Sat.Jun 26, 2021 - Fri.Jul 02, 2021

Five Tips to Successfully Communicate SPAC News | Business Wire Blog

Business Wire

2021 has been a big year for Special Purpose Acquisition Companies (SPACs). As of May 2021, more than $100 billion has been raised in SPAC public offerings. However, SPAC issuances often come with communications challenges.

A Toast To Independent PR Agencies

ImPRessions - Crenshaw Communications

It’s nearly Independence Day, which is a good time to reflect on what independence means in the business of public relations. Lots of ad and PR agencies tout their independent status in their marketing.

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Behind the scenes at Hearst UK; the PR team growing the most influential lifestyle media

The Resolution Blog

Media readership and influence is one of the most important elements of PR planning, but who is responsible for growing that influence?

Strategies for More Visibility and Conversions

Ronn Torossian

Many companies tend to face the same or similar problems when it comes to marketing, with small differences between each issue.

How Startup Leadership Can Inspire the Team to Deliver Results and Become Great

Inspiring the team to do their best, break through barriers and achieve milestones is the core responsibility of the startup leadership. Inspiring people to do great requires installing confidence and the ability to learn from setbacks and failures.

4 tips for writing an effective press release in 2021

Agility PR Solutions

All PR professionals should understand how to write effective press releases. Because press releases: Garner media coverage. Are a cost-effective promotion tool. Help launch new products, break news, and manage crises. Boost brand awareness and reputation.

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Behind the scenes at Hearst UK & how PR supports the business

The Resolution Blog

In this episode I interview Effie Kanyua, the Director of PR & Comms at Hearst UK (Harper’s Bazaar, ELLE, Good Housekeeping, Cosmopolitan, Men’s Health and Women’s health) Effie was previously Communications Director at Bauer Media.

Using Pinterest to Increase Website Traffic

Ronn Torossian

Pinterest has alluring images of what people like and hence would love to buy. Pinterest has 478 million monthly active users and was able to grow its user base by 19.5% in just three quarters. Users are predominantly female.

T.D. Jakes shares how your words can change the world

PR Daily

The revered pastor, author and filmmaker offers wisdom on how to connect with your audience and tame public speaking nerves — and find more meaning in your work. If you’re ever feeling a bit tired or uninspired with your work, type the name “T.D. Jakes” into YouTube.

6 marketing strategies to boost your brand on YouTube

Agility PR Solutions

YouTube is an incredibly powerful network. Creating a video, optimizing it, and getting it ranked high on Google for any given keyword are the strategies that need to be focused on by marketers. YouTube is a took which marketers should focus on.

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

Pitch Ideas

PR for Anyone

PITCH IDEAS. This is going to seem kind of crazy but if you’ve been following me for awhile, you know this. You need to be pitching national publications NOW for stories that will go to print in October. Hard to think that far ahead.

Equine Outreach Successfully Completes the 2021 NAO and ReputationUs Nonprofit Reputation Program

Reputation Us

Each year the Nonprofit Association of Oregon (NAO) and ReputationUs , an Oregon-based reputation management firm, offers one NAO nonprofit member with six-months of pro bono reputation management support (a $14,000 value) through the Nonprofit Reputation Program.

3 brand and communication mistakes PR professionals make

PR Daily

PR veterans identify the gaffes that are most likely to harm your reputation as evidenced by the big stories of the last five years. Four years ago, several United Airlines crew members had a paying passenger violently removed from an overbooked flight.

4 comms visibility tips for self-published authors

Agility PR Solutions

No matter what your career, having the right professional and public image is key to getting ahead. This sometimes can be hard to navigate, particularly if you’re a freelance writer who is trying to balance making an income with keeping your readers interested and following your career.

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Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Seniors and Coronavirus

PR for Anyone

How to Be on TV Shows: Think about what is going on in the world right now, what is trending, what holidays are coming up and think about how you can pitch a story around that. Do you have industry insight on what is happening? Are you an expert in an industry that relates to what is happening?

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UK Media Moves including CNN Worldwide, MoneySavingExpert.com, Newsweek and more

Cision

Angela Dewan appointed International Editor for Climate at CNN; Emily White joins MoneySavingExpert.com; Jenny Desborough becomes SEO Reporter at Newsweek. Media Blog

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3 tips for social media in a socially-distanced world

PR Daily

Explore Georgia division director of tourism shares insights to turn fans and followers into brand advocates. How do you stay top of mind and inspire future travel when everybody’s quarantined?

Spread the news: Millennials want to do business on chat—and businesses need to catch up 

Agility PR Solutions

Have you heard the news? Business chat isn’t just for customer service anymore. In fact, chat is poised to be the next big thing for U.S commerce, with 82 percent of millennials wanting to make purchases via chat apps like the ones they use to talk to friends and family.

The Growth PR Playbook

PR and communications now rely on data-driven, real-time, iterative storytelling with metrics that help to manage crises, get ahead of the competition, and impact the bottom line. Learn how to build a Growth PR plan in this Onclusive whitepaper.

How often should you post on social media? (A lot less than Hootsuite is telling you)

Communications Conversations

It’s become one of the most prevalent questions in the social media industry. And, to me, also one of the most frustrating.

10 ESG Lessons From the NIRI 2021 Virtual Conference

Cision

Top ESG news and trends IR pros need to know about now. US Blog

Navigating the looming virtual culture dilemma

PR Daily

Learn how levity, authenticity and transparency can help employees thrive—and possibly save your business. As the threat from COVID-19 abates, companies are at a vexing crossroads. Is it time to call everyone back into the office? Should you pursue hybrid scheduling?

How to humanize and personalize financial brands in a post-pandemic world

Agility PR Solutions

Post-pandemic solutions in financial services, and many other industries, will be a hybrid of digital and in-person services as companies evolve from traditional “B2B” and “B2C” services and communications to more personalized “B2I” services and communications—Business to Individuals.

Generating Leads with Facebook: A Guide for Businesses

In this Facebook guide for businesses, we’ll help you strategize with tips and techniques straight from our playbooks. We also let you in on the best practices for improving your lead gen campaigns, starting with a review of your performance metrics.

How agencies can benefit from R&D tax relief to drive innovation

Stephen Waddington

Sophie Smith Agencies can claim a proportion of research and development investment costs against their Corporation Tax. It is an incentive aimed at promoting innovation.

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Events for Bloggers and Journalists in July 2021

Cision

As we head into the second half of the year, mark your calendar with these upcoming events for journalists, bloggers, and freelancers. Media Blog

How to deal with return-to-work pushback

PR Daily

Apple’s recent remote-work flop serves as a warning to other companies eager to get employees back into the office. The author explains how to navigate this difficult limbo period with empathy, flexibility and clarity.

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Agility in motion: How COVID affected comms pros and the industry, and how we adapted

Agility PR Solutions

No matter your industry, there’s nothing like having a global pandemic rattle all of your chains at once and force you to face situations and make decisions with no precedent on which to guide you.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Wake of the Pandemic: Businesses Value the Role of PR and Communications More than Ever [Survey]

Sword and the Script

Following a tumultuous year, 80% of PR and comms professionals say organizations place a greater value on comms, according to the 2021 JOTW Strategic Communications Survey. Organizations value communications more than ever.

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The 5 Most Impressive Press Releases from June

Cision

See why these press releases impressed us the most this month. US Blog

What to listen for to safeguard your reputation

PR Daily

Experts on a recent panel for Ragan’s Crisis Communications Virtual Conference talked about what advanced monitoring looks like in the post-COVID era. When responding to a crisis that threatens your brand, media monitoring and social listening are essential tools.