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More on PR2020: social media activism, internal comms resurgence, storytelling and professionalism

Stephen Waddington

There were some clear misses in my original essay: social media activism, internal communications, storytelling and professionalism in PR. The resurgence of internal communications Internal communications is one of the hottest areas of contemporary PR. Time served is the typical measure of competence of PR.

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A Guide to Pride Without Pandering

PRSay

And after the murders of Black and Latinx trans women like Tiara Banks and Chyna Carillo, the murders of George Floyd and so many others across the country, this year’s celebration of Pride will be defined by the experience of the past 50-plus years and the past year in equal measure. How do LGBTQ employees feel about you and your workplace?

Employee 201
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Monday Roundup: Internal Communications

Waxing UnLyrical

It’s impossible to communicate your brand’s value and mission to the general public without first communicating it well internally. So how can you gain cohesiveness in your organization through internal communications? The new ‘ABCs’ of Internal Communication: 3 steps to becoming a business communicator.

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Would you Run Your Internal Data Through this Media Monitoring AI? PR Tech Sum: Talkwalker, TVEyes, Meltwater, SocialChorus, Cision, Signal AI and Burrelles

Sword and the Script

This month was no exception, and perhaps because many of the launches were timed with annual PRSA International Conference which wrapped up recently. The feature enables “enterprises to analyze customer conversations from owned data sources” and let the Talkwalker AI engine analyze it. What sort of data? This stuff is expensive.

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Should the Public Relations Report to the CEO or CMO?

Sword and the Script

Two respondents noted a split structure with internal communications reporting to HR, and external communications reporting through sales. The survey solicited respondents from 300 executives in UK-based businesses with 1,000+ employees. Certainly, internal comms should report to HR,” wrote Simon Monger. What about HR?

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Industry Consolidation Continues Among PR Vendors; PR Tech Sum: Onclusive, SocialChorus, Teletrax, iQ Media, Agility PR Solutions

Sword and the Script

Onclusive is developing new ways to measure PR including attribution. 2) SocialChorus adds new employee comms products. SocialChorus is an employee communications platform that announced several new products at its customer conference. The company currently has 47 reviews on G2 Crowd. Learn more: press release , blog post.

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Inspiring Communications: What You Make Is Not What You Do

Waxing UnLyrical

Like the classic example of the three masons , it is important to help employees to remember why what they are doing matters to people every day. They wanted to refresh their logo and image; which was fortunate because their mission was again focused entirely on what they did – they measured the quality of healthcare.