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Local TV news in the new normal: Which COVID-spurred changes will remain after the pandemic?

Agility PR Solutions

Prior to the outbreak of the pandemic, you might see a journalist in a war zone or remote area on the air via Skype. The post Local TV news in the new normal: Which COVID-spurred changes will remain after the pandemic? That changed—it’s become commonplace to see interviews […]. appeared first on Agility PR Solutions.

Local 148
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Importance of PR in Today's Uncertain World

PR for Anyone

The morning shows like the Today Show , Good Morning America and your local shows like Good Morning Washington still need regular content as well. This can also be adapted to with Skype interviews. In fact, I just pitched a Skype interview for a station that I heard was no longer having guests in-studio.


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Beyond Your Borders: How to Work with Non-Local Clients

Solo PR Pro

Working with clients in your local area is a satisfying and viable way to run your independent consultancy. It can deepen your sense of community, reduce your need to travel and allow you to dominate your local market. Knowledge of the local culture and norms can also give you an advantage over out-of-area competitors.

Local 41
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CASE STUDY - Using current events to land in the media

PR for Anyone

Why this pitch appealed to the media : Nurse Curry serves a local community, Hampton Roads, Virginia. She took a national story/trend and brought it local. She provided local resources and her expertise as to how people in her community can care for their elderly loved ones. SPOILER ALERT: YES! Right, you know, you got Facebook.

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Holding out for a hero

Stephen Waddington

Daisy sent out a press release on 7 April to local media contacts and a JustGiving page was set up. Facetime, Zoom, Houseparty, Skype, etc. The story is linear – an idea to raise some money from friends and family grew in ambition to include the local community. The local media picked it up and covered the story.

Radio 89
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Five Quick and Easy Ways to Show #PR Thanks

Deirdre Breakenridge

Even just a little time each week to share thoughts with a student via Twitter or to schedule a Skype “coffee” chat is a fantastic way to show thanks. I remember sitting with a college student at a local Starbucks. Of course, mentoring is at the top of my list. After 28 years, I know my time will be well spent giving back.

Skype 150
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You’ve Got Meal: Stepping away from email for lunch


And even when someone was out for a quick 15-minute food run, you could still count on them to respond to a Skype or email while they were waiting in line. People would run to grab food, but would always bring it back to their desks and eat with their face smashed against their screens.

Skype 60