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3 Strategies for Overcoming the Internal Struggle of Crisis Ready Resistance

Melissa Agnes

I recently received the following comment on a post I shared to social media: Sometimes it’s just hard to start talking about crisis preparedness because no one wants to be involved in a negative event. Gaining internal buy-in from the right people to implement a crisis ready culture can sometimes feel like an uphill battle.

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ICON 2023 Q&A: Talking Crisis Communications With Amazon’s Barbara Agrait

PRSay

16, she shared her international perspective to students in a session titled “Diverse Roots, Universal Impact: Humanizing Reputation and Crisis Communications.” ” Beforehand, Agrait talked with PRsay about crisis management. The problem that sometimes exists is conflicting information when there is a crisis.

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To Improve Crisis-Response Plans, Bring in a Red Team

PRSay

Organizations are only as strong as how they respond in moments of crisis. This myopic mindset can shut out constructive feedback and imperil organizations — making it imperative to identify shortfalls in a crisis response plan before its flawed protocols become embedded in every level of the organization. Spark new ideas.

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How PR Teams Can Use ChatGPT (Generated By ChatGPT)

ImPRessions - Crenshaw Communications

Another important aspect of PR is crisis management, and ChatGPT can help in this area as well. The model can be trained to quickly generate responses to common questions or concerns that might arise during a crisis, allowing PR professionals to respond quickly and effectively.

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Does Your Crisis Scenario Plan Need Some Love?

Cision

Yet, this is our world today and our “new normal” as communicators and crisis management teams. How many international organizations were prepared for #Brexit and its impact on their business? And, that they are fully briefed on their role within your crisis plan. Heck, bust this thing out and use it as a team-building exercise.

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Does cybersecurity have a comms problem?

PR in High Definition

In fact, one of the panellists noted that, in his experience, a lot of companies don’t have a cybersecurity crisis comms plan in place until an incident actually occurs. It’s going to be difficult to embed cybersecurity across a business if there’s a lack of internal comms, and absolutely zero external comms plans in place.

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The 5 Phases of Becoming Crisis Ready

Melissa Agnes

Becoming crisis ready is a process. Fortunately, there’s a method to this process that can take any organization, of any size, type, and industry, from their current level of crisis readiness, straight through to building an invincible brand—which, as you know, is the ultimate benefit of being crisis ready.

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