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Why Video is Vital in 2023

The Proactive Report

Back in 1995 predictions were made that in 20 years everyone would have access to broadband and video content would be the norm We are living that predicted future right now. Video is the most watched type of content online. Each year video usage online continues to grow and it is getting bigger all the time. Facebook Reels.

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A brief guide to short-form video for brands

NewsWhip

“For you” pages and “suggested posts” dominate most media, and in order to effectively adapt to the world of digital publishing, it’s important for brands to take advantage of short videos. Instead, bite-sized, short-form videos are where brands will see the most engagement. followers, it’s in the same viral sphere as Duolingo.

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Social media updates: Instagram scraps square video, Facebook moves towards TikTok-style feeds & TikTok prioritises accessibility

Prohibition

Take a look at our round up below: Instagram changes it video layouts . Instagram is making a move on video, meaning that once the update is in place all videos will be uploaded as reels. Facebook splits its news feed . How effective is video on social media? . An ode to the new BeReal app?

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Legit hangs onto the top spot in our November Facebook publisher rankings

NewsWhip

Legit just about hung onto its ranking as the top publisher on Facebook, holding off a strong challenge from The Daily Mail in November. . The top publishers on Facebook in November 2022. The top articles on Facebook in November 2022. Here are some of the key takeaways for November: . Let’s look a little deeper.

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The 5 Biggest Mistakes To Avoid In Social Media Video Marketing

Prohibition

social media marketing efforts, social media marketing campaigns, entire video, many brands, drive traffic In today’s digital age, social media video marketing has emerged as a powerful tool for businesses to engage with their target audience. For brands, different audiences across all social media platforms.

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These were the top publishers on Facebook in January 2020

NewsWhip

As we progress rapidly through 2020, we looked back at the most engaged publishers for the month of January to determine the publishers with the most engaged content on Facebook. . This analysis includes English-language content from publishers, ranked by Facebook likes, shares, and comments to their web content, ranked by domain.

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6 Research-Based Insights About Viral Content

Cision

If you’re like me, you probably greet articles about content virality with a healthy dose of skepticism. Of course anyone writing content or posting on social media hopes for the largest possible distribution, but the articles that purport to tell you how to make content go viral are oftentimes less useful than they intend to be.

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