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Media relations is thriving

Stephen Waddington

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement.

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An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”.

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Insights from CES 2024 – The World’s Best Automotive Technology Show

Bianchi Biz Blog

Jamie Butters, executive editor with the auto industry’s newspaper of record, Automotive News , wrote: “The reason the show is so valuable is that the 100,000-plus people who come here from across a range of industries around the world included a lot of smart people from up and down and across the industry.

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Meet the Media: Robert Schoenberger, Editor-in-Chief at IndustryWeek

Bianchi Biz Blog

I was researching the story, and on a whim, I reached out to Alton Brown’s people and had a lengthy phone interview with him about chefs using induction systems on set for Iron Chef America, which was at the height of its popularity. I’ve interviewed a lot of famous people, but he was a real pleasure to talk to.

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Bob Gritzinger, Editor-in-Chief, Media Sites at WardsAuto & Principal Analyst—Advanced Propulsion at Wards Intelligence

Bianchi Biz Blog

In my industry analyst role, I’m studying the latest in advanced propulsion with a focus on efficiency and performance advancements in internal-combustion engines and electric-vehicle propulsion systems. We don’t get too crazy here at Wards, but we do have fun while evaluating vehicles and vehicle systems.

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Crisis Management Lessons From Boeing’s 737 Max Disasters

PRSay

According to reports, an automated flight-control system had sent the airplanes into nosedives. Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. We were playing catchup.

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Behind the Headlines With Adam Friedman

Cision

In this interview, he discusses why financial firms are under attack, how brands should respond to social media crises and what the key factor is for protecting a brand’s reputation. Want to improve your media relations? Get Cision’s free State of the Media 2016 Report! What do you differently?

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