEPTEMBER 16, 2014

And just last week it was announced that former Baltimore Ravens star Ray Rice hired a PR agency to "fix" his damaged reputation. Souce: IMDb ). In fact, they do everything within their power to tell a client’s story factually and advise clients to always tell the truth, no matter how difficult it may be.

Ethics 133

Ethics Publicity Pharmaceuticals Corporate 133

PR in High Definition

MAY 31, 2017

It can be a fickle commodity, rising and falling based on your reputation. But…would you trust Amazon to deliver your pharmaceuticals? For example, it’s intensely annoying to have a social media account respond quickly to your enquiry, but then not actually DO anything about it.

Brand 48

Brand Branding Communications Pharmaceuticals 48

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2016

Bad-boy pharmaceutical executive Martin Shkreli has been called a “world-class jerk,” “brat businessman” and “most punchable” — and those were just the printable things in an hour on Twitter. It started when, as CEO of Turing Pharmaceuticals, he approved a 5000% price increase for a little-used drug.

Pharmaceuticals 149

Pharmaceuticals Healthcare Television System 149

PRSay

MARCH 29, 2017

Yet dovetailing this collapse in trust is a trend that suggests a growing role for social media and employee ambassadorship: an increased reliance on peers. ” The collapse in trust isn’t just happening in the United States, where President Donald Trump has waged war on news media outlets and traditional elites.

Pharmaceuticals 60

Pharmaceuticals Survey Government Leadership 60

MaccaPR

MARCH 7, 2016

When your brand is mapping its media outreach strategy, it’s easy to get hung up on the usual suspects: public relations, paid advertising, social media and content marketing. In the TEKgroup survey, there were two themes among journalists for “must have” newsroom resources: downloadable content and experts/media contacts.

How To 48

How To Media Print Real Estate 48

Katie Paine's Measurement Blog

MARCH 29, 2023

Sometimes it’s a culture that bears the unmistakable mark of the CEO’s personality (like Turing Pharmaceuticals and Uber). But, astoundingly, as good as the crisis management was in traditional media, there was no response in social media. NASA’s heritage and enduring reputation helped it recover.

Crisis 52

Crisis Pharmaceuticals Social Media Comparison 52