Sword and the Script

AUGUST 23, 2022

We are a science-based organization and stick to fact-based media.”. We continue to benefit from responsible reporting by our local newspaper.”. We play heavily in industry trade media and specific financial media. Our regional outlets are pretty good.”. “We Generally, we find this reporting is balanced.”. Waning trust.

Survey 145

Survey Media Report Journalism 145

Cision

MARCH 8, 2016

Want to improve your media relations? Get Cision’s free State of the Media 2016 Report! Financial firms have to demonstrate that what they do is essential to the capitalist system, which is the backbone of our economy and society. My daily newspaper of choice is…the New York Times. What do you differently?

Financial 120

Financial Reputation Newspapers Social Media 120

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What are some examples of public relations?

Interviews 104

Interviews Publicity Technology Social Media 104

Bianchi Biz Blog

AUGUST 21, 2023

We are here to educate fluid power engineers on how to design and maintain efficient, reliable hydraulic and pneumatic systems so getting them the stories that help with that is necessary. For our readers, technical accuracy and relevancy is critical. We also want them to be interesting and easy to read.

Meeting 73

Meeting Automotive Engineering Journalism 73

Bianchi Biz Blog

NOVEMBER 16, 2020

I recently did a piece that gave a behind-the-scenes look at how FCA’s user-experience team has had to fine-tune the new Uconnect 5 infotainment system during the pandemic while everyone works from home. I started writing in eighth grade for my middle school newspaper in 1999 and was hooked from there.

Automotive 92

Automotive Meeting Report Media 92

Bianchi Biz Blog

MAY 16, 2022

As technical editor of Power & Motion I work with my fellow editors to create content – whether that be written, video or otherwise – focused on modern motion systems and their power sources including pneumatic, hydraulic, electric and hybrid. How long have you been in journalism and how did you get started?

Meeting 74

Meeting Media Engineering Journalism 74

The Resolution Blog

NOVEMBER 30, 2018

It’s the nature of the beast; we can’t possibly sell every story that comes our way, but it’s still a shock to the system when we get a “no” instead of a “yes”. Targeting smaller publications like local newspapers means less competition compared to traditional nationals so it can be easier to gain traction.

Case Study 120

Case Study Study Local Pitching 120

Bianchi Biz Blog

APRIL 5, 2021

As a result of my coverage, the entire Blue Cross system fell under heavy scrutiny and the loosely organized organization has never suffered another failure. Francis de Sales High School in Toledo, Ohio, where I spent four years working on the student newspaper, The Lance , finishing up as editor-in-chief in 1983.

Automotive 65

Automotive Web Meeting Media 65

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. And then there are areas of practice that have moved more rapidly.

Government 103

Government Education Print Ethics 103

MaccaPR

APRIL 18, 2017

Cision , the King Kong of media relations directories, swells with 1.6 million media contacts (including 300,000 digital influencers) in its searchable database. It’s important to note that much of Cision’s data is provided by the media themselves, and is by its nature both broad and shallow. First, we start with.

How To 121

How To YouTube Pitching LinkedIn 121

Sword and the Script

MAY 23, 2017

See these related posts: Media Relations: Proven Ways to Get More Out of It. Larger companies have so much coverage – an airline for example – that it would take teams of people clipping newspapers in Maine to monitor. In those cases – and that’s probably the majority – it’s just easier to develop your own system.

SEO 65

SEO Tools Engineering Web 65

Prohibition

JANUARY 14, 2022

5. Make a plan for communicating with the media. A media relations plan will help you define how you’ll respond to the media, how you’ll keep them updated and in what format, who will be involved and what you’ll do if they want to speak to someone other than your CEO/MD or visit your business.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Bianchi Biz Blog

APRIL 29, 2024

Legal Framework and Governance : The city operates under the principle of “one country, two systems,” maintaining its own legal system, currency, customs territory, and immigration policies distinct from Mainland China. This includes print newspapers, digital news sites, television, and radio stations.

Marketing 92

Marketing Local Crisis Management Internal 92

PR Conversations

SEPTEMBER 22, 2015

A necessity to acquire proficiency in technical tools—ones previously unused (perhaps unknown) to public relations practitioners—has caused PR women (and men) to cooperate and work with IT and analytics staff; for example, to work together to develop internal communications systems.

Interviews 40

Interviews Enterprise Corporate Internal 40

Stephen Waddington

DECEMBER 5, 2018

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement.

Media Relations 115

Media Relations Media Print Newspapers 115