Stephen Waddington

JULY 26, 2017

A variety of tools including BrandWatch, Google Hot Search Trends, NewsWhip and Reddit, are used to spot relevant stories from the geographic region or market sector. Real time monitoring enables us to handle community management, and manage performance and measurement. Workflow: tools, content, creation, pitch, post and amplification.

How To 84

How To Reddit Media Pitching 84

Waxing UnLyrical

APRIL 24, 2015

So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Experts in measuring community. SeeDepth Inc.

Community 40

Community Measurement Reddit Google 40

Sword and the Script

JUNE 3, 2020

The company also says it has doubled “the amount of content from Reddit” for media monitoring. The company strives to “measure the complete impact and value of the airtime” sponsors earn by sponsoring live events. It many ways, the feature seems to be a way to measure the influence of journalists.

Product Launch 95

Product Launch Survey Banking Pharmaceuticals 95

NewsWhip

OCTOBER 26, 2021

Social media is a great data source to confirm or complement hypotheses proposed by other data sources, and in that sense, gives us a fresh perspective on how to solve the same old problems. How do you anticipate if a story or campaign can withstand today’s 24-hour news cycle and have long-term efficacy on a brand?

Data 78

Data Social Media Consumer Trends 78

Contently - Strategy

OCTOBER 18, 2022

Companies aren’t sure how to perform research, so they skip it altogether. Services like GummySearch also make it ridiculously easy to tap into conversations about your brand on Reddit. Brandwatch : Measure customer sentiment, how you stack up to your competitors online, and your brand perception. Lack of buy-in.

B2B 94

B2B Company Survey Enterprise 94

Contently - Strategy

DECEMBER 12, 2018

Many of those folks found themselves totally alone, surrounded by people who had no idea how to develop good editorial content. As a reward, they get to go through the painful process of spreading their expertise to the rest of the business, setting clear content strategies, measurement frameworks, and processes for creating content.

Content Marketing 101

Content Marketing Creativity Marketing Travel 101

Buzzstream

JANUARY 30, 2020

Newsjacking should be a key tactic in any approach to digital PR but before I dive in, let me clarify how I see it. The process behind that is what I’ll expand on here, along with how to make sure the tactic adds bottom-line value to your activities and isn’t just a vanity play. Reddit is my platform of choice. For example.

SEO 71

SEO Film Reddit Video 71

Katie Paine's Measurement Blog

FEBRUARY 2, 2023

So it behooves us to take all measurement predictions with a bucket-load of sand. Good measurement data is the best way to get ready for whatever will crash through your doors in the coming year. But now that Google has incorporated it into their analytics, it’s going to revolutionize how we measure our impact.

Measurement 40

Measurement Analytics Data Reddit 40

Cision

SEPTEMBER 26, 2017

Provide readers with some actionable tips on how to handle challenges and achieve success in the long run. Solution: To organize resources to execute on a content strategy, marketers must learn how to prioritize and maintain focus. Measuring Content Effectiveness. How to decide what to measure? Conversion.

Content Marketing 240

Content Marketing How To Marketing Infographics 240

NewsWhip

MAY 12, 2021

How to find content and cultural trends | 4:41-5:03. How the in-house creative team collaborates | 5:04-5:26. Exploring different platforms: TikTok, Clubhouse, and Reddit | 17:28-20:06. Choosing how to distribute social media campaigns | 22:59-23:51. I think Reddit is also a big one for us. Paul: Yeah.

Trends 78

Trends Brand Branding Reddit 78

Buzzstream

DECEMBER 28, 2023

Here are my go-to tools for blogger outreach and some tips on how to use them effectively. But BuzzSumo also displays social sharing data from X, Facebook, Pinterest, and Reddit. It isn’t the same as how Google ranks pages , but it has shown to be very directionally accurate. That’s why building a tool kit is essential.

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

Here are my go-to tools for blogger outreach and some tips on how to use them effectively. But BuzzSumo also displays social sharing data from X, Facebook, Pinterest, and Reddit. It isn’t the same as how Google ranks pages , but it has shown to be very directionally accurate. That’s why building a tool kit is essential.

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

Here are my go-to tools for blogger outreach and some tips on how to use them effectively. But BuzzSumo also displays social sharing data from X, Facebook, Pinterest, and Reddit. It isn’t the same as how Google ranks pages , but it has shown to be very directionally accurate. That’s why building a tool kit is essential.

Tools 62

Tools Blogging Pitching Google 62

Buzzstream

DECEMBER 20, 2023

Moz – Measuring Site or Page Authority Moz is a mainstay in the SEO community and has created widely recognized, industry-standard link metrics known as Domain Authority (DA) and Page Authority (PA). BuzzSumo’s Content Analyzer tool helps identify content with shares on Facebook, X, Reddit, Pinterest, and backlinks.

Tools 71

Tools SEO Analysis Google 71

Buzzstream

DECEMBER 20, 2023

Moz – Measuring Site or Page Authority Moz is a mainstay in the SEO community and has created widely recognized, industry-standard link metrics known as Domain Authority (DA) and Page Authority (PA). BuzzSumo’s Content Analyzer tool helps identify content with shares on Facebook, X, Reddit, Pinterest, and backlinks.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Moz – Measuring Site or Page Authority Moz is a mainstay in the SEO community and has created widely recognized, industry-standard link metrics known as Domain Authority (DA) and Page Authority (PA). BuzzSumo’s Content Analyzer tool helps identify content with shares on Facebook, X, Reddit, Pinterest, and backlinks.

Tools 62

Tools SEO Analysis Google 62

Sword and the Script

MARCH 15, 2022

In terms of social media monitoring, the company checks off the important boxes: Twitter, Facebook, Instagram, Reddit, TikTok, YouTube and forums. This is an important point, because you want to be able to measure and compare results over time. Similarly, Truescope build its own “wrapper” around results from TVEyes in their product.

Tools 159

Tools Media Software Analysis 159

Buzzstream

MARCH 21, 2024

Reddit users echo this in the space as well: MuckRack found in its State of Journalism 2024 that an irrelevant pitch to a journalist is the top reason they won’t cover a post. You can see this also echoed on Reddit. You can use Ahref’s Site Explorer or Moz’s Link Explorer to measure either metric.

Construction 62

Construction How To Media Google 62

Presspage

AUGUST 15, 2017

the importance of measurability. The other part is understanding the technological shifts that will change the world in the coming decades, and along with it, how you do PR. Though Facebook and Twitter have seen some decline in recent years, the vacuum has been replaced by new social media giants like Snapchat, LinkedIn, and Reddit.

Technology 115

Technology Big Data Video Data 115

Sword and the Script

APRIL 13, 2021

The goal is to teach computers to ‘understand’ statements in human languages well enough for specific tasks such as a voice assistant, a search engine, or measuring the sentiment of a conversation. It studies the problems of interpreting and manipulating human (aka natural) language. What is the value of NLP to PR (and marketing)?

Analysis 78

Analysis Marketing Engineering Data 78

ZudePR

JUNE 6, 2016

You get distracted by a tweet or email, and the next thing you know you’re knee-deep in Reddit, Pinterest, Medium or YouTube with only a hazy recollection of what you were doing before you went down the rabbit hole. One of those was Ron Fisher , who taught me a lot about how to be a senior business person. They suffocate me.

Writing 114

Writing Social Media SEO Blogging 114