article thumbnail

Creative Headlines Will Drive PR SEO & Success in 2017

Cision

No marketing and public relations executive is immune from the educational curve of bringing their client up to speed on the latest in search, bridging the digital and SEO divide on an hourly basis. Insights provided by the agency practitioner client-side include the importance of mobile, from both a creative and business standpoint.

SEO 120
article thumbnail

How CarMax Drove $56 Million in Content Value Through the Art & Science of SEO

Contently - Strategy

SEO” may be the most ubiquitous marketing word out there—an OG term that sits alongside “engagement” and “cross-channel” in the pantheon of lexicon that’ll never die. Malissa MacKenzie, director of creative services at CarMax. Which brings us to CarMax. million keywords worldwide.

SEO 103
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

6 Things PR Agencies Should Never Say

ImPRessions - Crenshaw Communications

PR agency teams, like all creative services people, love to keep our clients happy. We recognized that the launch alone was not going to make much of a splash, so we created a survey around retailers and their fear of being outpriced by Amazon. This was not new technology and the name was virtually unknown in the States.

Agency 353
article thumbnail

Landing Page, SEO and Blog Secrets: An Interview with Clint Danks of ThinkSEM

MaccaPR

If the world of SEO, inbound marketing, optimized content and landing pages thrills you as a marketer, then the following interview with Clint Danks is going to be your cup of Lipton. Our agency’s been helping clients with search engine optimization (SEO) and pay-per-click (PPC) online advertising for seven years.

SEO 98
article thumbnail

Socially Unacceptable Podcast – Unleashing the Power of AI in Marketing with Andrew Bruce Smith

Prohibition

Andrew Bruce Smith is renowned for his work in AI and its applications in digital communication, social media, SEO, and analytics. And in terms of the impact AI will have on creativity and copyright, is a cause for concern. His insights are invaluable for anyone looking to navigate the rapidly evolving digital landscape.

article thumbnail

Top Ad And Marketing Podcasts For PR Pros

ImPRessions - Crenshaw Communications

It features brand marketers and CEOs in travel, retail, FMCG, health and wellness, among other high-growth and heavily COVID-affected industries. Launched in 2016, Adweek Yeah, That’s Probably an Ad features co-hosts David Griner and Ko Im debating the highs and lows of creativity, advertising, marketing, media and technology.

Marketing 306
article thumbnail

Ecommerce for Social Media 2024: Ultimate Guide

Burrelles Fresh Ideas

Major social media platforms are stepping up their game by providing retailers with specialized tools for social commerce. But, if you’re an online retailer with your website and store, you can also lead customers to your site for extra benefits. Dominance of TikTok SEO. Benefits of Social Commerce for Ecommerce Brands 1.