Newsfile

FEBRUARY 28, 2024

Tailored for you, the PR pro, it breaks down key terms and strategies, from crafting effective press releases to mastering social media monitoring. Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. Advanced PR Strategies 9.

Viral 52

Viral Crisis Communications SEO Reputation 52

MaccaPR

FEBRUARY 19, 2018

and Pepsi’s “ Black Lives Matter’’ TV ad bungle with Kendall Jenner – it would be easy to miss one of the smaller yet most portentous PR crisis of this year: The CrossFit Gym Member-Shaming Instagram Fail. The gym owner insisted these acts were “light hearted and fun” and defended his posts on radio as “we were having fun.we

Instagram 98

Instagram Crisis Local Privacy 98

Waxing UnLyrical

AUGUST 1, 2019

A high-profile accident, product recall or allegations of illegal activity can cause profound, lasting damage to a company’s good standing in the community. In the age of social media, it’s not unheard of for a business to be held accountable for what one of its employees says online. Image by Matthew Guay via Unsplash, CC.

Crisis 64

Crisis Crisis Management Radio Analysis 64

PR Insiders

APRIL 13, 2021

For one, they use different business models – some charge monthly retainer fees while others are pay-for-performance, meaning you pay only for actual media coverage. Firms also have a whole range of specialties, from crisis communications to public affairs to research and analysis. Ask to see sample campaigns.

Radio 78

Radio How To Public Affairs Print 78

wiredPRworks

SEPTEMBER 11, 2021

Arriving at the school district headquarters, the staff was stunned and silent, gathered around a radio, listening for updates and quietly considering crisis communication responses. Twenty years later, we have social media channels that reach everyone immediately. And, new experiences to respond to keep coming up.

Communications 105

Communications Community Crisis Film 105

Reputation Specialist Michael Toebe

MARCH 7, 2022

It’s an uncomfortable, stressful and maybe even fearful experience when your name and reputation are being bad mouthed in video, print or on radio or podcasts. There is a better way, says one crisis management professional. He instructed those in crisis to “reach out,” to share their story with the media.

Reputation 52

Reputation Crisis Analysis Crisis Management 52

Critical Mention

SEPTEMBER 19, 2019

Since then, we’ve been happy to provide them earned broadcast, online and social media coverage so they can keep up with their clients’ mentions. Using customized boolean searches for each client, we’re able to stay up to speed on all media mentions and hits pertaining to our client and their competitors. Until next time!

Agency 79

Agency Marketing Media SEO 79

Critical Mention

FEBRUARY 5, 2019

An increasingly common way to do this is participating in social listening through your organization’s social media channels–or a media monitoring service–to see what topics your audience finds most valuable. Last but certainly not least, crisis communications is another benefit of following trends.

Trends 61

Trends Viral Analysis Crisis 61

wiredPRworks

MAY 6, 2020

It’s a challenging time in so many ways, yet crisis communications is a place where PR people can shine a light. Get media training before you go live on radio or video. Amy Hesser , CEO Hesser Communications Group. For businesses, organizations, and people, now is not the time to sit out in a PR quarantine.

Pitching 52

Pitching Training Radio Media Training 52

wiredPRworks

SEPTEMBER 11, 2021

Arriving at the school district headquarters, the staff was stunned and silent, gathered around a radio, listening for updates and quietly considering crisis communication responses. Twenty years later, we have social media channels that reach everyone immediately. And, new experiences to respond to keep coming up.

Communications 81

Communications Community Crisis Film 81

Critical Mention

AUGUST 16, 2018

What do PR pros expect from getting media? They want news from all media types as quickly as possible. In a crisis communications situation, they want all the coverage their inbox can handle and some way to sort through it all. Social listening is also vital in crisis management situations. The problem?

Media 60

Media Software Crisis Analytics 60

Prakkypedia

JANUARY 19, 2020

Be wary of fake social media posts. Take a break from ABC 24 or the radio or indeed, Facebook updates. After sharing the above post, I received some valuable questions on LinkedIn, which I’ve shared below: Q: What you think about the best way for businesses to react to the Bushfire Crisis.

