Burrelles Fresh Ideas

MARCH 5, 2024

And despite digital and legacy media outlets shuttering or laying off, there is a slew of independent, niche and grant-funded newsrooms starting up or getting help from organizations like Press Forward, Local Media Foundation, News/Media Alliance, MacArthur Foundation, Knight Foundation, the American Journalism Project and others.

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Media Nonprofit Pitching Analytics 97

Bianchi Biz Blog

SEPTEMBER 7, 2021

Back then, they were underdog choices for the job, known mostly for their quirky comedic work in television, and the big question was if they had the chops to pull off a monstrous blockbuster. How long have you been in journalism and how did you get started? Sometimes it’s better to blow them away with compelling insights and data.

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Meeting Transportation Media Journalism 90

Cision

NOVEMBER 21, 2017

It is no longer enough to keep track of your brand’s mentions from big publications like the New York Times and the Wall Street Journal. Even more challenging is taking advantage of this wealth of information in a way that drives audience engagement, loyalty and leads to bottom-line results. How to do that?

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How To Social Media B2C Television 149

Critical Mention

JANUARY 30, 2019

Marketing and PR professionals invest time and money on increasing brand awareness across a variety of media channels including television, radio, social media, online news and licensed print. As marketers know well, we live in a multichannel world. Robust analytics and reporting. Until next time! Critical Mention. Eric Lebowitz.

How To 60

How To Media Analytics Television 60

NewsWhip

JULY 29, 2020

The New York Times and The Washington Post are the most dominant of these publishers by a considerable distance, which makes sense due to their status as premier print institutions. . tended to be the locally-affiliated television stations of the big cable networks, with eight of the top ten local publishers falling into that category. .

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Local Comparison Trends Television 88

Critical Mention

JANUARY 30, 2019

Marketing and PR professionals invest time and money on increasing brand awareness across a variety of media channels including television, radio, social media, online news and licensed print. All-in-one monitoring capability: As marketers know well, we live in a multichannel world. Until next time! Critical Mention. Eric Lebowitz.

Media 60

Media Marketing Analytics Television 60

Maxim Behar

NOVEMBER 23, 2020

In fact, I've been doing this for at least 40 years - first in journalism and then in business. Straight - journalism, but in a slightly higher form, carrying the interests of the business you work for, absolutely in accordance with all ethical and moral rules. And there is not much difference. The answer is very short - everyone!

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Crisis Management Crisis Advertising Advertising 83

Critical Mention

FEBRUARY 6, 2020

During the vetting process, ask potential providers to show you how to track TV, radio, online news, licensed print and social media in one tool—the proof is in the pudding. A native New Yorker, he originally began his career in journalism and later moved to marketing, discovering a passion for branding and analytics. Eric Lebowitz.

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How To Media Radio Print 106

David PR Group

SEPTEMBER 3, 2014

“Well, I get The Wall Street Journal at my house, but I dropped the local paper a while ago,” he said. “If This happened in 2009 and should have been a clear signal to divest immediately all print media company holdings. If it’s important, someone will send it to me.”. This summer, about 29 percent of traffic comes from each.”.

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Newspapers Print Radio Local 73

Critical Mention

FEBRUARY 27, 2020

Much like journalism, you must let the viewer/reader know straight away how this affects them and what types of solutions you can share. Longform quality journalism will still be valued, however the “bite size ” solution-based articles will continue to dominate the media. Where do you see PR going in the next five years?

Journalism 78

Journalism Social Media Radio Fashion 78

Cision

OCTOBER 14, 2015

The revenue model for journalism is at best in flux, and at worst, in chaos. Serious journalism from unexpected sources. Vice magazine, originally a local magazine in Montreal and best-known for local coverage and shock journalism, grew into Vice Media. More data journalism.

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Journalism Trends Local Print 120

Flatiron Communications

MAY 7, 2015

At a recent Publicity Club of New York luncheon , Recode’s Peter Kafka , one of the more astute chroniclers of all things media, told the sold-out audience of 130 publicists that a print-only media story no longer has the market-moving punch it once enjoyed. Get your clients on a morning show and charge them a ton of money to do it.”

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Video Print Television Journalism 28

Critical Mention

JULY 16, 2019

A native New Yorker, he originally began his career in journalism and later moved to marketing, discovering a passion for branding and analytics. Until next time! Critical Mention. Eric Lebowitz. Eric Lebowitz joined Critical Mention in 2018 as its Director of Marketing.

