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Why Small Businesses Need a Media Database

Cision

First off, what constitutes a small business? According to this handy chart (page 32), the Small Business Administration considers those in the PR industry to be a small business if they earn an annual revenue of $15M or less. Because public relations equals trust in brands.

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7 Innovative Small Business Marketing Tips

PR Fuel

If you own a small business, you need to tell people what you do and why they should be your customer. The best way to do that is through small business marketing. Marketing your small business doesn’t need to be expensive. For a small investment in your time, you can boost your business.

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How to Optimize Your Corporate Video for YouTube

ReimaginePR

YouTube is not just a place to watch cute cat videos, it is (though less importantly) the world’s second-largest search engine, too. Companies like Zillion Designs help small businesses connect with graphic designers to build brand logo designs as well as a branding material. 4 Location For Local SEO.

YouTube 156
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Make Your Website a Tool to Grow Your Business

The Proactive Report

million small businesses in the US, which account for 99.7% of US businesses. A local business, like a bakery or a dentist, will need more people calling or looking for directions to the store. Do you need to do more SEO (Search Engine Optimization) so you get more traffic from search? There are 28.8

Tools 113
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Qualify Hard; Close Easy: Leads in Unscripted Marketing Links

Sword and the Script

So I turned to a local repair shop to see what could be done. Content, Local Search and Leads. But that’s not how this local business gets most of its leads, according to the owner George Roberts. People drop their phone and turn to the search engine to look for a repair shop. What does Google want in exchange?

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4 Small Steps that Pack a Big PR Punch

Beyond PR

Small businesses are the engine driving the U.S. Small Business Administration (SBA), more than half of Americans either own or work for a small business. Furthermore, these businesses create about two out of every three new jobs in the U.S. Build relationships with the media.

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Social Sharing Feeds Our Appetite for News

David PR Group

A few years ago when traveling to meet a client, a story about his business was published in the local newspaper that very morning. You don’t get your local paper?” Well, I get The Wall Street Journal at my house, but I dropped the local paper a while ago,” he said. “If I posed the same question to a small business owner.