Communications 78

Communications Retail LinkedIn Radio 78

Stuart Bruce

JANUARY 7, 2016

Just 66% of small and mid-cap quoted companies say they have formal corporate reputation risk and crisis communications management plans in place and 25% of those that do have plans don’t even review their plans at least every year. Traditional media still believed to be biggest reputational risk.

Reputation 60

Reputation Company Corporate Crisis Communications 60

Waxing UnLyrical

APRIL 18, 2011

Crisis communication is not their role. This was the first time social media had been on our department’s radar during a situation like this. Generally our eyes and ears are focused on traditional media (print, radio, television). How ready is your team for a crisis? But that was it.

Crisis Communications 66

Crisis Communications Web Print Crisis 66

PR Conversations

OCTOBER 27, 2023

As a PR practitioner, I’ve chosen to use this channel to invite your answers to questions about social media and public relations. I have long had an interest in the potential of cyber media (including discussion groups, listservs, web pages, blogs, and the new social media) for use in public relations.

Reputation 52

Reputation Social Media Internal International 52

Burrelles Fresh Ideas

APRIL 2, 2024

NOTE: While they may not be turning to so-called traditional sources of news, Gen Z are helping drive increased trust in news sources, specifically through social media and podcasts , which have both become crucial distribution channels for the media. Contact us to learn more or to request a live demonstration.

Media 102

Media Radio Print Newspapers 102

Maxim Behar

SEPTEMBER 4, 2023

Behar, are the harshest opinions being handed out today not in the courts but on social media? Naturally, social media cannot pass opinions. A huge number of people are parading on social media. In the end social media is not to blame for whether someone did something. Remember - knowledgeable!

Social Media 52

Social Media Media Writing Web 52

Waxing UnLyrical

AUGUST 12, 2015

Some of you might remember the transistor radio. The transistor radio made its debut on October 18, 1954 when Texas Instruments introduced the Regency TR-1 , the first commercially available version of the product. By inventing the transistor radio, Texas Instruments filled a need. Guest Post by Fay Shapiro. They owned cars.

Radio 40

Radio Mobile Media Sports 40

5W PR

AUGUST 12, 2020

The coronavirus pandemic has presented a global crisis unlike any other that has been experienced in the past, affecting every industry on the globe. 4 internal communications strategies for healthcare PR. #1. More important in times of crisis is whether employees read and engage with content produced by a company’s communication team.

Healthcare 88

Healthcare Strategy Communications Policies 88

Cision

MAY 3, 2017

The $776 million loss in market capitalization from a stock falling 2% will get most airline CEOs out of bed and into the boardrooms, discussing how to prevent this crisis from happening to them. At Cision we can track conversation anywhere on social media, the news media, radio, broadcast and print and synthesis what’s been said into data.

Airlines 137

Airlines How To Engineering Radio 137

MaccaPR

NOVEMBER 30, 2017

Audette concurs: "When you think of traditional media platforms – print, TV advertising, billboards, radio – you think about high volume and mass reach to millions across a broad demographic. But now with social media, we can multiply that engagement a thousand-fold. In contrast, experiential is bulls-eye targeted.

Marketing 76

Marketing Consumer Measurement Viral 76

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. c) Donald Steel. If you are sceptical it’s not just me saying this.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Beyond PR

MAY 3, 2017

The $776 million loss in market capitalization from a stock falling 2% will get most airline CEOs out of bed and into the boardrooms, discussing how to prevent this crisis from happening to them. At Cision we can track conversation anywhere on social media, the news media, radio, broadcast and print and synthesis what’s been said into data.

Airlines 65

Airlines How To Engineering Data 65

Waxing UnLyrical

MARCH 7, 2011

Practically every radio station has turned into a talkback with people ringing up to share their stories and opinions. So I’ve been keeping abreast of the quake updates via social media. Social media is being used by New Zealanders to help them deal with the quake. And yet, it is a double-edged sword.

Social Media 72

Social Media Facebook Twitter Radio 72

Presspage

SEPTEMBER 18, 2017

Even going as far as tagging news outlets, journalists and other prominent individuals in their social-media posts in hopes their messages would be shared widely and eventually answered. Miami International Airport had to deal with a video of Mexico City's airport that on social was claimed to be at Miami International.

Social Media 122

Social Media Communications Crisis Media 122