Media 76

Media Advertising Advertising Measurement 76

prTini

MAY 27, 2016

Peter interviews people from media outlets (TheSkimm, Hearst Magazines, and more) on a wide range of topics, from finding inspiration for content to bridging the gap between online and print media, in an effort to navigate the constantly shifting media landscape. And/And – I have a slight obsession with this podcast.

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Interviews Energy Television Print 34

Stephen Waddington

JUNE 25, 2020

Print is down but digital is booming. COVID-19 boosts news consumption across all mainstream media (except print) The COVIDA-19 crisis has substantially increased news consumption for mainstream media. Television news and online sources have seen significant upticks against a trend of decline. The future of news is complicated.

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Newspapers Print Local Television 103

Maxim Behar

NOVEMBER 15, 2023

Then at a certain point, I parted ways with journalism. I still think of this quote from Winston Churchill: "One can achieve many things with journalism, but one must know when to leave it". Now, 10% of it is in print, the other 90% is on the social media platforms. There is no Bulgarian word for marketing and many other things.

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Hotels Newspapers Journalism Ethics 64

Norton's Notes

JULY 17, 2014

Today the BBC announced that it is cutting almost 500 jobs but reinvesting in a further 195 posts to back what it calls ‘digital journalism’. So I think we can safely say that digital journalism is where the BBC believes the future of that industry is headed. So the future of journalism is creative clever digital journalism.

Journalism 50

Journalism Digital PR SEO Wikipedia 50

PR Fuel

AUGUST 7, 2018

Your company, Teddy Bear Clothes Incorporated, is announcing the release of their brand new Harry Potter tie-in line of teddy shirts, and you were tasked with getting the word out to the papers and television stations. This means they’re actively looking for reasons not to print your press release.

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Writing How To Report Comparison 40

MaccaPR

MAY 23, 2018

What could the producers and editors of The Wall Street Journal , “The Dr. Oz Show,” BuzzFeed, Parents magazine and NBC’s “Today Show” teach you about successfully pitching a story to the most sought-after media outlets in America? Are you pitching a print publication? Consider the Medium.

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Pitching Print Journalism Local 82

Katie Paine's Measurement Blog

MAY 25, 2023

And if you need obscure trade journals most companies can add them, but you’ll have to pay for the subscription. The fine print, in the interest of transparency: It is our business here at Paine Publishing to solve some of the measurement needs that this Best Vendors guide addresses. You’ll want a traditional clipping service.

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Measurement Communications Survey System 52

Beyond PR

MAY 17, 2018

With print becoming less important to audiences, telling stories in more visual ways is critical – and public relations professionals can help. It was an exciting time for him, especially for a broadcast major who didn’t want to work in television, but it was somewhat of a lonely existence. “It It was awesome,” he says. “I

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Infographics Print Video Real Estate 54

PRSay

JULY 31, 2019

For a reporter who’s made a career out of investigative journalism, it’s clear that Bob Woodward understands what makes a compelling narrative and how to get the “best obtainable version of the truth.”. Journalism is more cerebral than people believe,” he told PRsay via phone from Washington, D.C. Well, that’s not good.

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Journalism Conference Internal International 118

Cision

JULY 2, 2015

Want to see how journalism is changing? Rather than having a print publication that hosts many stories and viewpoints, social media exposes people to stories that are being shared by their social connections, who often share similar viewpoints, beliefs and values. Click here for our free State of the Media Report now! Conclusion.

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Journalism Facebook Social Media Consumer 120

Cision

MAY 21, 2015

Hear amazing insights from top notch professionals on YouTube, in marketing and even from television including Adande “Swoozie” Thorne, Guy Kawasaki, Dan Gheesling, Matthew Santoro, James Rhine, Michael O’Neal, Chris Ducker and many more! The Brand Advantage Journalism Podcast. 39) Donna Papacosta. 40) Danny Ivy.

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Social Media Marketing Pinterest Media 120

Stephen Waddington

DECEMBER 5, 2018

The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale. Transatlantic television became possible. At the same time, the ability to print fast and cheaply bought about a concurrent revolution.

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Media Relations Media Print Newspapers 115

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. The printing press emerged around 600 years ago, but printed media technically existed for thousands of years.

Ethics 52

Ethics Communications Print Television 52

Cision

APRIL 5, 2017

Automobile companies (and the military) are the largest advertisers on television. You’re seeing this at The New York Times, The Wall Street Journal, Slate and The Daily Beast. Chris Lynch: Is print media dead? There is a new creativity in brand journalism but the feel is brand advertising. What about brand newsrooms?

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