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How Can Financial Services Organizations Use Social Media?

wiredPRworks

How can financial services organizations use social media to differentiate and build relationships? With tight regulations and even tighter internal compliance guidelines, there’s no free and easy posting. Listen in as Barbara Rozgonyi interviews Chris McGuire about what’s working for his company’s financial services clients.

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In Praise of Trade PR For B2B Companies

ImPRessions - Crenshaw Communications

Publications dedicated to a specific industry, whether healthcare, manufacturing, or financial services, may lack the broad reach of a national news site, but they engage the decision-makers critical to a B2B organization’s growth. More thought leadership opportunities. Others require membership fees. Trade stories are foundational.

B2B 319
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3 Keys to Running Successful Internal M&A Comms Campaigns [Guest Post]

Sword and the Script

Almost every marketing role I’ve ever had has involved leadership changes and mergers and acquisitions (M&A). You can produce anonymous internal surveys, if nothing else. Internal M&A comms is essentially a reputation and brand management play. Pay attention to anecdotes from managers.

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Faces & Markets of PRGN: Tokyo, Japan – Premier Destination for Business

Bianchi Biz Blog

We are pleased to share the first in a series of in-depth profiles of a key international market written by one of our PRGN partners. The tourism sector significantly boosts the economy, with millions of international visitors supporting hospitality, retail, and entertainment sectors. million users LinkedIn : Very few users, only 2.5%

Marketing 107
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Quick Summaries to 5 Surveys of PR and Corporate Communications

Sword and the Script

Many respondents believe part of a company’s valuation is driven, in part, by non-financial factors. More specifically: 74% “believe that at least 20% of a company’s valuation is impacted by non-financial factors”, and. About half (49%) “say that at least 30% of a company’s valuation is impacted by non-financial factors.”.

Survey 82
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Social Selling Training for Insurance Agents and Financial Advisors

wiredPRworks

Wondering how social selling training for insurance agents and financial advisors really works - and how it can work for you to attract leads, convert sales and build referrals? According to LinkedIn, top social selling leaders ?realize Presented for insurance and financial advisors by Barbara Rozgonyi. Why is that?

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Brands Must Show They Understand and Respect the LGBTQ Community, PRSA Webinar Panelists Say

PRSay

“Inequality anywhere is inequality everywhere,” said panelist Debbie Ebalobo, director of external and financial communications for the Coca-Cola Company. There’s usually a ton of women in PR,” but “we need people of color and then, on top of that, we need people of color who are gay in leadership positions.”.

Community 188